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All ADM Blog Posts Tagged 'investment' (11)


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Bought A Building? A Short Guiding to Protecting Your Business’ Largest Investment

A building may well be the largest investment you ever make in your business.

It gives you a chance to get out of the rental cycle and allows you a degree of permanency that you just can’t get from a lease. This investment must be protected, though, if you want it to pay off. Below…

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Added by Brooke Chaplan on November 22, 2016 at 12:00pm — No Comments

WHAT MY DEAR GRANNY TAUGHT ME ABOUT DIRECT MAIL

I had the privilege of having a very smart and witty Grandmother, God rest her soul.  Man, was she a hoot.  Betty would do anything for anyone at anytime. I learned quite a bit from her. Lessons I still use to this day. This woman did a Crossword Puzzle…
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Added by Josh Whitlatch on September 9, 2016 at 12:30pm — No Comments

AT LAST: Attribution Claims Its Throne

It’s an exciting time in digital history. Automotive marketers are finally catching on to the critical importance of attribution – AND more importantly, the associated…

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Added by David Metter on August 30, 2016 at 6:35am — No Comments

Measuring ROI of Digital Marketing in Automotive

Digital ad spending in the US auto industry has steadily increased over the past few years, and this increase in spend is expected to continue.…

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Added by Michael Thomas on June 27, 2016 at 8:00am — No Comments

Tapping Into Social Media to Build Your Business

By now, pretty much everyone has heard about the power of social media and the effect it can have on businesses that are leveraging it to enhance their bottom line. What may or may not be known—even by the businesses that are using social media to their advantage—are the…

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Added by Joey Little on December 8, 2015 at 7:00am — No Comments


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The Most Important Metric In Gauging Video ROI

The question most pondered by businesses when advertising is perhaps the most important:

 

“What is my ROI?”

 

It doesn’t matter whether we’re discussing television ads, radio, 3rd party leads,

that gorilla on top of your building, or the contest you’re running on social…

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Added by Timmy D. James on February 16, 2015 at 6:00am — No Comments


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Would Your Customers Pay For Your Loyalty Program?

Imagine having customers so loyal that they are willing to pay you just to do business with your dealership. Do you think a customer that makes an investment in your loyalty program would be more or less likely to remain loyal to you and your brand? Three companies have successfully managed…

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Added by Mike Gorun on February 1, 2014 at 5:26am — No Comments


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Want Loyal Customers? Make Them Owners

The LA Times reported this month that, in an interesting move, AMC Entertainment, the owner of over 300…

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Added by Mike Gorun on December 31, 2013 at 6:36am — No Comments

True Car and ZAG - Cyber Bandits or Good for the Business?

Jim Ziegler asks...

I am hearing a lot of discussion about True Car and ZAG.  I continually scratch my head and wonder if  desperate dealers are doing the marketing limbo "How Low Can You Go?" …

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Added by James A. Ziegler on November 27, 2011 at 2:30pm — 1735 Comments

There is no I.O.U on R.O.I just U.O.U…

The best investment is absolutely free… Yet Priceless!

You owe You!!!

Let us not forget the reason we entered this “Industry” to begin with!!!

To “Earn our Worth” “Control our Destiny” “ Financial Freedom”

“Gain our Independence” “Change Your Life” “Unlimited Earning Potential”

The best “SALES…

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Added by Jason McIntosh "Jmac" on October 3, 2011 at 9:00pm — No Comments

What Are You Waiting For? It's Already Been Here And The Train Left The Station...

Many people that are concerned in all types of businesses talk the same talk today: waiting. Some have been waiting for a new administration, some for a car czar, some for banks to loosen up, some for 'the bottom' and some just for the fun of waiting.



When you're in business, you can't wait especially when it costs you money. In the car business, it's been about waiting for people 'to really go online' or for the 'next up', or even the holy grails of 'cheap gas', 'more hybrids' or… Continue

Added by Gary May on January 21, 2009 at 3:10pm — No Comments

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