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All ADM Blog Posts Tagged 'dealership' (708)


Influencer
Dealership 2020: Be a Destination Dealer & Increase Sales to Women

Download this white paper and get the insights and real-case scenarios about how your dealership can begin tapping into the magnificent sales to women. Now.

Do you know how many women ups visit your store each week? Each…

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Added by Anne Fleming on May 4, 2016 at 12:52pm — No Comments

Power Minute #8: Auto Technologies Impacting Dealers?

Recent J.D. Power research reveals that there is high consumer interest among Collision Protection automotive technologies. 
 
But how does this impact today’s dealers?…

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Added by Kris Rosychuk on May 4, 2016 at 7:49am — No Comments


Influencer
Great Leaders Must Let Go...Sometimes

The people who work at Potratz have shaped us into the brand awareness and engagement agency that we are today.

Potratz is comprised of multiple companies that all work together to form one brand. In this week’s Think Tank Tuesday, I introduce you to the people that Potratz is comprised of and give you one important tip that you should be…

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Added by Paul Potratz on May 3, 2016 at 12:12pm — No Comments

Your Best Leads Are the Free Ones

Most dealers I know spend around $30, or more, per lead to drive more sales customers into the store. In many cases these leads contain little information that is actually useful to help close the customer. And, not all the information is accurate – perhaps the email is good but the phone number is not. It’s no…

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Added by Tony Orlando on May 2, 2016 at 5:45am — 1 Comment


Influencer
Can Facebook Instant Articles help your business?





Why are Instant Articles beneficial? Facebook provides a guide to Instant Article configuration so that you can use their content management system.



• Instant Articles are 10x faster than traditional mobile web articles

• They’re read 20% more often 

• Clients are 70%…

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Added by Paul Potratz on April 29, 2016 at 7:30am — No Comments


Influencer
3 Tips for Creating a Killer Testimonial Video

Ever since reviews have risen in popularity, dealerships have mostly focused on written reviews -- they were the most prominent in search engine results and on third party sites.

 

This worked pretty well for a while. However, with the rise in the importance of reviews, some companies chose to act…

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Added by Timmy D. James on April 29, 2016 at 6:20am — 1 Comment

Why Do Your Marketing Results Disappoint?

When I talk to dealers that are disappointed with their email and direct mail marketing results, my biggest question is this:

 

Why would you send out an email offer to your customers that you would not PAY to send out via direct mail or other methods?



I see it happen all…

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Added by Alexia Henson on April 28, 2016 at 5:27am — No Comments


Influencer
What's holding your business back?





How do you see your business growing to meet the changing

demands of your customers?
 

In this week's Think Tank Tuesday, I'm joined by the

Director of the Association of Danish…
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Added by Paul Potratz on April 26, 2016 at 12:30pm — No Comments


Influencer
How One Dealership Found the Recipe for Success in Customer Engagement

Getting your customer’s attention and engaging with them can be a tough task these days.

There is so much competition from other marketers -- customers are constantly barraged with messages from every side and in every way.

 

Social media reach has decreased, digital marketing is ever more…

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Added by Mike Gorun on April 26, 2016 at 5:30am — No Comments


Influencer
Auto/Mate Releases Free eBook: The Auto Dealer's 10-Step Guide to Using Mobile Tablets in Service, Sales and F&I

Albany, N.Y. – April 25th, 2016Auto/Mate Dealership Systems announced today that it is releasing a free eBook for download, titled The Auto Dealer's 10-Step Guide to Using Mobile…

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Added by Mike Esposito on April 25, 2016 at 7:01am — No Comments


Influencer
Are you capitalizing on your blog?

Make sure your utilizing your blog to the fullest extent! On this week’s Hard FactsSamantha explains how your blog can not only boost traffic to your website, but also creates demand for your products and services! Watch this week’s Hard Facts to learn about some things you should know before hitting the publish button on your blog that will drastically effect…

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Added by Paul Potratz on April 22, 2016 at 11:30am — No Comments


Influencer
How to Combat Loyalty Program Fatigue

The average U.S. household now belongs to more than 18 loyalty programs, for a total of more than 2 billion memberships. That’s an awful lot of loyal customers. But, all these programs and cards can have an unintended effect: customer loyalty fatigue.

 

Most consumers do still participate in their…

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Added by Mike Gorun on April 22, 2016 at 5:57am — No Comments


Influencer
Report: 50 Years of Women and Cars | From A to Z, A Historical Context, 1966 – 2016

Today's Women's Wednesday is a rich historical look back reflecting on 50 years of women and automobiles. Its is a great way to view the huge industry and cultural shifts that have taken place in five decades. Fom A to Z. Here are just a few of the trends and events that changed the marketplace and…

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Added by Anne Fleming on April 20, 2016 at 1:52pm — No Comments


Influencer
Are New Opportunities a Distraction?

Will new opportunities set you apart from the competition or will they be a distraction? In order for you to stay relevant and grow in your industry, you can't remain stagnant.

In this week’s Think Tank Tuesday, I tell a personal story about a serial entrepreneur that you might want to hear. Watch now for more info.



Comment below for future Think Tank…

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Added by Paul Potratz on April 19, 2016 at 1:40pm — No Comments


Influencer
A New Way to Measure Engagement

How do your customers engage with your website? How do you get them on the path to conversion? It's much more than just page views and time-on-site.

If you plan on getting the most out of your website, this week's Hard Facts…

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Added by Paul Potratz on April 15, 2016 at 1:30pm — No Comments

Power Minute #7: March was an Interesting Sales Month, But Why?

March is typically a critical month in the auto industry and this one proved to be… interesting. What happened in March that will impact the months ahead?…

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Added by Kris Rosychuk on April 15, 2016 at 7:30am — No Comments

Power Minute #6: Dealer Service with Auto Recalls Impacts Customer Satisfaction

Customer satisfaction with dealer service related to an automotive recall declines for the first time in 6 years.

Watch video >…

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Added by Kris Rosychuk on April 15, 2016 at 7:00am — No Comments


Influencer
5 Tips to Get Better Dealership Reviews Online

5 Tips to Get Better Dealership Reviews Online

Did you know that car shoppers are 90% more likely to visit your website and 5.3 more likely to visit your dealership if you have positive dealership reviews online? The study, conducted by …

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Added by Larisa Bedgood on April 7, 2016 at 9:21am — No Comments


Influencer
Report: Analysis of Top 10 Car Brands and Women Buyers

In its first analysis of the top 10 selling car brands of 2015, Women-Drivers.com provides insights into women car buyers’ preferences and experiences.

The report includes the top selling brands by units sold including Ford, Chevrolet, Toyota, Honda,…

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Added by Anne Fleming on April 6, 2016 at 10:30am — No Comments


Influencer
Your Biggest Revenue Opportunity Is Closer Than You Think

It’s a well-known fact that retaining customers is less expensive and can be more profitable than acquiring new ones. The reality is essentially, customer churn keeps your dealership stationary. Many dealers blast sales messages across every medium possible – traditional, mailers, and digital; hoping that someone,…

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Added by Mike Gorun on March 29, 2016 at 5:00am — 1 Comment

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