Automotive Digital Marketing

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All ADM Blog Posts Tagged 'digital marketing strategy' (3)

Do Dealers Have To Spend More To Increase Their Sales?

PCG Consulting founded in 2011, was created to provide vendor neutral analysis and recommendations to help dealers maximize their operating budgets and car sales.  The consulting team also provides onsite training and education for car dealers on Internet/BDC lead processes, social media, reputation management, and digital marketing strategy.  

 

A majority of the dealers that hire PCG…

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Added by Brian Pasch on September 3, 2012 at 9:00am — 1 Comment

Could SEO Expert JD Rucker's Advice Have Unexpected Consequences?

My good friend and fellow SEO practitioner JD Rucker recently posted an example of how a dealer can leverage their content to attract social signals or votes for higher Google organic ranking.  

 

Since JD has a strong social media clout and followers, when he shares content on social syndication platforms like "Digg.com", it generates significant traffic.  In the screen capture below, an example of a…

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Added by Brian Pasch on March 26, 2012 at 11:30am — 5 Comments

Will Truecar Draw The Ire Of State Regulators?

This is not a teaser.  

 

I have first hand knowledge that State Automotive Associations are preparing memos to their members that the TrueCar.com platform may violate a number of state advertising laws.

 

 

I…

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Added by Brian Pasch on December 12, 2011 at 8:00pm — 24 Comments

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