It’s not a new idea to have one of your salespeople working the service drive. Opportunities and circumstances exist where it may be beneficial for the customer to trade-in their car that needs to be repaired. Having someone who can not only identify those opportunities but who also knows how to present it to the customer…
Wrtitten by a dear friend of AutoMax's Mr.Tom Wiegand,would love to hear your input on this subject. Baseball & Auto Pie
The professional franchised retail auto industry and the professional franchised baseball industry are my two all-time favorite franchise systems. Why are they so obviously different in structure and customer retention?
The professional franchised baseball team is structured:
27,000,000 unemployed or under employed NOW,same number come this Jan....If you recruit now,doesnt it make sense you will be competing against fewer companies for this amazing amount of talent??????....Why wait...the time will NEVER be just right!
Added by Craig Lockerd on December 8, 2009 at 12:09pm —
Please get this info to decision maker at your store!Today at 4:46pmAutoMax is announcing the Most Advanced,Turn Key,Low Fee,Guaranteed....LEAD PROVIDER in the WORLD[AUTOMAX BLASTER tm]...yes I said lead provider,some companies waltz around that word and pretend to be everything but....perhaps one of the reasons that they CAN"T COMPARE to what we have!...Sorry about the CAPS....but we are PUMPED....we have a dealer 404 leads,27 deals,$2425 per car 2123% R.O.I......oh....ONE… Continue
Added by Craig Lockerd on November 17, 2009 at 3:23pm —
It seems to me as though leasing has taken a back seat in any discussion.yes the manufactures pulled the plug on a lot of that business,but when that happened we all just stopped learning,training and talking about it.Sooooo what are the dealers/managers doing in regard to training their salespeople about leasing????????
Added by Craig Lockerd on November 4, 2009 at 9:40am —
1. Count your blessings. Once you realize how valuable you are and how much you have going for you, the smiles will return, the sun will break out, the music will play and you will finally be able to move forward toward the life that God intended for you...with grace, strength, courage and confidence.
2. Today, and every day, deliver more than you are getting paid to do. The victory of success will be half won when you learn the secret of… Continue
Added by Craig Lockerd on September 23, 2009 at 11:59am —
What is the best way to start using Social Media for a dealership? FaceBook?, Blog?, Twitter? To me there should be steps to getting involved and we all know you can't eat an elephant in one bite so I would like you to share what you are doing at your dealership on the ActivEngage wall here.
Also how are you managing to handle all of this Social Media stuff and still make time to sell cars? I am looking forward to your posts.
....and then I said.....Well I own a recruiting and… Continue
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