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All ADM Blog Posts Tagged 'market' (27)


Vendor
Want to Get a Competitive Advantage? Learn How to Fence!

Consumers are constantly flooded with messages everywhere they go, from billboards to direct mail, to websites, banner ads and email. Most of these messages are disregarded, ignored or, even worse, never seen, because, for the most part, the message itself is not relevant.

 

So, along came retargeting,…

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Added by Joe Orr on July 18, 2016 at 6:00am — No Comments


Influencer
Does Facebook Actually Give You More Value?

What are you doing on Facebook to provide value?

By creating a Facebook group, you'll be able to nurture the database that you already have, as well as increase the audience for your business.  Your new Facebook group will give you the opportunity to get feedback on products or services, engage with customers, and build top-of-mind awareness.…

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Added by Paul Potratz on July 15, 2016 at 2:25pm — No Comments


Vendor
Why is my TARGET AUDIENCE Balking?!?!?

 

For every MARKETING or ADVERTISING strategy lies a TARGET AUDIENCE. At some point in time, that TARGET AUDIENCE will have a decision to make. Your PITCH, IDEA or OFFER was a SUCCESS or it…
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Added by Josh Whitlatch on May 9, 2016 at 8:13am — No Comments


Media
Perfect Hindi in News

Bollywood is a center of Hindi movie Industry. This name is inspired and motivated from Hollywood. Mumbai is known Bollywood because whatever points the theme of Hindi silver screen is being talked of. Bollywood Movie News in Hindi is being used with entertainment and delight because of the support and contribution of Film big name and stars and the amaze and dazzling join them. They number of stars and celebrities who are become as a leaders and politicians who regularly coming every which…

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Added by Mahendra Kumawat on January 4, 2016 at 10:00pm — No Comments


Influencer
Army veteran's discipline cuts used-car recon time in half

An Army vet cut vehicle reconditioning time in half at three Greenway Automotive dealerships in Orlando, which sped inventory to turn and slashed costs, by creating and adhering to strict standards and procedures.

Full story: …

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Added by Jim Leman on January 4, 2016 at 8:11am — No Comments


Influencer
Mobile Goes Mainstream: Keeping Up With Consumers Who are on the Go

Virtual Reality 

The car-shopping journey has become primarily virtual. Consumers now do most of their research online and learn about dealerships via the internet, and in turn,…

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Added by Joey Little on December 11, 2015 at 10:00am — No Comments


Influencer
InfoGraphic - 5 Recon BEST PRACTICES to Adopt Now

Added by Jim Leman on December 10, 2015 at 1:13pm — No Comments


Influencer
Rapid Recon CEO McGinn Shares 5 Tips for Reducing Used Car Time-to-Market

The most productive reconditioning department runs like an assembly line, using defined processes, timed steps, and streamlined communications to produce more output, eliminate waste, and get buyers looking at cars online and on the lot five to 10 days sooner, notes Dennis McGinn, CEO of Rapid Recon…

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Added by Jim Leman on November 10, 2015 at 6:00am — No Comments


Influencer
3 Birds Launches All-New Dealer Solution 3 Birds ME at Digital Dealer 19

Comprehensive digital marketing solution offers new tools to measure marketing effectiveness

Chapel Hill, N.C., October 5, 2015 – 3 Birds Marketing has launched its all-new 3 Birds ME digital solution, the industry’s first all-in-one solution to show the results of each…

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Added by Paul Mirek on October 5, 2015 at 7:07am — No Comments

What’s Happening in Today’s Auto Industry? (Pt. II)

   

With retail sales volume growth declining, key industry stakeholders (including dealers) will find it much tougher to maintain successful year-over-year unit volume increases each month.

 …

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Added by Kris Rosychuk on September 29, 2015 at 10:30am — No Comments


Influencer
Mobile Marketing Mysteries Solved

Defining and Attracting Your Mobile Consumer

More people in the world own smartphones than toothbrushes, so if your dealership isn’t already taking notice of the impact mobile marketing has on today’s shoppers, it’s time to sharpen the focus and zero in on how…

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Added by Joey Little on August 31, 2015 at 2:26pm — No Comments


Influencer
The Tools to Help You Discover Your Market

Use What You Have

Finding your target market is a key part of a successful marketing strategy. Whether you want to highlight new inventory, promote an event, grow your service department’s customer base, or simply boost business, defining your ideal audience is key.

It’s easy to be generic when marketing because the…

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Added by Joey Little on August 27, 2015 at 12:55pm — No Comments


Influencer
Your Hispanic Consumer: Part III

Earning Hispanic Consumer Trust Through Communication and Empowerment

Think about the brands that reach you and catch your attention, whether television ads, ink and paper, or online.  How do they speak to you?  How do they approach you as a consumer?  Chances are, your favorite products are delivered to you courtesy of companies that have taken considerable time and…

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Added by Joey Little on August 17, 2015 at 11:07am — No Comments


Influencer
Never Ever Trash Your Competitors ~ Automotive Digital Marketing

It may be a simple truth, but it's a valuable one. Tom Peters reminds us not to stoop so low as to badmouth the competition. …

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Added by Manny Luna on August 9, 2014 at 4:00pm — 2 Comments


Influencer
A New Peak Is Established! Used Car & Truck Prices Rise For Spring Season.

 

Hello and welcome to this week’s edition of Used Car Market from Black Book. And by springtime, not just because the calendar says we have reached that point in the year, but after talking with a couple of industry folks in Detroit, the DC area and even from two mid-west states, there was a freshness in their voices due to no…

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Added by Manny Luna on March 30, 2014 at 12:30am — No Comments

Why Automotive Mobile Marketing is So Important [Infographic]

The good folks of Microsoft Tag prepared a neat infographic to illustrate the world of mobile marketing and why this (mobile) channel is so important. Here are the highlights:

  • Of the world’s 4 billion mobile phones in use, 1.08 billion (27%) are smartphones and 3.05 billion (75%) are SMS enabled. By 2014, mobile Internet should take over desktop Internet usage.
  • 86% of mobile Internet users are using their devices while…
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Added by Joe Schwartz on January 15, 2013 at 12:00pm — 13 Comments


Influencer
The Real Used Car Death Spiral

While looking over an upcoming conference agenda, I noticed a bullet point on a speaker’s agenda: Winning pricing strategies -avoiding the death spiral of pricing to market average.





This…

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Added by Ed Brooks on May 9, 2012 at 10:00am — 11 Comments


Influencer
Knowing Google's Market Share Can Help Your Marketing Plans

Google seems to be everywhere lately, especially with their introduction of +1 and Google Plus.  Many people have so many different aspects of their life integrated into the search engine (email, social network, search engine, calendar, document management, etc) that sometimes it is hard to remember how we ever got along without it.

 …

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Added by Ali Amirrezvani on August 4, 2011 at 7:24am — 1 Comment


Influencer
Nicki Allen with Classic Mazda and Classic CDJ featured in AutoSuccess Magazine | New Attitude

Nicki Allen of Classic Mazda and Classic Chrysler Dodge Jeep of Denton gives new perspective to some traditional ideas in the automotive business.  A focus on new technology defines a new attitude for these Texas dealerships. Click the image above for the full… Continue

Added by Joey Little on July 18, 2011 at 8:18am — No Comments


Influencer
Using the Fundamentals of Twitter to Engage Current and Potential Customers

Five years ago Jack Dorsey, co-founder of Twitter, sent out the first tweet launching a new form of communication that became a revolution in 140 characters or less. This year, Twitter posted a blog reporting that it only takes about one week for users to send 1 billion tweets and last February an average of 460,000 accounts were opened per day. In the automotive industry, we should all ask ourselves, are we utilizing the fundamentals of Twitter to best engage current and potential buyers on…

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Added by Paul Potratz on March 30, 2011 at 12:59pm — No Comments

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