Professional Community for Car Dealers, Marketing, Advertising and Sales Leaders
In the not too distant past, prior to the Internet, dealerships had all the information and consumers had little or none. However, today’s consumers have access to a wealth of information which, at some…Continue
Added by John Wingle on July 17, 2018 at 6:17am — No Comments
Added by CPI Results on February 27, 2018 at 9:32am — No Comments
It’s been good to you and it’s an expensive appliance, but you head to the store to find its replacement. Now picture talking with the sales associate about a new one. You tell them what’s wrong with your current…Continue
Added by CPI Results on February 26, 2018 at 10:30am — No Comments
Added by Ujj Nath on November 28, 2017 at 6:30am — No Comments
Added by Mike Gorun on June 6, 2017 at 6:37am — No Comments
It's always a pleasure to write a post about Success and we have some Great News! Rountree GM/Nissan in Florida hit the 200K Club! Congratulations to the entire Team!
In this picture from l-r Tom Dallett Fixed Operations Specialist, Dan Shelly General Manager, Donnie Rosbury Service Manager and Gary Halter Parts Manager.…
Added by Leonard Buchholz on May 29, 2014 at 1:46pm — No Comments
The recently released J.D. Power 2014 U.S. Customer Service Index Study produced some interesting, and very promising, results.
The report concluded that customer satisfaction with dealer service has increased across the board…Continue
Last month, I wrote an article on how Jimmy Fallon announced during “The Tonight Show” that he was in the market for a truck. Manufacturers immediately took to social media in attempts to convince the popular talk-show host that he should choose them, including Ford, Dodge, Chevrolet and Nissan. Fallon announced last week that he had chosen to purchase a 2015 Ford F-150 King…Continue
Watch your abandoned calls in real time, have a team member call back immediately and offer a 'warm transfer' to their intended department. You will capture those that got lost in the phone-tree, hung up while on hold, etc. The caller will remember the 'care' you took!
Rick Case captures an average of 20 Fixed and Variable appointments per day of the average 35 callers that give…Continue
Added by Chip King on January 30, 2014 at 7:41am — No Comments
Remember your first days in a dealership and the fundamentals the sales manager drilled into your head. That was good advice. We tend to forget a lot of it over time and as experience adds up.
Yet neglect of the fundamentals can cost sales. This is especially true when working certain opportunity categories. Consider these challenging ones:
Added by Jeff Cotton on July 9, 2013 at 8:07am — No Comments
Added by Gary May on January 31, 2009 at 10:00pm — No Comments