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Tom Gorham's Blog Posts Tagged 'facebook' (2)

From the Trenches - The Unfortunate Truth About Dealer Reviews

One of the pioneers of gathering user input to utilize reputation as a selling tool for its members online was eBay. It was intended to steer the user away from sellers who might have given former buyers a bad or poor experience. It worked. Amazon institutionalized the idea. I loved it! I purchase from Amazon regularly and never purchase from anyone with less than a 5-star rating. I loved it … as a consumer.



I remember one day I saw an article by Ralph… Continue

Added by Tom Gorham on September 30, 2011 at 2:35pm — 34 Comments

From the Trenches - Social Media - Evolution or Revolution?

Back in the mid-90s, I joined in on what we called the wild, wild web. And it was wild. There were no rules, no major search engines, and most of all, no experts to tell us how to do things. We were free to experiment… and we did. It was a time when one creative soul could fashion an Internet strategy and create an Internet department. And all that time, there were those who…

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Added by Tom Gorham on June 29, 2011 at 7:00pm — 4 Comments

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