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All ADM Blog Posts Tagged 'on' (54)

Top 5 Best Practices when posting to eBay classifieds

Top 5 Best Practices on eBay Classifieds

With any new product and marketplace there’s a learning curve and we’ve recently gained more knowledge about what it takes to manage the “art” of posting to eBay classifieds. We want to share the Top 5 Best Practices we’ve learned over the last few weeks with you:

1.)  New eBay accounts require some “Seasoning” similar to the historical…

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Added by Jason Turner on April 15, 2014 at 1:30pm — No Comments

Steering Your Automotive Audience towards Possible Leads

Gaining possible leads or car selling on social media are not easy tasks, but are what most dealerships, if not all, want from this marketing platform. We all wish there was a simple formula to follow that guaranteed…

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Added by Amanda Ryan on November 23, 2013 at 7:30am — No Comments

What’s Your ROR?

In almost every aspect of your dealership, you calculate ROI. Whether you’re looking at your ad spend, calculating labor costs or analyzing your digital marketing, the first, and last, thing you think about is ROI. How is my spending this money going to help me make more money? At times, we choose…

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Added by Richard Holland on September 12, 2013 at 8:32am — 3 Comments

News from Google: Customer Reviews Now in Search Ads



Josh Escusa, Cobalt Reputation Management Specialist
by Josh Escusa, Reputation Management Specialist


Google Software Engineer Kumar Dabbiru…
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Added by Cobalt on August 4, 2013 at 7:00pm — No Comments

Timing Optimization and Auto Dealer Marketing

When should I do this, when should I do that? Time management is an important factor in the automotive industry, and it applies to all departments and positions. However, when it comes to social media marketing and other promotions, timing is essential to getting the most return out of your investments.…

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Added by Rebecca Kon on June 11, 2013 at 12:01pm — No Comments

From the NCM Institute: Debunking “Retail Recon”: Why Your Used Cars Aren’t Competitive Written By: Wayne George

Today's blog post is by Wayne George, an NCM Executive Conference Moderator for several NCM 20 Groups. Prior to joining NCM, Wayne spent 29 years in the retail automotive world. He was also a charter member of the NCM General Managers Top Twenty Group for seven years.

  

Your…

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Added by Garry House on March 21, 2013 at 7:00am — 6 Comments

KBB Research Verifies New Vehicle Shoppers Want Actual Photos

Kelley Blue Book Research Verifies That Both New and Used Vehicle Shoppers Respond to Actual Photos, Not Stock Photography on Dealer Web Sites

According to a new study conducted by…

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Added by Ralph Paglia on February 5, 2013 at 11:30pm — 1 Comment

ADM Professional Community on Pinterest

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Added by Ralph Paglia on November 15, 2012 at 10:50am — No Comments

Jim Ziegler asks: Is It Time For the Retail Automotive Community to Rise Up and Get Rid of CarFax?

Enough is Enough!

Haven't you had it with all of these Data Pirates using our own customer information to defame us, lower our profits, alienate our customers... while at…

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Added by James A. Ziegler on October 29, 2012 at 2:30pm — 219 Comments

More Companies Agree on Big Data’s Benefits Than Its Definition

More Companies Agree on Big Data’s Benefits Than Its Definition

Almost two-thirds of…

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Added by Ralph Paglia on October 27, 2012 at 12:36pm — No Comments

A Must Read for Auto Sales Professionals

Mark Tewart is one of the best resources and trainers in the business and in his book he generously shares some solid practices to help sales professionals attain their goals.…

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Added by Mark Dubis on October 1, 2012 at 6:23pm — 1 Comment

Are You Missing Sales With The Wrong Messaging?

Think Tank Tuesday- Are You Missing Sales With The Wrong Messaging? from Potratz on Vimeo.

Are you missing out on sales because your marketing message is focused only on price points?  If you're only focused on price, you are not connecting with customers…

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Added by Paul Potratz on September 5, 2012 at 1:13pm — No Comments

NJ VW - HUGE VW Labor Day 2012 Weekend Sales Event in New Jersey! Awesome Deals on New & Used VW`s in NJ!

***Click-the-pic below & you`ll be one step closer to the absolutely

 BEST Deal on New or Pre-Owned Volkswagen in New Jersey!~

VW-LaborDay.jpg

.
 …



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Added by Ken Beam on August 29, 2012 at 4:00pm — No Comments

Most Car Buyers Now Select Dealership Based on Reviews

Car Shoppers Head to Review Sites for Research

Almost seven in 10 consumers said dealership reviews affected their purchase decision…

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Added by Ralph Paglia on July 26, 2012 at 2:00pm — 17 Comments

Engage on Facebook the Right Way!

The Automotive Industry has been posting and engaging on Facebook on the wrong days at the wrong time. According to Buddy Media, the automotive industry should be posting on Facebook on Sundays stating, “Engagement rates spike significantly for Posts made on Sunday, but the automotive industry is slow to capitalize on this trend, with less than 8% of all posts being made on this day.”

Don’t get discouraged dealers! I’m here to tell you how…

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Added by Ketty Colom on July 18, 2012 at 6:00am — No Comments

A Study of the Pinterest Eye

I've mentioned numerous times how having a Pinterest account is vital to your social media plan and makes your dealership more likeable as a whole. Well, I found a study online by EyeTrackShop which highlights where the user’s eye is drawn to on a Pinterest page. While most websites draw the users to the left side of the…

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Added by Ketty Colom on July 3, 2012 at 6:19am — 4 Comments

Turn Newsletters Into Leads: 5 Tips for Dealers

Turning eNewsletters into Lead Opportunities



Sending out a monthly email newsletter is not only a cost-effective method for nurturing leads, but also keeps your dealership top-of-mind, builds trust and loyalty, and encourages the right buyers to engage with your sales team at the right time. According to the Marketing Sherpa 2012 Lead Generation Benchmark Report, “On average, organizations that nurture their leads experience a 45%…

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Added by Aaron Hassen on June 7, 2012 at 12:34pm — No Comments

Advertisers Looking to Spend on Online Ad Networks

Advertisers Looking to Spend on Online Ad Networks…

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Added by Ralph Paglia on March 6, 2012 at 8:23am — No Comments

Google: Your listing on Google Places will soon be updated - Unless you take specific actions, or advertise on Google Adwords

Email Received by Dealership from Google: "Your listing on Google Places will soon be…

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Added by Ralph Paglia on March 5, 2012 at 10:00pm — 1 Comment

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