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All ADM Blog Posts Tagged 'exposure' (11)

Content Marketing – What’s Your Strategy?

Things change. There’s no getting around that.

The most effective marketing strategy in the world can be rendered ineffective in a day by an algorithm change. Or your thriving Facebook page could become a ghost town due to the monetization of Facebook. The only constant in the world is people’s…

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Added by sara callahan on August 13, 2014 at 5:30am — 1 Comment

Fallon Chooses Ford amongst Controversy & Salespeople Humiliation

Last month, I wrote an article on how Jimmy Fallon announced during “The Tonight Show” that he was in the market for a truck. Manufacturers immediately took to social media in attempts to convince the popular talk-show host that he should choose them, including Ford, Dodge, Chevrolet and…

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Added by Richard Holland on April 10, 2014 at 7:00am — 6 Comments

Trash-talking Musical Loving Company Twitter Account Is Genius

The folks over at DiGiorno Pizza seem to have given someone their Twitter password and said, “Go for it!” They are engaging people in the Twitter-verse in ways that would make many companies cringe. I’m fairly certain that football fans are in their target demographic so it makes complete sense that they are engaging football fans – both real and fantasy. However, they aren’t just talking to them about stats or complimenting great performances. They seem to have an affinity for trash…

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Added by sara callahan on December 11, 2013 at 5:29am — No Comments

Community Deeds Done Dirt Cheap

The challenge many businesses face is personalizing themselves to their customers. Businesses try and accomplish this through many methods. They create unique commercials, ad campaigns and other marketing. They can hire a public relations firm to assist them in gaining exposure via various methods. They can also…

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Added by sara callahan on October 30, 2013 at 6:12am — 3 Comments

The Five Things We Can Learn From Sharknado

July 2013 saw history happen -- and it happened with flying sharks. The Syfy Network aired what has been universally reviewed as a horrible movie about sharks caught in a tornado that then go on a flying shark rampage. The show was cheaply made and had almost no viewers (including the actors that were in…

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Added by sara callahan on July 24, 2013 at 6:42am — 11 Comments

Explode Your Loyalty Program with Social Media

As social media gets more and more entrenched in our daily lives, it’s becoming the easiest and most visible place for one of the most important things your company can have but can’t buy – word-of-mouth marketing.

 

You can have your customer experience down pat, a loyalty…

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Added by Mike Gorun on June 18, 2013 at 5:21am — No Comments

How To Supercharge Your Press Releases With Images and Video

Writing a well-constructed press release is a challenge in and of itself. There are many reasons you should be writing them and using them in your company’s marketing plan. Simply writing one isn’t enough…

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Added by sara callahan on April 24, 2013 at 7:05am — 4 Comments

Are you Looking for the Next Big Idea?

So your automotive sales are down, and you lay awake at night praying that you make this month’s budget just so you do not have to put all of your possession in the provided cardboard box and take the walk of shame out of the dealership.  Does this sound familiar to you?

Anyone who has spent…

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Added by James Schaefer on May 18, 2012 at 8:32am — No Comments

Turned a page... Starting a chapter... ADP / BZ Results Offering Exposed Me To Digital Marketing / Digital Advertising... An exciting field with endless opportunity.

ADP / BZ Results and I parted ways this past Monday... I'm truly sorry it did not work out.



I've said it out loud, now I'm going to put it in print... If I knew the end result before I started with ADP / BZ Results I still would have signed up for the "wild ride" (extreme experience)...



To relate to the reader what I mean... Imagine having the opportunity to take your hobby (digital imaging / video editing / marketing) and make it a career, Digital Marketing / Advertising… Continue

Added by David T. Gould on June 4, 2009 at 7:52pm — 4 Comments

Clean Vehicle Parade plans to break Genuiss Book of World Records on Earth Day 2009

On Aprill 22, 2009 Miami Goin' GREEN and Mayor Manny Diaz will set the pace for the rest of the country. We are seeking a manufacturer and/or dealer sponsor for the event. This sponsor will also enjoy face-to-face lead generation to 15,000 consumer at Bayfront Park, Downtown Miami, Florida. For additional information, please contact pete@miamigoingreen.com, pete@sandcastlemediagroup.com or call me at 305-282-7611.

Added by Pete Larkin on March 31, 2009 at 5:48am — No Comments

Hiring AGGRESSIVE salespeople

CF Media Group, one of the companies I have invested in has recently acquired CarFolks.com, the leading social networking resource for dealerships and manufacturers. The company enables sales and service customers to rate the experience they have at the dealership, however they do it with a twist. This company has the customers rate their experience with the individual staff they work with, and it is all available for the public to see!



Imagine what effect this has in the minds of… Continue

Added by David Hein on May 7, 2008 at 3:28pm — 1 Comment

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