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All ADM Blog Posts Tagged 'costs' (7)

Importing Campaign Cost Data into Google Analytics

If you are a student of Google Analytics, you know that Google AdWords campaign data is tightly integrated into GA if you connect your AdWords account with your Analytics accounts. Most dealers are investing in paid advertising outside of AdWords and the traffic is documented in GA but NOT the campaign costs.

Imagine how nice…

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Added by Brian Pasch on July 13, 2017 at 3:55am — No Comments

Army veteran's discipline cuts used-car recon time in half

An Army vet cut vehicle reconditioning time in half at three Greenway Automotive dealerships in Orlando, which sped inventory to turn and slashed costs, by creating and adhering to strict standards and procedures.

Full story: …

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Added by Jim Leman on January 4, 2016 at 8:11am — No Comments

InfoGraphic - 5 Recon BEST PRACTICES to Adopt Now

Added by Jim Leman on December 10, 2015 at 1:13pm — No Comments

Rapid Recon CEO McGinn Shares 5 Tips for Reducing Used Car Time-to-Market

The most productive reconditioning department runs like an assembly line, using defined processes, timed steps, and streamlined communications to produce more output, eliminate waste, and get buyers looking at cars online and on the lot five to 10 days sooner, notes Dennis McGinn, CEO of Rapid Recon…

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Added by Jim Leman on November 10, 2015 at 6:00am — No Comments


Influencer
Google enacts new transparency requirements holding third party partners more accountable for AdWords management fees.

The days of ‘black box’ digital advertising packages appears to be coming to a close. Black box refers the idea that you pay your digital vendor or agency a monthly amount to provide a host of online services and they ‘optimize’ it among various digital elements…

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Added by Ed Steenman on November 25, 2014 at 8:30pm — No Comments

Polk / AutoTrader.com article I found interesting and wanted to share with you.

Polk/AutoTrader.com Study Finds Online Vehicle Shopping Influences Dealership Choice

02/07/2011…

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Added by Bill Goodfriend on February 8, 2011 at 9:53am — No Comments

Cutting To Save Costs Can Cost You Greatly, So What's Next?

It's so much a part of business today: cost cutting, staff reductions, marketing cancellations, disappearing perks. Even companies that are profitable and efficient are not exempt from the slashing and hacking (that makes sense, right? right?). Needed? Absolutely! Done right? No way! What can you honestly expect when you're name (and more) is not out there?



There's no point in kicking a dead horse: it's bad out there and those that watch conventional media just make it worse by… Continue

Added by Gary May on April 29, 2009 at 5:50pm — No Comments

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