Professional Community for Automotive Marketers, Car Dealers, OEM and Suppliers
Most online marketers will tell you that old school brick-and-mortar advertising techniques are long dead- digital is now the way-to-go. Facebook, Twitter, Instagram, Pinterest and other social networking are your friends, and online followers have more income-generating potential than people on the street.
And you know what, they're not exactly wrong per se. There are lots of success stories about small businesses who managed to get ahead of larger competition through the use of…Continue
Added by Kerry Blake on June 26, 2014 at 3:30am — No Comments
Born on Twitter, hashtags are becoming more and more prevalent. For those of you who don’t know what a hashtag even is: “The # symbol, called a hashtag is used to mark keywords or topics in a Tweet. It was created organically by Twitter users as a way to categorize a message,” (www.socialcaffeine.com). Hashtags have even been adopted by Facebook, Pinterest, Tumblr, and Instagram.
So should you be using them? The answer is yes, definitely…Continue
Added by Rebecca Ward on November 13, 2013 at 7:30am — No Comments
What is a Hashtag? You’ve probably heard about hashtags, and you may or may not know what they are, or how they work.
What is Hashtagging? Basically it involves tagging a word, series of words, video or picture by using a hash mark (#). For example, #BMW or #Ford. The #sign makes a searchable tag and allows users to search for a…Continue
Photos spark an emotional connection in a way that text cannot. How many of you remember your family’s old photo…Continue
Added by Jason Parman on November 23, 2012 at 10:00am — No Comments
People often ask me how I'm able to stay up on the millions of things that are happening in the world of automotive internet marketing on a daily basis. There are tons of blogs, social networks, and industry websites with enough posts to fill a full day if you plugged them all into an RSS reader. How does an…Continue