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All ADM Blog Posts Tagged 'driving' (20)

Driving Loyalty Is Inviting Vendor Partners To Join Their B2B Social Marketing Initiative. Do you Qualify?

WAAOL - All Automotive Advertising News All The Time

Social marketing plans often include B2C and B2B elements to take advantage of the…

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Added by Philip Zelinger on April 15, 2014 at 2:39pm — No Comments

Data Base Marketing Can Promote Social Media Beyond Facebook's Paid Ads And Newly Limited Organic Search

WAAOL - All Automotive Advertising All The Time

Automotive advertising agencies have learned to manipulate the changing…

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Added by Philip Zelinger on April 14, 2014 at 10:42am — No Comments

The Power of Podcasts for Social Marketing

Automotive Advertising agencies recognize the value of consumer generated content to extend the reach and…

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Added by Philip Zelinger on April 11, 2014 at 10:15am — No Comments

Social Media Matters Because Your Customers Do!

Most discussions about Social Media between automotive advertising agencies and their auto dealer clients center around R.O.I.; or their perceived lack thereof.

I accept responsibility for providing proof of my performance. However, I…

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Added by Philip Zelinger on April 6, 2014 at 9:30am — 5 Comments

Driving Loyalty Adds Social Marketing Initiative To Their Data Base Marketing Platform

Philip Zelinger, the host of the blog talk radio show - Lunch With Phil Discussing Automotive Advertising - is scheduled to review a new Social Marketing Initiative being introduced by Driving Loyalty in the second quarter of 2014.  The show will air on Monday, March 31st, 2014…

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Added by Philip Zelinger on March 30, 2014 at 5:47pm — No Comments

Auto Dealers Shift From Brick & Mortar To Online Showrooms Powered By Social Marketing

Automotive advertising agencies have adjusted to accommodate consumer preferences that have shifted from shopping at their local auto row in favor of a growing number of online options. 

The shift from conventional radio, T.V. and print media to digital advertising including websites, banner ads, S.E.O./S.E.M strategies and even email vs. direct mail has matured into even more consumer centric social…

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Added by Philip Zelinger on March 16, 2014 at 2:17pm — 3 Comments

Automotive Advertising Agencies Using Social Marketing Rely On Past, Present And Future Vendor Solutions

Forward thinking automotive advertising agencies understand that most changes in the auto industry are driven by technology; however, all of them are powered by human nature.   The evolution from word of mouth referral systems relying on relationship based sales processes to today’s consumer driven social marketing messages can be traced to their  common element; people like to do business with people that they like.…

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Added by Philip Zelinger on March 13, 2014 at 2:48pm — No Comments

Automotive Advertising Agencies Begrudgingly Shift To Social Marketing

Automotive advertising agencies must constantly reinvent themselves to keep up with consumer preferences. When customers discovered the internet automotive advertising agencies were forced to follow them online.  New tools like web sites, conversion applications to capture customer information, banner ads and S.E.O./S.E.M. strategies were developed to replace radio, T.V., and print production services. …

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Added by Philip Zelinger on March 9, 2014 at 2:30pm — No Comments

Social Marketing Starts At Home

Social marketing may be the next best thing but, like all successful next generation solutions, it is built on the foundation of proven old school wisdoms. Word of mouth advertising pre-dates today’s technology driven social marketing as a proven way to build a business.  The fact that people like to do business with people they like and that trust is the foundation for any transaction is a reflection of human nature which is the basis for long term business…

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Added by Philip Zelinger on March 2, 2014 at 2:51pm — No Comments

Best of Vegas 2013

A collection of some of the best tweets from the recent Las Vegas Auto Conferences

Tweets broken down into mobile and general…

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Added by Josh Knutson on October 18, 2013 at 6:30am — 1 Comment

PureCars wins "Most Innovative Product of 2013" award @ Driving Sales Executive Summit

Led by PureCars' CEO Jeremy Anspach (far right), the PureCars team hoists the 2013 Most Innovative product of 2013 award @ Driving Sales Executive Summit.  The award winning product, SmartAdvertising, is a complete digital marketing solution that is fueled by a proprietary relevancy search engine developed by PureCars. SmartAdvertising is in "pilot" program, and expected to launch nationwide @ NADA, January 2014. For more information, please contact PureCars' Director of Business…

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Added by LARRY BARDITCH on October 17, 2013 at 6:34am — No Comments

Driving Dogs and Social Media Engagement

The SPCA has teamed up with Mini Cooper in New Zealand to teach three dogs how to drive. Why? The Auckland SPCA hopes to dispel the idea that abandoned pets are second-rate with the social campaign.The chosen doggies-- Porter, Monty, and Ginny -- are learning to…

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Added by Ketty Colom on December 6, 2012 at 7:00am — 4 Comments

Despite Risk, Young Drivers Still Text and Drive

It’s a dangerous fact that using a cellphone behind the wheel is extremely dangerous.  But many teenagers and other young drivers still gamble at the odds by talking or texting on a cell phone or mobile device while driving. Those are the findings of a recent nationally representative survey of drivers 16 to 21 years old by the…

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Added by Ketty Colom on May 9, 2012 at 11:19am — No Comments

IM@CS Giving Away One Dealer Staff Pass To DrivingSales Executive Summit!

Ready to attend the most progressive dealer marketing event in the Auto Industry and don't know how to talk a decision maker into the $699 early bird ($999 at-the-door) price? IM@CS is giving away one entry to the DrivingSales Execute Summit in Las Vegas (Bellagio) October 9-11, just before the JD Power & Associates Internet Round Table at Red Rock. If you win, you just need to get there!

 

Simply go to …

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Added by Gary May on August 28, 2011 at 8:23pm — No Comments

Hear The True-Life Story Firsthand!

There may not be an industry quite as American as the automobile industry. Last year, when the industry was on the verge of collapse, many people thought we had to do something so save it. However, Clifton Lambreth was already doing something.…
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Added by Clifton Lambreth on April 5, 2010 at 1:07pm — No Comments

Texas Laws Governing Texting and Cellphone Use While Driving





Today while driving to work at Grubbs Infiniti (yes, as the Social Media Manager I could easily work from home but prefer to office at the dealership so I stay connected to what's going on) I noticed a Clear Wireless billboard on Central Expressway that showed a lap top sitting on the dashboard of a person's car and showed a traffic camera on the screen. (I will get a picture of it… Continue

Added by Brian Hasenbauer on March 16, 2010 at 12:30pm — No Comments

Driving Sales Executive Summit - An Automotive SEO Teaser

One of the things that we learned at the Driving Sales Executive Summit in Las Vegas this month was that good automotive SEO has one primary way of getting done. Despite the desire for Brian Pasch, Paul Rushing, and… Continue

Added by J.D. Rucker on October 19, 2009 at 2:00pm — 6 Comments

What Was Your First Car? Tell Me a Story About It.

As you may know, I do my best to keep car sales fun. After drowning myself in the mind-numbing Cash for Clunkers docudramament, I need a break.



I would like to hear about your first car -

What was it?

Would you still like to have it?

What happened to it?

Are you willing to share a (clean) story about your time with your first vehicle?



I will share my story - my first car was a 1969 Chevy Camaro Z28 - silver - 100% original. It was my grandfather's pride… Continue

Added by Joe Webb on July 28, 2009 at 12:20pm — 12 Comments

What Are You Doing About What Your Competition Is Not?

Everyone's worried about their bottom line, revenues, expenses, marketing,future and what's going to happen next. Worrying so much they have forgotten how to think forward and act intuitively. Better yet, they're not even paying attention to what is not being done by competitors (in and out-of-brand) that can easily be capitalized on.



Two years we were talking about 'an edge'. Now most every dealership is talking about falling off of it. Nothing has changed...nothing! Now, you may… Continue

Added by Gary May on February 19, 2009 at 8:30am — No Comments

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