Professional Community for Car Dealers, Automotive Marketers and Sales Managers
Influencer marketing. It’s an affordable way to get your brand name out there and increase your sales. But where do you start?
In order to add influencer marketing to your strategy or campaign, you have to iron out the details. In this week’s Hard Facts episode, Samantha reveals what you need to do before you take on key leaders that will promote your brand message.
Watch the video to learn more!…Continue
Added by Paul Potratz on February 24, 2017 at 11:48am — No Comments
Is there such a thing as a million dollar strategy or a one-size-fits-all strategy for your digital advertising?
On this episode of Think Tank Tuesday, Paul, Ashley, and Juliana discuss brands that have…Continue
Added by Paul Potratz on February 7, 2017 at 1:30pm — No Comments
“The Leads Are Dead”
According to those who struggle to generate consumer sales leads for businesses, “Sales leads are dead.” Furthermore, these (interestingly, mostly digital) marketers claim that today’s connected consumers are simply unwilling to trade their personal information online in…Continue
Added by Steve Stauning on January 26, 2017 at 3:36pm — No Comments
Enter your company name and phone at the link below and get your complimentary C.O.R.E. report. You’ll be able to instantly see exactly what customers see online about your business. It’s the first step to establishing a healthy online presence for your brand, attracting new…Continue
Added by Chris Snellgrove on December 28, 2016 at 5:40pm — No Comments
These days, Google searches are much more personalized and localized. For example, when a consumer types in a search query at their home it produces different results to the exact same search conducted at their office 30 miles away.
And, to further complicate matters, consumers increasingly shop and conduct…
Added by Steve White on December 9, 2016 at 6:00am — No Comments
Added by Josh Whitlatch on November 9, 2016 at 8:30am — No Comments
There’s a big push in our industry right now to bring as much of the car buying process online as possible. Startups are entering the space believing that consumers want this ability and automotive vendors of all sizes are creating products to facilitate that.
However, some dealers are afraid to adopt…Continue
Added by Mike Gorun on October 18, 2016 at 6:59am — No Comments
| by David Metter
“Just because it can be counted, doesn’t mean it counts,” said Tom O’Regan, CEO of Madison Logic in a recent …
In most dealerships a dispute inevitably arises between salespeople over a sold customer. Perhaps it’s because one salesperson initially assisted the customer and a second closed the deal and delivered the vehicle while the first was off for the day. And what happens when a customer visits multiple times and perhaps a…Continue
Added by Steve White on October 14, 2016 at 5:57am — No Comments
There’s good news and bad news on this topic…but mostly good. The bad news is AutoHook’s panel of marketing experts had so many dealer-submitted…Continue
Festive Season is around the corner and people have started making a long list for this Diwali. They start organizing their financial budget to purchase a dream machine that can accommodate their and offer a delightful drive to their family members. During festive seasons people…Continue
Added by News Buzz on September 17, 2016 at 11:00am — No Comments
Promoting your business online is mandatory for every industry in today’s era. To generate new business, searching out and converting leads is important. Every type of company in the North Texas area can benefit from hiring a advertisement agency, and car dealerships from Durant to Dallas are sure to enjoy the benefits of hiring an auto advertising agency. However, getting quality traffic for automotive businesses is not always an…Continue
Added by Radio Vision on September 4, 2016 at 11:55pm — No Comments
Added by David Metter on August 30, 2016 at 6:35am — No Comments
Chapel Hill-based provider of digital marketing platform, data analysis, and client support services named to 2016 Inc. 5000
Chapel Hill, N.C. – August 26, 2016 – For the second year in a row, 3 Birds Marketing has been named to the Inc. 5000, Inc. Magazine’s annual ranking of America’s fastest growing private companies. This list represents a unique look at the most successful companies within the American economy’s most dynamic segment— its independent small…Continue
Added by Paul Mirek on August 26, 2016 at 8:05am — No Comments
With some of the largest advertising budgets in the world, auto manufacturers also represent one of the biggest consumer markets. So what we can learn from these…Continue
Added by Ljuben Georgiev on August 15, 2016 at 4:05pm — No Comments
With the downturn in the economy looming large over everyone's head dealers are turning towards social selling and trying to generate leads on the social media platforms.
However, there's a few mistakes I see just about every dealer make so if you're struggling to generate leads on social media here's why...
FACT #1: Publishing content is not going to get people to buy.
Sure you will get likes and comments but that does…Continue
Added by Gus Skarlis on August 2, 2016 at 9:13am — No Comments
You may have heard it time and again, but if you aren’t using digital in your marketing plans, you are losing out. Simply put, traditional marketing no longer works like it used to for auto dealerships. According to research by …Continue
Added by Larisa Bedgood on July 7, 2016 at 6:51am — No Comments
It is no secret that mobile usage and digital media in general has climbed over the last decade. What used to be only accessible at your desktop, is now available right in your pocket. Mobile media usage will continue to climb, but where should it be on your priority list as a Marketing professional? There no longer is a question of…Continue
Added by Josh Whitlatch on July 6, 2016 at 1:30pm — No Comments
The local car dealership commercial is an advertising staple during the local news.
Your spot is still one of the best ways to profile your brand in your community, but the media landscape is changing. Younger demographics are shopping for cars differently, mostly online. In fact, two-thirds of automobile buyers…
Added by Kenneth Garcia on July 4, 2016 at 6:30am — No Comments
Has your blog reached its greatest potential?
Your blog can boost traffic to your website, create demand for your products and services, and position your business as a credible resource for information. If you’re not utilizing your…Continue
Added by Paul Potratz on June 10, 2016 at 12:30pm — No Comments