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Last year marked a turning point in the world of digital advertising.
Not so much a sudden, sharp turn, but rather a methodic and inevitable turn.
Digital advertising in 2014 is positioned to be a $120 billion industry that has, to date, relied primarily on best practices that are no longer meeting required criteria as well as methods of collecting data that are faulty at best. This gradual shift toward the marriage of consumer trends and advanced technology is causing some…
Added by mike lesinski on October 26, 2014 at 4:34am — No Comments