Professional Community for Car Dealers, Marketing, Advertising and Sales Leaders
Do you think retail is changing, or do you believe that continuing to do the same thing will allow you to prosper as you have for decades?
Certainly, the auto industry disruptors must be a wake-up call, at the very least. But is it enough of a wake-up call? We’re…
Added by Ujj Nath on March 16, 2018 at 6:00am — No Comments
Artificial Intelligence tool researches & answers questions, ensures advisors instantly know recall work when a customer texts and enables more efficient responses
LONG BEACH, California -- March 13, 2018-- --myKaarma, software that helps dealerships communicate better with their customers at every stage of the service process, right from check-in through to payment, today announced the release of a new Artificial Intelligence (AI) tool,…Continue
Added by Ujj Nath on March 14, 2018 at 6:00am — No Comments
Even some manufacturers didn’t feel like they “needed” to own their own name on the Internet. Take the epic battle Nissan had with a gentleman who owned a computer company…Continue
Added by Ujj Nath on March 6, 2018 at 6:56am — No Comments
The automotive industry as we know it is undergoing a transition. From electric cars, to ride sharing, to autonomous cars, the landscape is rapidly changing. With consumers demanding convenience, and technology that radically changes the customer experience, we should brace for a decade of disruptive change.
All this change sometimes makes it difficult to wrap…Continue
Added by Ujj Nath on February 20, 2018 at 7:10am — No Comments
We’re failing. Consumers have moved on yet we’re still trying to do the things that we’ve always done. Fast and efficient communication with consumers is vital to maintaining and growing your dealership revenue. However, many dealerships keep hanging on to the old methods they have grown comfortable with: phone calls and emails. While these both are useful and should…Continue
Added by Ujj Nath on February 6, 2018 at 7:01am — No Comments
The way consumers can pay for goods has dramatically changed over time. From bartering, to cash, to checks, to debit cards, all these shifts had one thing in common: More convenience and reduced friction.
Well, what are consumers doing now?
The Internet has opened access to instant information and new technology…Continue
Added by Ujj Nath on January 17, 2018 at 6:30am — No Comments
Added by Ujj Nath on January 10, 2018 at 6:30am — No Comments
A trending technology is the use of bots in customer service.
While bots can certainly help companies manage communications faster, sometimes they fail to provide the correct information and consumers just stop…
Added by Ujj Nath on December 21, 2017 at 6:00am — No Comments
For some people, it’s family. For others, it’s pets. Others will maintain it’s their career, and some will point to their favorite pastime.
Regardless of what anyone chooses, there is a common denominator used to keep up with their passion -- one that has become the center…
Added by Ujj Nath on December 12, 2017 at 6:00am — No Comments
Added by Ujj Nath on November 28, 2017 at 6:30am — No Comments
Added by Ujj Nath on October 2, 2017 at 7:00am — No Comments
Added by Ujj Nath on September 6, 2017 at 6:30pm — No Comments
Added by Ujj Nath on August 29, 2017 at 7:00am — No Comments
Added by Ujj Nath on August 7, 2017 at 6:53am — No Comments
Every business wants to be the market leader and have success. Yet to do so, many have the mindset that it is necessary to spend more money. “Buy a Super Bowl ad,” they say. “Spend hundreds of thousands on TV and radio.” The trick to getting big isn’t always about trying to reach…Continue
Added by Ujj Nath on July 25, 2017 at 7:09am — No Comments
I’m sure that you’ve all heard the tale of the princess and the frog. In the beginning, the princess despises the frog and doesn’t want to interact with it – especially not to kiss it – but through personal interaction and a little time, the frog wins her over, gets that kiss and transforms into the prince he actually was all along.
In the past, big brands…Continue
Added by Ujj Nath on July 12, 2017 at 6:40am — No Comments
As automotive tech vendors increasingly push the importance of bringing the car buying experience online to combat companies threatening disruption, it appears that a couple of world-leading companies may be showing us the…
Added by Ujj Nath on June 26, 2017 at 6:50am — No Comments
Added by Ujj Nath on June 19, 2017 at 6:30am — No Comments
Added by Ujj Nath on June 12, 2017 at 7:09am — No Comments