Automotive Digital Marketing ProCom

Professional Community for Car Dealers, Automotive Marketers and Sales Managers

Loading... Be Patient!

All ADM Blog Posts Tagged 'cars' (512)


Influencer
Is Your Dealership Forward Thinking? Really?

  • How well do you adapt to new techniques for improving sales?
  • Are you up-to-date on the latest buying trends of the ever-growing women buyers’ market segment?
  • Are you confident your departments meet…
Continue

Added by Anne Fleming on March 16, 2016 at 9:30am — No Comments

Ride in Style without Sacrificing Performance

Performance cars focus increasingly on fuel economy, and smaller yet more powerful engines. If you care about the environment but are all about driving, then performance convertible cars are your best bet.

Luxury performance sports cars…

Continue

Added by Rahul Paul on March 5, 2016 at 4:30am — No Comments


Agency
Airbag Attention: Five of the Safest Family Cars

To qualify for the Institute for Highway Safety’s (HIS) Top Safety Pick category, a vehicle must receive good ratings in five of the organization’s crashworthiness assessments. This year, the top five safest family cars come from a variety of manufacturers. If you’re searching for a safe, smart choice for your family, check out these road-worthy ideas.



Avalon …

Continue

Added by Brooke Chaplan on March 1, 2016 at 11:00am — No Comments


Dealer
Auction Buzz

AUCTION BUZZ

This is easy!

This is the time of year when all your persistence pays off !

Just following these 4 basic steps is the key to auction success.

1.) Find your ravenous market

2.) Get the studio humming

3.) O.V.E. everyday

4.) Prepare your auction "show"

The car auction lanes are filling up more each week. Now is the time as a wholesaler to have your selling line-up ready to put on a show at the sales.

Find your…

Continue

Added by Barry Neuman on February 27, 2016 at 12:12pm — No Comments


Influencer
Is Your Relationship with Women Customers like a Yo-Yo?

This week we are having a look at relationships with women customers. Traditionally, after women buy their car, they come into your store for mandatory service visits or for a recall. It's a bit like a Yo-Yo effect. What do more meaningful and ongoing interactions with women look like? A dealership might offer free car washes or birthday oil changes? What about a “happy anniversary this-is-the-day-you-bought-your-car-here-and-we-appreciate-you” tire rotation? These are opportunities to build…

Continue

Added by Anne Fleming on February 24, 2016 at 9:30am — No Comments


Influencer
That Darn Recall Refrain Sticks in My Mind and I Can't Get it Out!

'Number Nine' is a repeating lyric in Revolution 9, a "song" on the Beatle's 1968 White Album. It's a mind-numbing little loop, which reminds me of a numbing, repeating refrain we're being continually exposed to today.…

Continue

Added by Jim Leman on February 23, 2016 at 12:49pm — No Comments


Agency
5 Reasons to Get a Vehicle History Report Before Buying a Used Car

Just as you wouldn't buy a home with paying for a title search, you shouldn't buy a used car without obtaining a vehicle history report on it. Rather than view a vehicle history report as an unnecessary expense, consider it an insurance investment that may save…

Continue

Added by Lizzie Weakley on February 21, 2016 at 9:30am — No Comments


Influencer
BREAKING NEWS: 2016 U.S. Women’s Car Dealership Report | Insights from Progressive Dealers

This week, hot-off-the press, we’ve got the 2016 U.S. Women’s Car Dealership Report, showing how progressive car dealerships make a difference in the experiences of women and families. This national report shows what is important to women when shopping, buying and servicing their vehicles.

The information in this report is drawn from over 4,000 women’s reviews and opt-in surveys. Using the reviews, Women-Drivers.com generates a Women Satisfaction Index® (WSI Score),…

Continue

Added by Anne Fleming on February 10, 2016 at 10:38am — No Comments

Recalls and the Connected Car: Is In-Vehicle Technology the Answer?

Today’s cars come with very sophisticated technology, including live navigation with traffic and obstacle reports, collision avoidance systems, cell phone integration and wireless connectivity. Automakers are now investigating how they can leverage this technology to communicate any vehicle issues to vehicle owners.…

Continue

Added by Chris Miller on February 5, 2016 at 4:58am — No Comments

Word Of Mouth: Current Generation of Teens Lose Interest in Cars

The Auto Industry should be concerned, and actions taken to reverse trends which show Millennial teens are significantly less interested in cars than previous generations... 

Teenagers’ Conversations About Cars Declined 27 Percent Over the Last Six Years, According to Research by…

Continue

Added by Ralph Paglia on February 1, 2016 at 3:00pm — No Comments


Influencer
Women-Drivers.com names 2015 Top Dealership Awards

Top 3 Dealerships are Acknowledged for their High Review Scores from Women

Who made the cut for the Top Dealers in 2015? Women have spoken and the reviews have been tallied.

  • DAY AUTOMOTIVE GROUP is…
Continue

Added by Anne Fleming on February 1, 2016 at 1:30pm — 3 Comments


Influencer
What Leads to Great Chemistry? Check Out The Key Elements

What Are The Elements?

What are the various elements in creating great chemistry with women visiting your dealership? The good news? Half of all women buyers shop at only one (1) dealership. The bad news? 6 in 10 women report that once they leave a dealership and didn’t buy, they never return there. YOU HAVE A SMALL WINDOW TO MAKE…

Continue

Added by Anne Fleming on January 27, 2016 at 10:31am — No Comments


Agency
Five of the Best Cars for Your First-Time Driving Teen

When your teenager gets behind the wheel for the very first time, parents may feel like having a mini-heart attack. You aren't alone. Most worry about their teens in many different situations, not just behind the wheel, so this added risk can make you crazy. These new drivers aren't as experienced as adults, and may be more prone to take unnecessary risks as they learn. To help ensure your teen's safety, choosing the right first car will be important. Here are five of the best cars you could…

Continue

Added by Brooke Chaplan on January 2, 2016 at 7:00am — No Comments


Agency
How to Turn your Junk Car into a Hot Rod on a Budget

After years of driving an old clunker, many drivers are tempted to send their ride to the crusher. However, your vehicle has the potential to be a head-turning street machine. Here is how you can affordably turn your…

Continue

Added by Lizzie Weakley on December 27, 2015 at 11:00am — No Comments


Influencer
Neuroscience: Pay Real Attention to Women & Sell More Cars in 2016, Pt 2

Last week we began a two-part series on the brain. More specifically, the science of how it works, or Neuroscience. This is a hot topic. Leveraging scientific knowledge about the brain can create a better sales process, drive more dollars to your dealership’s bottom line and create happy women customers that remain loyal to your dealership for years to come.

Let's check “under the hood” at the Limbic System and the Neocortex. After…

Continue

Added by Anne Fleming on December 23, 2015 at 6:00am — No Comments

Nobody wants used cars…unless they’re from Audi Approved Plus

Audi Approved Plus Gurgaon's pre-owned cars are the real deal. They give no sign of ever being anything but brand new – this is a testament to Audi’s quality check processes.

Technology can do many things. The rise of the Internet was supposed to replace human beings from workplaces. Super computers were supposed to take over the world. Automated machines were supposed to do everything from taking down our lunch orders to sensing our need for better climate control. In…

Continue

Added by Rahul Paul on December 17, 2015 at 3:29am — No Comments


Influencer
The New Year + Neuroscience | The Basics of Selling MORE Cars to Women, Part I

As we get ready to embark on a new year, we will dedicate the last two issues of Women’s Wednesdays in 2015 to an ultra-sophisticated topic….the Brain. More specifically, the science of how it works, or Neuroscience. Why? Leveraging scientific knowledge about the brain creates a better sales process, drives more dollars to your dealership’s bottom line and creates happy women customers that remain loyal to your dealership. Toning down the Limbic System and firing up your Neocortex will help…

Continue

Added by Anne Fleming on December 16, 2015 at 11:30am — No Comments


Influencer
How New Car Owner Clinics Can Foster Customer Loyalty

In dealing with the customer experience, all too often the conversation centers on the customer’s buying path from initial contact through the sale. What many businesses don’t think about, however, is that the sale is only the start of the relationship. Customer loyalty is built through a consistent customer-centric…

Continue

Added by Mike Gorun on December 15, 2015 at 5:21am — 1 Comment

New Report Illustrates Proposed Legislation’s Huge Impact on Trade Values

In a newly released report conducted by J.D. Power and commissioned by the National Automobile Association, trade-in value reduction due to proposed legislation could have significant financial impact on both dealers and…

Continue

Added by Chris Miller on December 4, 2015 at 5:06am — No Comments

Monthly Archives

2016

2015

2014

2013

2012

2011

2010

2009

2008

2007

1999

ADMPC is a Network for Car Dealers, Automotive Marketing, Advertising and Management Pros sharing Digital Strategies and Execution Tactics.

Please Consider Automotive Marketing Professional Community Sponsors

ADM Badge

Loading…

Based On Your Interests...

Onsite/Offsite Combination ADM Consulting & Coaching
Select the maximum amount you want to pay each month
$ USD
Sign up for

Automotive Marketing Tools

Get ADM Toolbar

Click here to take the ADM Member Survey

 

Getting too many emails from ADM? Click mailbox below to control which types of alerts and updates you are sent......


Instagram

Share the Best Content w/AutoMarketing Community

Google Automotive Network Targeted Placement Ads

© 2016   Created by Ralph Paglia.   Powered by

ADM Badges  |  Report an Issue  |  Terms of Service