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All ADM Blog Posts Tagged 'mouth' (6)

Herd Your Way to More Sales

How many times have you been driving to someplace new in your vehicle – say to a concert – and, as you get closer, you end up following the large group of cars, as you assume they are going to the concert too, and that they know where they’re going?

This phenomenon is called the “herd mentality” and is very common in the animal world. Think of the behavior of…

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Added by Paul Moran on February 26, 2016 at 5:19am — No Comments

Leverage Your Biggest Brand Advocates to Increase Sales

In today’s fast-paced world, it’s hard for businesses to cut through the noise. Consumers are bombarded with advertising messages across all mediums from companies that claim they, or their product, is the best. Generally, these messages go in one ear and out the other.

 

So, how do you get the attention of today’s message-fatigued consumer?

It’s a…

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Added by Paul Moran on July 31, 2015 at 6:30am — No Comments

Thanks for the Memories

What was the last restaurant you ate at? Did you tell anyone about it? Why? What prompted you to do so? Did you get good service, bad service? Was the food great or horrible?

What these questions all have in common is that they all answers the fundamental aspects of what type of customer experience that restaurant provided. You’re certainly more likely to share…

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Added by Mike Gorun on October 1, 2013 at 5:56am — No Comments

Who is the Loudest in Automotive?

Very often, the most popular person in the room is the one with the largest microphone.  Sometimes, the person everyone is listening to just has the most important things to say.  Others are recognized just because they are always right there, in your face.  So I ask… who do you think is the loudest in the automotive industry?



I know this is going to be a sensitive subject.  I don’t want feelings to be hurt.  This is subjective.  When you hear the word “loudest”, whom do you think…

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Added by Joe Webb on May 16, 2012 at 7:51am — 4 Comments

Employees are the key to social networking.

Stop trying to make a social network on your dealership's website with Facebook and Twitter accounts. If the stats on word of mouth marketing and social networking are correct, your dealership already has it's own HUGE social network inside the dealership, your employees. They are the key to your success in social networking. 80% of their friends will trust their opinion in products and services. Focusing on your employees social networks will and can put your dealership's messages, vehicles… Continue

Added by Jay on February 26, 2010 at 7:26am — 2 Comments

NADA 2010 One Week Later..... A Little Of What I Saw

My first day of the NADA Convention in Orlando Florida, I was able to cover 1/3 of the floor. I knew at that point I needed to high step it if I wanted to get eye-balls on all the venders. I decided that I would go back the last…

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Added by Tim Jennings on February 21, 2010 at 8:24pm — 8 Comments

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