Today 90% of automotive…
Professional Community for Car Dealers, Marketing, Advertising and Sales Leaders
Added by Ralph Paglia on August 31, 2018 at 4:00pm — No Comments
Added by Ralph Paglia on April 30, 2018 at 12:00am — No Comments
The argument for social media as a highly effective automotive marketing tool is not new and I'm certain we don't need to waste energy or bandwidth defending it. The prediction that Facebook will be the most dominant online property of 2018 - even more pervasive than Google - should tip you over the edge if you're still…Continue
Added by Ralph Paglia on April 21, 2018 at 11:44am — No Comments
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Received (227) Given (215)…
Added by Ralph Paglia on November 1, 2016 at 4:00pm — No Comments
Added by Ralph Paglia on November 8, 2013 at 2:30pm — No Comments
Top 5 Super Bowl Marketing Stories for the Week Ending with the Big Game
"Sunday! Sunday! Sunday!"
That's right, Super Bowl Sunday is here! For avid football fans, this means cozying up next to the TV with a big plate of buffalo wings, watching the Ravens and the 49ers battle it out in New…Continue
Added by Ralph Paglia on October 4, 2012 at 5:45pm — No Comments
Today 90% of our media consumption occurs in front of a screen. As automotive consumers balance their time between smartphones, tablets, PCs and Televisions, they are learning to use these devices together to achieve their goals when it comes to buying cars and accessing vehicle related services.
Today 90% of automotive…
Successful email marketing campaigns are typically defined as such because of their higher open and response rates, and ultimately sales and service revenue generation. Car dealership BDC, Internet,…Continue
Added by Ralph Paglia on July 13, 2012 at 8:30am — No Comments
Why AutoCon 2012 for Dealer Principals?
Ralph Paglia, Chris Saraceno, Mike Myers, Carrie Hemphill and the entire AutoCon 2012 management team understands that Dealers have many choices where to invest their time out of the office. We have made AutoCon 2012 the ideal choice for dealers by focusing on what we know will enhance the value they will receive from attending any event…Continue
Dealers United Introduces Member Deal for May: Lead Generation Services from HookLogic
Added by Ralph Paglia on May 1, 2012 at 11:30am — No Comments
Added by Ralph Paglia on March 25, 2012 at 7:30am — No Comments
Added by Ralph Paglia on March 4, 2012 at 5:30pm — No Comments