Automotive Marketing Professional Community for Car Dealers, OEM and Suppliers
Your Trust Dashboard Part 1
Do you know the #1 reason women choose a particular dealership to buy a car over another? It’s TRUST. Surprised? Many dealers think the lowest price is the top reason. Research shows women seek a trusted advisor first to help them navigate the myriad of choices when selecting a vehicle. This means your dealership’s perceived level of trust by guests and buyers has a direct impact…Continue
Added by Anne Fleming on March 7, 2018 at 9:43am — No Comments
While buying insurance, you must keep it in mind that it is not a regular grocery that you simply reach out the supplier and buy one. It is a kind of promise that the service provider makes to his client that he’ll be getting the financial support and assistance in return of a certain…Continue
Added by Iris Sandoval on March 5, 2018 at 9:30pm — No Comments
It is legal to sell flood damaged vehicles at salvage title cars for sale provided the seller gives you this information before you buy. Jack Gill, author of “The Car Book”, says, “With adequate touch-ups, these water-infected vehicles can look pretty good - which means identifying a flooded vehicle is vital.” If you are looking to purchase salvage vehicles for sale,…Continue
Added by SalvageBid, LLC. on March 4, 2018 at 9:00pm — No Comments
She is your number one referral source and the key decision maker of 85% of all purchases at your dealership.
We recently had the distinct privilege of interviewing…Continue
Added by Anne Fleming on February 21, 2018 at 9:00am — No Comments
Car insurance can get fairly expensive, regardless of where you live. You can easily find yourself paying too much and if you’re a fairly safe driver, you have every reason to be concerned. While it is possible to get a better deal, you might need some advice on how to go…Continue
Added by Lizzie Weakley on February 20, 2018 at 4:41pm — No Comments
If you have even a single classic car, you are likely aware that classics do not stay classics without maintenance. Additionally, classic cars tend to involve a greater degree of maintenance and care than is common for contemporary vehicles. This article aims to highlight three major approaches to preserving the quality of everything from the Model T to the ‘57 Chevy or…Continue
Added by Brooke Chaplan on February 15, 2018 at 5:18pm — No Comments
Women report that a dealership’s website is the #1 digital resource they use when shopping for a car.
Yet, 76% of women rate their dealer’s site at 3 stars out of 5. They’re looking for car dealer’s digital assets to deliver much more.
Added by Anne Fleming on February 7, 2018 at 10:00am — No Comments
Several of the finest automakers are already showing off their autonomous vehicle technology, and many of them are already aiming to roll out vehicles with full driverless ability by…Continue
Added by Kent Charlie on January 16, 2018 at 9:30pm — No Comments
When buying a used car, it is always in the consumers best interest to assess the different benefits that come with buying a pre-owned vehicle! For instance, buying a used vehicle saves the new owner from taking the biggest hit on that vehicle's depreciation. In other words, if or when the new owner of…Continue
Added by Reagor Dykes on January 6, 2018 at 11:30am — No Comments
If your company owns a small or large business fleet, your drivers represent your company. Everyday their actions make an impression on the public, but also can be a source or positive advertisement or extreme opposite impact. Because of this, company fleet drivers need to follow the rules of the…Continue
Added by Hannah Whittenly on December 27, 2017 at 9:00am — No Comments
In a longstanding tradition, if a police officer suspects a driver of DUI, a field sobriety test will be performed.
In such a test, the driver might be asked to walk in a…
Added by Rachael Murphey on December 22, 2017 at 12:00pm — No Comments
SEAT, the Spanish carmaker has announced the addition of SEAT Born to their list of pure electric cars being introduced by the next…Continue
Added by Ronald on December 19, 2017 at 1:00am — No Comments
As more self-driving cars are being built and tested, and more manufacturers are getting into the race, it is interesting to consider a future with self-driving cars.
I’m not talking a futuristic look like a Jetson’s cartoon or a sci-fi movie where the cars are not only automated but also flying. No,…
Added by Thomas Lee on December 18, 2017 at 10:30am — No Comments
The growth of the Internet of Things, and research being done on autonomous cars and self-diagnostics, and growing interest in a car-as-a-utility model is about to change the auto rental industry.
In the foreseeable future, auto rentals will no longer be limited to something offered to consumers who are traveling.…
Added by Dan Blacharski on December 18, 2017 at 8:30am — No Comments
Not everyone is fortunate enough to live in a place where the climate is usually temperate. For those who live in four-season zones, driving can become hazardous during the rainy spring and autumn months and the slick and snowy winter. That’s why having a safe and reliable vehicle to drive…Continue
Added by Dixie Somers on December 7, 2017 at 10:43am — No Comments
Added by Anne Fleming on December 6, 2017 at 12:00pm — No Comments
With so many options in your hand, it might be difficult for you to choose the right one for your purpose. The following tips can help.
1. How much can you afford?
Added by Kent Charlie on November 26, 2017 at 10:30pm — No Comments
Driving an old car helps you to save money and spend more of it, too. An aged car needs more repair and maintenance work as the years pass. Few drivers want to smell engine smoke and have to stop by the edge of the road. However, with annual maintenance, the car still needs frequent repairs. Review 5 services that…Continue
Added by Lizzie Weakley on November 20, 2017 at 4:00pm — No Comments
The newfound freedom is extremely exhilarating, but it does not come without a price. It is very hard to find good car insurance at an affordable price for new drivers. These are the five keys to getting good teen auto…Continue
Added by Lizzie Weakley on November 19, 2017 at 4:30pm — No Comments
Want to differentiate your store from others and grow your top and bottom line numbers? Women are now buying 45% of all cars at new car dealerships, which translates into an average of 620 new and used vehicles combined annually.
What processes can be…Continue
Added by Anne Fleming on November 8, 2017 at 3:00pm — No Comments