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Rob Fontano's Blog Posts Tagged 'department' (1)

The Digital Dealer pt. 1 – “First Things First”

The “Holy Grail” of automotive retail should be to grow beyond the “Internet Department” or “BDC” and become what we’ll call here a “Digital Dealership”. Our industry has been implementing these departments since the late nineties and still is up to now. These departments evolved out of necessity to capture a consumers interests via the internet in a more efficient manner than they had been doing up until…

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Added by Rob Fontano on March 28, 2012 at 2:53pm — 3 Comments

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