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All ADM Blog Posts Tagged 'drive' (32)


Influencer
Are You Missing the Big Picture?

We live in a world where we're tricked into thinking we know the bigger picture.  In reality, we don't!

Nan Mossey takes over for Paul in this week's Think Tank Tuesday to debunk a few common misconceptions about the marketing and advertising world.  From getting more PDP views to customer reviews, Nan will teach you how all of these busted myths can affect your business.…

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Added by Paul Potratz on July 26, 2016 at 7:30am — No Comments


Influencer
Are You Being Responsible?

Let's get serious.



Stop being so irresponsible with your business! Sure, you can look up to experts for strategies, ideas, and marketing tools, but don't let them take the wheel. It's ultimately up to you to start the conversation with your customers from the content on your website to the content posted on social media.



Don't let your marketing strategy become all about selling your product. Make sure you're providing a solution to the…

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Added by Paul Potratz on July 22, 2016 at 7:25am — No Comments


Influencer
Dare to Try Pokemon Go

Sick of hearing about Pokemon Go?

You might be, or you might just be itching to get back to your own game while watching this week's Think Tank Tuesday. Kristin and Ali take over for Paul and explain why Pokemon Go may actually be a good tactic to try out for your business.…

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Added by Paul Potratz on July 19, 2016 at 11:00am — No Comments

Dangerous Recalls May be Leaving your Service Lane Unrepaired

In my last few blogs, I’ve discussed how to handle recall customers and why dealers should embrace them rather than be afraid of them. We’ve also reviewed new and used car recalls, along with the applicable laws and consequences for any failure to comply. The one area I haven’t yet discussed is recalls in your service…

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Added by Chris Miller on June 24, 2016 at 7:31am — No Comments


Agency
3 Things to Make Sure Your Children Have When They Learn to Drive a Car

Driving is a privilege and not a right as many think it is. Parents and teenagers often see it as a rite of passage as children approach adulthood. However, it is a very serious undertaking that requires a responsible person behind the wheel, one who realizes that the safety of passengers, other motorists,…

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Added by Lizzie Weakley on June 22, 2016 at 3:30pm — No Comments


Agency
How to Make Sure your Car Operates Safely During this Winter Season

The cold weather of the winter season is rapidly approaching, which means it is time to start preparing your car. The nasty winter weather is notoriously bad on cars, so you want to make sure your…

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Added by Lizzie Weakley on December 21, 2015 at 3:48pm — No Comments


Influencer
Flick Fusion Selected as Preferred Video Marketing Provider for DealerPeak's Full-System CRM and Website Solutions

Urbandale, IA--June 1st, 2015--Flick Fusion (www.flickfusion.com) announced today it has been selected as the preferred video marketing provider for DealerPeak's full system CRM, website and desking solutions. Auto dealerships that use DealerPeak solutions will have the option to access the entire FlickFusion video marketing platform, providing them with a fully integrated solution for all their…

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Added by Brian Cox on June 1, 2015 at 7:00am — No Comments


Influencer
Top Internet Auto Retailer Cardinale Automotive Group Increases Sales Velocity Thirty-Six Percent Using Flick Fusion Inventory Videos

FOR IMMEDIATE RELEASE

Urbandale, IA--May 18th--Flick Fusion (www.flickfusion.com) announced today that the Cardinale Automotive Group (member of the Cardinale-Group of Companies), one of the nation's top Internet auto retailers with 17 stores in California and Arizona, has increased sales velocity 36 percent since it switched to Flick Fusion for its video inventory marketing needs. In May 2014, the Cardinale Automotive Group's…

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Added by Brian Cox on May 18, 2015 at 8:07am — No Comments

The Recall Crisis: To a Scared Customer, an Apology can go a Long Way

For many consumers, cars are a necessity. They rely on them to get to work so that they can feed their family. They take their children to soccer practice and their spouses out for nights on the town. Throw in an occasional long-distance road trip to visit a relative or take a vacation, and it’s easy to see how much consumers rely on them. Manufacturers integrate safety messages into their branding. The government tests the vehicles. Consumer agencies review them. And consumers use this data…

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Added by Chris Miller on April 20, 2015 at 8:51am — No Comments

Senate Bill Could Force Recall Repairs & How You Can Capture More of That Work

Recalls can be lucrative service work for dealerships. However, when recalls are announced, most consumers aren’t informed that their vehicle is subject to a recall. As a result, an estimated “46 million cars with unfixed flaws” are currently driving around, according to a recent article in Automotive News. A new bill proposed in the Senate would mandate that…

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Added by Chris Miller on April 13, 2015 at 6:32am — No Comments


Influencer
Flick Fusion Releases Upgraded Mobile Apps, Giving Lot Service Companies the Power to Create Inventory Videos On the Go

Urbandale, IA--February 24th, 2015--Flick Fusion (www.flickfusion.com) today announced it has released an upgraded version of its mobile apps for iPhone and Android devices. Lot service companies that provide auto dealers with inventory videos can now use mobile devices to shoot high-quality HD video, text or email videos to clients, extract images from videos and upload videos to websites, YouTube, Facebook and other third-party…

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Added by Brian Cox on February 24, 2015 at 9:01am — No Comments


Influencer
Flick Fusion Announces Availability of 2015 Makes and Models In Expanded Library of PicMotion New Vehicle Inventory Videos

Urbandale, IA--February 2nd, 2015--Flick Fusion (www.flickfusion.com) today announced the availability of 2015 makes and models in an expanded library of PicMotion new vehicle inventory videos. In partnership with Chrome Data (www.chromedata.com), Flick Fusion's PicMotion videos make it easy for auto dealers to turn new vehicle inventory listings into rich video content optimized for video SEO. Up to five…

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Added by Brian Cox on February 2, 2015 at 8:09am — No Comments


Influencer
Flick Fusion Partners with LT2 to Bring Video Marketing Solutions to Commercial Truck, Equipment & Power Sports Industries

FOR IMMEDIATE RELEASE

Urbandale, IA--November 10th, 2014--Flick Fusion (www.flickfusion.com), today announced a partnership with Lighthouse Technology Team (LT2) to bring video marketing solutions to the commercial truck, equipment, cycle, recreational vehicle (RV) and power sports industries. Effective immediately, the Flick Fusion video platform will enable dealers in these industries to showcase their vehicles and equipment…

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Added by Brian Cox on November 10, 2014 at 8:34am — No Comments


Influencer
Flick Fusion Releases InstaVid, An Automated Video Production Service That Helps Auto Dealers Move Metal Faster

FOR IMMEDIATE RELEASE

Urbandale, IA--October 27th, 2014--Flick Fusion (www.flickfusion.com), the industry's leading video marketing provider, today released InstaVid, an automated video production service that instantly creates and distributes new and pre-owned inventory videos for auto dealers. In many dealerships, the average time it takes to get photos of inventory for listings and videos is two to three days. InstaVid…

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Added by Brian Cox on October 28, 2014 at 10:44am — No Comments


Influencer
Flick Fusion Launches Autoflicks for Auto Dealers, Live Action Videos That Let Car Shoppers Take A Virtual Test Drive

FOR IMMEDIATE RELEASE

Urbandale, IA--October 13th, 2014--Flick Fusion (www.flickfusion.com), the industry's leading video marketing provider, today launched AutoflicksTM for auto dealers, live action videos that provide car shoppers with a virtual test drive experience for every vehicle in a dealer's inventory. Autoflicks are available for nearly every make and model and are designed to drive customers to a…

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Added by Brian Cox on October 13, 2014 at 9:41am — No Comments

The VALUE OF DVS CUSTOMER

The VALUE OF DVS CUSTOMER

 

I get the Boston Globe newspaper every day.  I’ve been reading it since I was old enough to read. Friends of mine who are fellow members of the New England Motor Press Association write for the Autos section.

Being a car guy of sorts, I own more cars than I…

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Added by Jim Barisano on October 1, 2014 at 12:58pm — 1 Comment

How to Use Video to Sell More Cars and Add Eight Leisurely Weekend Days to your Life

Back in the bad old days of car sales, if someone planned to buy a car, the first thing he or she’d do is… put off the process for three months to a year!  Finally, when the old beater started costing far more to fix than the monthly payments on a new car, they’d pick up a copy of the Consumer Reports annual new car issue,  grab the Autos section of the Sunday newspaper and start doing some homework.

Usually, they’d start with the model.  “Hmmm, it needs to fit me, the wife…

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Added by Jim Barisano on September 16, 2014 at 1:16pm — No Comments


Influencer
How to "Blow Up" your Customer in the service drive 5 different ways

One of the many byproducts of training in so many dealerships is that you get to observe all the different ways people do things. Like how they answer the phone or talk to a customer in the service drive.

Over the years, I’ve made it a point to take note of some of the ways Advisors and Managers blow their customer up in the service drive and I thought I would share with you my observations and my Top 5.…

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Added by Leonard Buchholz on August 26, 2014 at 2:25pm — No Comments

Reliable Servicing for your Car

There is no substitute for having a reliable company to look after your car. That means one that uses quality products and has highly trained staff that can identify any problems; and remedy them. One of the things that should be looked at periodically is tyre or wheel balance. You want to be certain that everything is in ‘sync.’ If your car starts to wobble or the steering wheel shudders you can be fairly…

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Added by Rahul Paul on August 3, 2014 at 10:38pm — No Comments


Influencer
Advisors Who Read Minds

By Gregg Manson 

If advisors could read service customers minds, time would be saved, customers’ needs more accurately addressed, and service sales, CSI and retention would all improve. 

Advisors who read minds know that every customer pulling into the drive has on his or her mind that day: 

  1. What do I need or what is wrong with my car?
  2. How much is it going to cost?
  3. When can I get my car back? 

Ability to address these questions in…

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Added by Gregg Manson on June 3, 2014 at 1:00pm — No Comments

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