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All ADM Blog Posts Tagged 'marketing' (1,356)


Influencer
Can Facebook Instant Articles help your business?

Why are Instant Articles beneficial? Facebook provides a guide to Instant Article configuration so that you can use their content management system.



• Instant Articles are 10x faster than traditional mobile web articles

• They’re read 20% more often 

• Clients are 70% less likely to leave the article once they’re there.



Watch this week's…

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Added by Paul Potratz on April 29, 2016 at 7:30am — No Comments


Influencer
3 Tips for Creating a Killer Testimonial Video

Ever since reviews have risen in popularity, dealerships have mostly focused on written reviews -- they were the most prominent in search engine results and on third party sites.

 

This worked pretty well for a while. However, with the rise in the importance of reviews, some companies chose to act…

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Added by Timmy D. James on April 29, 2016 at 6:20am — No Comments


Influencer
Public Relations: The New Home of Content & Social Media Marketing?

When most people think about what public relations agencies do, they picture media relations, industry exposure and … well… lots of press releases.

The reality is that the public relations industry has been transforming itself as new technologies and strategies become available that help us gain optimum exposure…

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Added by sara callahan on April 27, 2016 at 5:30am — No Comments


Influencer
What's holding your business back?





How do you see your business growing to meet the changing

demands of your customers?
 

In this week's Think Tank Tuesday, I'm joined by the

Director of the Association of Danish…
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Added by Paul Potratz on April 26, 2016 at 12:30pm — No Comments


Influencer
How One Dealership Found the Recipe for Success in Customer Engagement

Getting your customer’s attention and engaging with them can be a tough task these days.

There is so much competition from other marketers -- customers are constantly barraged with messages from every side and in every way.

 

Social media reach has decreased, digital marketing is ever more…

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Added by Mike Gorun on April 26, 2016 at 5:30am — No Comments


Influencer
Are you capitalizing on your blog?

Make sure your utilizing your blog to the fullest extent! On this week’s Hard FactsSamantha explains how your blog can not only boost traffic to your website, but also creates demand for your products and services! Watch this week’s Hard Facts to learn about some things you should know before hitting the publish button on your blog that will drastically effect…

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Added by Paul Potratz on April 22, 2016 at 11:30am — No Comments


Influencer
Are New Opportunities a Distraction?

Will new opportunities set you apart from the competition or will they be a distraction? In order for you to stay relevant and grow in your industry, you can't remain stagnant.

In this week’s Think Tank Tuesday, I tell a personal story about a serial entrepreneur that you might want to hear. Watch now for more info.



Comment below for future Think Tank…

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Added by Paul Potratz on April 19, 2016 at 1:40pm — No Comments


Influencer
A New Way to Measure Engagement

How do your customers engage with your website? How do you get them on the path to conversion? It's much more than just page views and time-on-site.

If you plan on getting the most out of your website, this week's Hard Facts…

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Added by Paul Potratz on April 15, 2016 at 1:30pm — No Comments

Power Minute #6: Dealer Service with Auto Recalls Impacts Customer Satisfaction

Customer satisfaction with dealer service related to an automotive recall declines for the first time in 6 years.

Watch video >…

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Added by Kris Rosychuk on April 15, 2016 at 7:00am — No Comments

Why you must have a Mobile Video Marketing Strategy

If you’re like me, you continually attend a great number of events, seminars and meetings. 

It seems that no matter what the key focus of an event is, somehow the topic of video weaves its way into the presentation or conversation.  Whether it is social or business, video has become the most…

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Added by Steve Santorsola on April 11, 2016 at 8:00am — 1 Comment


Influencer
3 Birds to Offer Real-Time Customer Acquisition Data Visualization & Marketing

Inc. 5000-ranked automotive digital marketing company introduces industry’s first dealer-facing, real-time conquest data configurator as part of expanded 3 Birds ME™ marketing platform

Chapel Hill, N.C., April 2, 2016 - 3 Birds Marketing announced today that it will incorporate IHS Automotive predictive models into its…

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Added by Paul Mirek on April 2, 2016 at 6:00am — No Comments

THE LAST MINUTE CHECKLIST - 2016 N.A.D.A. SHOW

Ok, so you have known about the 2016 NADA Show for quite some time now, yet you find yourself freaking out a day before you…

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Added by Josh Whitlatch on March 30, 2016 at 11:00am — 1 Comment


Influencer
Let's Get Engaged with Google Analytics 360

Google has a new robust analytic platform so you can handle all of your tracking needs. With its 4 new products, we want to make sure you have all the information you need to succeed with Google Analytics 360.

Today on Hard Facts, Samantha covers all 8 tools that are included in the entire suite and how you can use them to benefit your business.…



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Added by Paul Potratz on March 25, 2016 at 1:30pm — No Comments


Influencer
Social is Taking Off for Automotive Dealers

automotive dealers social media

Social Media is Taking Off for Automotive Dealers

Social media is interwoven into…

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Added by Larisa Bedgood on March 24, 2016 at 11:30am — No Comments


Influencer
Win Business by Helping the Customer On Their Journey

In my last blog I discussed micro-moments – the critical moments, as defined by Google, in a customer’s car buying journey. I also covered the importance of having a strategy that caters to and attracts a customer’s attention at each touch point.

 

The 5 moments Google defines as important are: Which…

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Added by Timmy D. James on March 24, 2016 at 5:55am — No Comments


Influencer
Flick Fusion and WheelsTV Form Strategic Alliance to Offer VIN-Specific Vehicle Inventory Videos to Auto Dealers Nationwide

Urbandale, IA--March 21st, 2016--Flick Fusion and WheelsTV announced today that the two companies have formed a strategic alliance that will increase the distribution of Flick Fusion's VIN-specific vehicle inventory videos to auto dealerships nationwide. Effective immediately WheelsTV is leveraging Flick Fusion's SmartFlicksTM technology platform to expand the virtual test-drive product offerings of its…

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Added by Timmy D. James on March 21, 2016 at 8:19am — No Comments


Influencer
Should your sales team handle live chat? Five critical questions to answer

“How happy are you with the way your team manages phone ups?”

As dealers look for ways to add tech to their digital marketing portfolio while controlling costs, the…

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Added by Big Tom LaPointe on March 20, 2016 at 11:00pm — No Comments


Influencer
How Dealerships Can Stay Afloat in the Aftermath of Natural Disasters

The residents of Missouri and Illinois had a rough start to 2016 after the…

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Added by David Metter on March 17, 2016 at 9:07am — No Comments


Influencer
An Introduction to Data-Driven Marketing for the Auto Industry

Without a doubt, data has become the currency that fuels competitive advantage in today’s economy. The concept of data-driven marketing has become an integral strategy across a broad range of industries, and the automotive industry is certainly no exception. Consumers expect relevant messages…

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Added by Larisa Bedgood on March 15, 2016 at 11:30am — No Comments

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