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All ADM Blog Posts Tagged 'fixed' (193)

Plugging Holes in the Service Bucket

We are in a new era; one in which dealers make most of their money on the service side and not in new vehicle sales.

Yet, as an industry we still spend far more money marketing the sales side of the business, and on conquest marketing, than we do on service marketing and customer…

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Added by Scot Eisenfelder on May 23, 2018 at 6:30am — No Comments

What Can We Learn From A $1000 Toilet Seat?

In my recent travels I went to Tokyo and Kyoto in Japan. A few things struck me: just how space efficient and clean everything was.

 

I visited the famous Tsukuji wholesale fish market. To my surprise, there was no smell of fish. The…

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Added by Ujj Nath on May 21, 2018 at 7:03am — No Comments

Outsourcing Customer Communications - Should the Service Department Worry?

There are few things sales managers find more painful than looking into their CRM and finding unanswered sales leads -- whether those leads sat for hours or sometimes, days, each is a missed opportunity.

That’s why there are so many outsourced BDC services…

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Added by Chris Miller on May 18, 2018 at 6:00am — 1 Comment

When It Comes to Service the Sky Should NOT be the Limit

For today’s consumers, time is the ultimate commodity.  No matter how much money they have, consumers are always on the go with their busy lives. Whether that means shuttling the kids to soccer practice, or running a bunch of errands, when it comes to fitting vehicle service into their busy schedule it is often…

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Added by Ujj Nath on May 14, 2018 at 6:18am — No Comments

What Do Car Subscription Services Mean for Dealers, OEMs and Consumers?

There’s a huge push going on across the nation for subscription-based vehicle services.

First introduced by manufacturers, more than a few dealerships have rolled out similar services for their customers. The general concept is that a consumer can pay a flat-rate monthly fee to drive a vehicle of…

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Added by Chris Miller on May 8, 2018 at 6:23am — No Comments

Is $7.5 Million Worth a Process Change?

Most dealerships at the very least conduct some form of multi-point inspection and inform the customer about any needed repairs discovered during the inspection. But what happens if those recommendations aren’t properly documented?

 

Well, failing to…

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Added by Ujj Nath on April 30, 2018 at 7:00am — No Comments

Yield Management: What We Can Learn From Airlines

If you have flown recently there are two inescapable and related facts: (1) nearly every seat is full and (2) nearly every seat is priced differently.

This is because airlines realize that planes taking off with empty seats represents lost revenue that will never come back.…

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Added by Scot Eisenfelder on April 11, 2018 at 6:30am — No Comments

myKaarma Raises $15 Million from Kayne Partners to Further Advance Product Development for Auto Dealer Service Departments

LONG BEACH, California –April 5, 2018-- --myKaarma, the leading communications and payments software provider for automotive dealer service departments, today announced it has received a $15 million investment led by Kayne…

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Added by Ujj Nath on April 5, 2018 at 3:30pm — No Comments

Searching for Service: Tips for a Successful PPC Campaign

When consumers search for vehicle service options in your area, does your dealership’s website appear on the search engine results page (SERP)?

For most dealers, ranking organically for search terms is difficult because their websites are optimized for sales and…

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Added by Scot Eisenfelder on April 4, 2018 at 6:30am — No Comments

Customer Interaction App Helps Mercedes Benz of North Palm Beach Build Trust and Loyalty with Service Customers

LONG BEACH, Calif.,-- April 2, 2018-- -- myKaarma, software that helps dealerships communicate better with their customers at every stage of the service process, right from check-in through to payment, today announced that Mercedes Benz of…

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Added by Ujj Nath on April 2, 2018 at 6:30am — No Comments

The Future of your Service Department

There is nothing more frustrating to a customer than being told a repair will take X amount of time - only to be informed later that it will take longer. To those who work in busy dealership service departments, this happens frequently. Customers come in for one thing and, during the multi-point inspection,…

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Added by Chris Miller on March 30, 2018 at 6:21am — No Comments

Think Efficiency isn’t the Answer? Check out this Story!

According to a recent article in Automotive News, Motorcars Honda in Cleveland Heights, Ohio, believes that the future of franchise dealership profitability…

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Added by Ujj Nath on March 29, 2018 at 6:49am — No Comments

Service Conquest: Success is in the Data

As new vehicle sales profits become more difficult, it is important to increasingly turn your attention to growing your service business.  Dealers are rightly interested in finding new service customers to replace lost customers. However, service conquest is very difficult because you must overcome three challenges:…

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Added by Scot Eisenfelder on March 29, 2018 at 6:30am — No Comments

How to Capture More Service Potential from Current Customers

By many historical measures, service opportunities have never been greater for auto dealers.

In the last decade auto sales have boomed, creating an unprecedented service opportunity tailwind for the next decade. More factory scheduled maintenance programs are…

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Added by Scot Eisenfelder on March 20, 2018 at 7:00am — No Comments

myKaarma Launches Simple Video Walkaround App for Auto Dealer Service Departments

 New App speeds up check-in process, virtually eliminates damage claims

& increases upsell opportunities

 

LONG BEACH, California -- March 19, 2018-- --myKaarma, a software company that helps

dealerships communicate better with their customers at every stage of the service process, from check-in through payment, today…

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Added by Ujj Nath on March 19, 2018 at 6:25am — No Comments

myKaarma Launches SmartAssist AI Technology for Auto Dealer Service Departments

Artificial Intelligence tool researches & answers questions, ensures advisors instantly know recall work when a customer texts and enables more efficient responses

LONG BEACH, California -- March 13, 2018-- --myKaarma, software that helps dealerships communicate better with their customers at every stage of the service process, right from check-in through to payment, today announced the release of a new Artificial Intelligence (AI) tool,…

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Added by Ujj Nath on March 14, 2018 at 6:00am — No Comments

Dealership Safety Concerns Aren’t Only About Recalls

Life at a dealership is hectic. There are so many pieces moving simultaneously that it can seem as if you’re living in a real-life version of the classic video game “Frogger,” continuously ducking, dodging and weaving your way through the dealership -- just as everyone else is. Combine sales, service and customer…

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Added by Chris Miller on February 28, 2018 at 6:45am — No Comments

Variable Pay Plans: Motivators or Impediments?

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Added by Scot Eisenfelder on February 26, 2018 at 6:00am — No Comments

Expand Your Digital Service Marketing Strategy

When a person wants to buy a vehicle, a dealership is the first place they think of. When a person needs to get their vehicle serviced, a dealership is not necessarily the first place they think of. For service, there’s plenty of choices and competition for dealers.

 

That’s why service marketing is…

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Added by Scot Eisenfelder on February 19, 2018 at 6:30am — No Comments

How Galpin Became Legendary

Bert Boeckmann never intended to be the largest Ford retailer.

But he found that having well-run sales and fixed operations led to economies of…

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Added by CPI Results on February 17, 2018 at 1:00pm — No Comments

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