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All ADM Blog Posts Tagged 'marketing' (1,430)


Influencer
What's the Deal With RankBrain?

Since 2015, Google has been using something called RankBrain, and it was used to process and deliver more relevant and organic search results. How? It was even a mystery to Google!

Rankbrain not only understands language semantics, but also complex…

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Added by Paul Potratz on September 23, 2016 at 1:00pm — No Comments


Influencer
How to Improve Your Blog

Watch out! Your blog site can be hurting your business. This week on Think Tank Tuesday, Paul tells a story about why he started his blog and what changes he made to improve it over time. Watch more to learn which strategies will help your blog become more successful.

We’d love to hear…

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Added by Paul Potratz on September 20, 2016 at 2:32pm — No Comments


Influencer
Millennial Car Shoppers Are Ready to Buy – What Your Dealership Needs to Know

Millennial Car Shoppers Are Ready to Buy – What Your Dealership Needs to Know

  

When a millennial steps onto your lot, chances are that they are ready to buy. In fact 48% of 17 to 24-year-olds intend to buy a car on their first visit to a dealership according to…

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Added by Larisa Bedgood on September 20, 2016 at 7:07am — 1 Comment


Influencer
What to Do with the 5 Must Have Types of Video Content

In my last blog, I shared the five types of video content you must have when beginning your video marketing initiative. To recap, they include: New Model Test Drive, Inventory, Value Proposition, Testimonials and Lead…

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Added by Timmy D. James on September 15, 2016 at 6:16am — No Comments


Influencer
What's Mobile-Geddon?

Mobile-geddon is upon us!

As consumers, we're always shopping for the next best thing on our mobile devices. Our Digital Performance Manager, Brad, takes over for Paul on this week's Think Tank Tuesday. He uses his iPhone for the majority of his online purchases.…

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Added by Paul Potratz on September 13, 2016 at 1:00pm — No Comments


Vendor
WHAT MY DEAR GRANNY TAUGHT ME ABOUT DIRECT MAIL

I had the privilege of having a very smart and witty Grandmother, God rest her soul.  Man, was she a hoot.  Betty would do anything for anyone at anytime. I learned quite a bit from her. Lessons I still use to this day. This woman did a Crossword Puzzle…
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Added by Josh Whitlatch on September 9, 2016 at 12:30pm — No Comments


Influencer
How to Track LinkedIn Conversions

LinkedIn is less glamorous than all the other social platforms, which is why so many companies are underutilizing it! 



There was never the ability to identify conversions for ads you could run in the campaign manager. Now, you can install a LinkedIn Insight tag across your entire website to track conversions. Your options span across several metrics including cost per conversion and return on ad spend.



For more information, watch Samantha in this week's Hard…

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Added by Paul Potratz on September 9, 2016 at 12:17pm — No Comments


Media
Why PPC is still considered a successful way for online business promotion

PPC (Pay Per Click) is an important part of search engine marketing and has its own significance for a successful digital marketing campaign, for all kinds of industries.

A misconception has been spawned among leading businesses that PPC is no longer in use. On the contrary: PPC is the fastest practice that…

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Added by Radio Vision on September 5, 2016 at 11:00pm — No Comments


Media
Hire auto advertisement company for getting quality leads

Promoting your business online is mandatory for every industry in today’s era.   To generate new business, searching out and converting leads is important. Every type of company in the North Texas area can benefit from hiring a advertisement agency, and car dealerships from Durant to Dallas are sure to enjoy the benefits of hiring an auto advertising agency. However, getting quality traffic for automotive businesses is not always an…

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Added by Radio Vision on September 4, 2016 at 11:55pm — No Comments


Influencer
Are You Creating Urgency?

Have you ever gotten an email from a retail store saying the sale is one day only?

This creates a sense of urgency for your customers, making sure they come to your business to make a purchase before time runs out.

Customers who feel a sense of…

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Added by Paul Potratz on September 2, 2016 at 12:30pm — No Comments


Influencer
Is Good Content Really Worth the Effort?

All too often, a company gets intrigued with content marketing and decides to give it a try. But then, after just a couple of blogs, executives decide that there just isn’t any tangible return on their investment, or that it’s not measurable, and so lessen their content output, or abandon the initiative…

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Added by sara callahan on August 31, 2016 at 6:38am — No Comments


Influencer
Data Strategies to Increase Your Dealership Sales and Profitability

Data Strategies to Increase Your Dealership Sales and Profitability

 

Despite the digital disruption and new ways to research and shop online, the dealer is still an integral piece of the sales process. Consumers may do the majority of their research online, but they still want…

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Added by Larisa Bedgood on August 30, 2016 at 7:04am — No Comments


Influencer
AT LAST: Attribution Claims Its Throne

It’s an exciting time in digital history. Automotive marketers are finally catching on to the critical importance of attribution – AND more importantly, the associated…

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Added by David Metter on August 30, 2016 at 6:35am — No Comments


Influencer
Does Email Marketing Still Work?

Whether you like it or not, email marketing will always come in handy as long as you’re checking your email. 

This week on Think Tank Tuesday, Paul will give you 3 tips that will help you improve your email marketing exponentially.  By taking these marketing tips and putting them into action, your open rates and click through rates may increase! Watch people engage more with your business and brand by utilizing this week’s Think Tank Tuesday in…

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Added by Paul Potratz on August 30, 2016 at 6:04am — No Comments


Influencer
Find the Perfect Fit

LinkedIn is making moves to be one of the largest social media platforms for professionals. The shift is growing toward more members who are looking for freelance work and members who are growing into entrepreneurship.



LinkedIn has capitalized on this with Profinder. But how does this relate to you as a business or a job seeker? Watch this week's Hard Facts with Samantha for more information on how this will help you find the right career…

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Added by Paul Potratz on August 26, 2016 at 9:35am — No Comments


Influencer
3 Birds Marketing Named to Annual Inc. 5000 Ranking of America’s Fastest-Growing Private Companies for 2nd Year in Row

Chapel Hill-based provider of digital marketing platform, data analysis, and client support services named to 2016 Inc. 5000

Chapel Hill, N.C. – August 26, 2016  – For the second year in a row, 3 Birds Marketing has been named to the Inc. 5000, Inc. Magazine’s annual ranking of America’s fastest growing private companies. This list represents a unique look at the most successful companies within the American economy’s most dynamic segment— its independent small…

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Added by Paul Mirek on August 26, 2016 at 8:05am — No Comments

A Unique Value Proposition to Rule Them All

Think about the value propositions most dealerships present to consumers. Free car washes, fast transactions, oil changes, low prices, etc. They’re all so similar that, in reality, they cease to differentiate one dealer from another. The simple fact that they aren’t unique just about negates the offer for consumers…

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Added by Chris Miller on August 26, 2016 at 5:26am — No Comments


Influencer
Is Your Phone Ringing?

Is your phone ringing off the hook? Probably not.

In this week's Think Tank Tuesday, Paul reveals that by sending a simple ringless voicemail drop, you can start the conversation with potential customers that may not have answered an email or other advertisement. Grab more leads and build your business by utilizing this low cost, lead generating strategy.…

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Added by Paul Potratz on August 23, 2016 at 8:24am — No Comments


Influencer
Five Types of Videos You Must Have Today

Video content is now the preferred medium for consumers and statistics show that consumer Internet traffic for online video will increase by 80% by the year 2018. That’s not too far away.



And, when both are presented on the same page, consumers would rather watch a video than read text. For that simple…

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Added by Timmy D. James on August 18, 2016 at 4:00am — No Comments

10 Tips for Effective Automotive Digital Marketing

The automotive industry employs some of the most creative marketing professionals for both their offline and online campaigns.

With some of the largest advertising budgets in the world, auto manufacturers also represent one of the biggest consumer markets. So what we can learn from these…

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Added by Ljuben Georgiev on August 15, 2016 at 4:05pm — No Comments

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