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All ADM Blog Posts Tagged 'marketing' (998)

Marketing of the Future: How Blockchain is Transforming the Digital Marketing Landscape

Blockchain, the digital ledger of our time, is used to track and record the transaction of Bitcoin, among other cryptocurrencies, in the public sphere. And this is all blockchain is, for those who do not follow trends in marketing and advertising, but…

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Added by Taylor Johnson on November 16, 2017 at 8:48am — No Comments


Influencer
Marketing vs. Content: It’s a Matter of Perspective

In a world filled with noise, companies large and small are competing for consumer attention…

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Added by sara callahan on November 16, 2017 at 6:41am — No Comments


Vendor
Putting the “R” Back in CRM

Too often, CRM and direct…

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Added by Scot Eisenfelder on November 16, 2017 at 6:00am — 1 Comment


Influencer
Master Video Fundamentals Before Going Social

When I talk to dealers about video marketing, one question I get asked a lot is "What about social?"

In particular the marketing folks want to know what…

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Added by Timmy D. James on November 9, 2017 at 6:30am — 1 Comment


Vendor
The Data Doesn't Lie: Shocking Discoveries In Automotive Attribution

One of the hottest topics for dealers today is attribution – and it’s been a long time coming!…

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Added by Steve White on November 7, 2017 at 6:30am — No Comments

Holidays are the Perfect Time to Nurture Loyalty

It’s beginning to look a lot like the…

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Added by Mike Gorun on October 31, 2017 at 6:30am — No Comments


Vendor
“Talking” to Millennials: How to Speak Their Language

I was recently asked my thoughts a…

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Added by Scot Eisenfelder on October 27, 2017 at 7:00am — No Comments


Influencer
The Dominance of Video Marketing for Business

As video continues its quick rise it has…

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Added by Timmy D. James on October 26, 2017 at 6:00am — No Comments


Vendor
9 UX Fails That Are Pushing Your Vehicle Shoppers Away

It’s one thing to consistently drive traffic to your website, but it’s another thing to keep them engaged. This is where your website’s user experience (UX) is crucial.

The UX on your auto listing or dealership website should take the stress out of vehicle shopping and make it easy…

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Added by Christopher Bouchard on October 25, 2017 at 9:30am — No Comments


Influencer
Are You Throwing Customers Away Due to Lack of Communication Channels?

I was …

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Added by Timmy D. James on October 19, 2017 at 6:30am — No Comments


Dealer
How to Convince Online Shoppers to Buy Your Vehicle Vs. the Competition

How do you convince a customer se…

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Added by Devin Daly on October 17, 2017 at 6:30am — No Comments


Vendor
Is Your Service Marketing Budget out of Whack?

Is your service marketing budget out of whack?

And if so, …

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Added by Scot Eisenfelder on October 13, 2017 at 6:30am — No Comments


Vendor
The Next Evolution of Social Marketing

When social media marketing burst on the scene nearly a decade ago, just about every dealership immediately piled onto the bandwagon.

We didn't all know exactly what we were doing; we just knew we had to do it because everyone else was doing it.

At the time I was with AutoNation…

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Added by Scot Eisenfelder on October 6, 2017 at 6:30am — No Comments


Influencer
Can You Hear Me Now?

Engaging video needs to …

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Added by Timmy D. James on September 14, 2017 at 7:00am — No Comments


Vendor
Traffic Attribution vs Sales Attribution: What’s the Holy Grail of Marketing Measurement?

Part 2: Sales Attribution …

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Added by Steve White on September 11, 2017 at 7:00am — No Comments


Vendor
Traffic Attribution vs. Sales Attribution: What’s the Holy Grail of Marketing Measurement?

Part 1 of a 2-part blog discussing the value and pros and cons of Traffic vs. Sales…

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Added by Steve White on August 31, 2017 at 7:00am — No Comments

Consumer Attention Spans Are… SQUIRREL!

If you haven’t already noticed, human’s attention spans, in general, are …

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Added by Mike Gorun on August 31, 2017 at 7:00am — No Comments


Dealer
Interaction isn’t ALL you should Measure: Pay Attention to What’s Working!

(Part 4 of a 4-part blog series on vehicle merchandising) 

 …

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Added by Devin Daly on August 30, 2017 at 6:39am — No Comments

Empower Your Sales Team for Better Performance

In my lifetime I have visited hundreds…

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Added by Bill Wittenmyer on August 30, 2017 at 6:30am — No Comments

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