Professional Community for Car Dealers, Marketing, Advertising and Sales Leaders
Nowadays, the competition for consumer attention is fierce. Many dealers focus on attempting to do a better job than their competition when it comes to ads. But, the truth is, you aren’t only competing with other dealerships, but with every retail business which does digital marketing.
Think about it. Those consumers you send your messages to aren’t in an…Continue
Added by Steve White on April 23, 2018 at 6:55am — No Comments
As I have mentioned in past blogs, few customers complete lead forms, making it very difficult for dealers to track the source of their sales. Without this information, it’s virtually impossible to make educated decisions about how to spend your marketing dollars. It’s time to build a better mousetrap so that dealers get insight into the behavior of online shoppers, even those…Continue
Added by Steve White on February 20, 2018 at 6:48am — No Comments
Added by Steve White on September 11, 2017 at 7:00am — No Comments
Added by Steve White on July 11, 2017 at 7:00am — No Comments