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Brian Pasch's Blog Posts Tagged 'google reviews' (2)

How Does Google Identify Fake Online Reviews?

In this blog post I reference two published research papers that cover a very important topic: Identifying fake online reviews. The two research papers I reference below, start to shed light on how online communities and the search engines will…

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Added by Brian Pasch on April 29, 2012 at 6:54am — 11 Comments

The 6th Star in Google Places is The Best Ever Rating

With all the discussion about Google Places lately it is clear that it is an important source for connecting with consumers in the Zero Moment of Truth.  

I got a call yesterday from Joe Webb asking about a review feature in…

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Added by Brian Pasch on December 4, 2011 at 6:02pm — 3 Comments

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