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All ADM Blog Posts Tagged 'mobile' (162)

The Future of Mobile Marketing for Automotive Retailers

 

 

 

In 2014, there will be more than 2 billion smartphones globally. Mobile is becoming not only the new digital hub but also the bridge to the physical world. That’s why mobile will affect more than just your digital operations — it will…

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Added by Elena Ciccotelli on May 21, 2014 at 9:04am — 4 Comments

The Wall Street Journal : ON Your Smartphone, IN Your Car ~ The Connected Car Race Ensues

The long-promised demolition of the barriers that separate drivers from the information and entertainment available through smartphone apps is finally shifting into high gear.





Driven by consumer gripes—and by visions of new…
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Added by Josh Knutson on May 19, 2014 at 9:00am — 9 Comments

Why Multi-Channel Marketing is Vital to Your Success

Consumers today are increasingly becoming finicky about where and how they want to communicate. While the past may have seen a traditional print ad performing well on its own, that’s increasingly not the case. Data supports the fact that consumers are all over the place and successful marketers know that their message…

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Added by Scott T. Joseph on March 26, 2014 at 7:22am — No Comments

The public beta of Tag My Ride app on Android has finally arrived!

The public beta of Tag My Ride app on Android has finally arrived! 

Get it now on Google Play! …

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Added by Michael Goldman on March 20, 2014 at 6:33am — No Comments

That Was A BLAST : NADA 2014 Recap

 

This years NADA was definitely one for the books. Taking place in one of the best cities in America, New Orleans, LA. The times to be had were extremely fun and the information we gathered on the auto industry was insightfully eye opening.

The convention center was like a massive maze of everything auto with our friends being scattered…

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Added by Josh Knutson on January 28, 2014 at 7:39am — No Comments

Auto/Mate Introduces Multi-Point Inspection for its Mobile Service Solution, Enabling 'Paperless' Fixed Ops Processes

ALBANY, N.Y. – January 20th, 2014 – Auto/Mate Dealership Systems (http://www.automate.com) today introduced a multi-point inspection feature for its mobile service solution, tailored to work on windows-based tablets. With multi-point inspection, service advisors can use tablets to greet the customer, conduct a vehicle inspection, identify potential maintenance items and complete the service write-up process all 'on the go.' Auto dealer fixed ops…

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Added by Mike Esposito on January 20, 2014 at 8:29am — No Comments

Will Millennials Trade-In Their Cars As Fast As Their Phones?

"Did you see Megan's new car?" "Cant wait for this summer!  #Spain2014." "I just got the new iPhone my life is now complete."



The millennial generation is obsessed with creating the life we want others to believe we live, from checking-in at fancy restaurants on Foursquare, to Instagramming…

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Added by Josh Knutson on January 20, 2014 at 6:30am — 1 Comment

Mobile Trends In Marketing

Throughout the automotive marketing industry we have seen potential buyers adjust their shopping trends. Buyers have begun to migrate from traditional desktops to their smartphones and mobile devices. To support this trend, it is crucial to have a mobile strategy in place for all automotive dealers.



Danny Brown of American Express OPEN states that, “ Seventy-two percent of small business owners planned to increase or maintain their mobile ad spend this year, with 65 percent of these…

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Added by Paul Potratz on January 15, 2014 at 11:18am — No Comments

It’s Almost NADA 2014 And We’re Pumped!

 What To Expect : Future Trends To Solve

Its that time of year again, when we all gather in the largest building NADA find and consume everything auto. As we approach one of the biggest conferences of the year we take a look at what to expect.

Technology has the pedal to…

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Added by Josh Knutson on January 14, 2014 at 7:00am — No Comments

2013 Mobile Year In Review

A Reflection On Mobile In 2013 And Where The Industry Is Headed In 2014

Mobile has gained some major horsepower in the automotive industry in 2013, and with technology continually expanding at rapid rates, 2014 is sure to be one for the…

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Added by Josh Knutson on January 8, 2014 at 6:30am — No Comments

Wearable Tech Accelerates Into The Auto Industry

Wearable Tech Accelerates Into The Auto Industry

From glasses, to watches to clothing, wearable technology is the next wave of our digital world interweaving with our automotive lives.

Technology truly succeeds when it helps us make a process or way of life more productive and beneficial and the future holds a huge market…

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Added by Josh Knutson on December 10, 2013 at 8:31am — No Comments

Digital Shopping Continues To Evolve

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Added by Josh Knutson on December 4, 2013 at 10:00am — No Comments

The Holiday Shopping Breakdown

Insights To Make Your Holiday Season Very Merry Indeed

Your Dealership Window Goes Digital

Multi screen shopping is the…

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Added by Josh Knutson on November 19, 2013 at 6:30am — 1 Comment

Mobile In The Moment

Mobile Search Drives Consumer Behavior In The Moment

A recent study from Google and Nielsen reveals some stats sure to spark your interest.

84% of follow-up actions by mobile search occur within 5 hours…

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Added by Josh Knutson on November 13, 2013 at 12:00pm — No Comments

Build A Digital Relationship With The Customer

The automotive dating scene is changing, gone is the day of just wooing the customer, now you must create a relationship with their mobile device as well. They key to landing a date with your mobile shopper is to tap into the very device they keep…

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Added by Josh Knutson on November 11, 2013 at 6:30am — No Comments

4 Mobile Musts of Google Advertising



by Dan Blau, Cobalt Digital Advertising Analyst…

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Added by Cobalt on October 30, 2013 at 9:00pm — No Comments

The Tablet Takeover

Our mobile society continues to grow and the multi-screen lifestyle is becoming more and more apparent.

With tablets taking more and more of the laptop/desktop market share people are turning twords these small powerful and extremely portable…

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Added by Josh Knutson on October 29, 2013 at 7:29am — No Comments

Best of Vegas 2013

A collection of some of the best tweets from the recent Las Vegas Auto Conferences

Tweets broken down into mobile and general…

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Added by Josh Knutson on October 18, 2013 at 6:30am — 1 Comment

AutoMotion TV Dealer App Releases Industry Data for Mobile App Usage

Automotive Market Data Shows Continued Growth of Mobile



With over 1.37 million in market sessions, the AutoMotion Dealer App platform provides continuing data around mobile usage and behavior for mobile automotive shoppers.



Mobile app data from…

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Added by Josh Knutson on October 14, 2013 at 10:00am — 2 Comments

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