Professional Community for Car Dealers, Automotive Marketers and Sales Managers
We buy all junk cars: Junking your car isn’t fun because this is the car that has taken you everywhere and shown you a good time, so there’s a lot of good memories attached to that car. Everything on the earth was not meant to stay, it’s designed to pass on to its glory or shame. Weather it was a good car or a bad car the owner will have the…
Added by Melvin Mann on June 27, 2017 at 11:56am — No Comments
Added by Timmy D. James on June 22, 2017 at 6:18am — No Comments
Industry experts tell us that car buyers go to 1.6 dealerships to buy a vehicle.
From the Women-Drivers.com 2017 US Women’s Car Dealership Report, we find that number to be true for half of women car buyers. The other half report a very different answer altogether. An amazing forty-six percent of women car buyers are going to twice the industry average, or 3.2 dealer visits.
Which begs a few…Continue
Added by Anne Fleming on June 21, 2017 at 10:12am — No Comments
Sixty-two percent of women report that they return to the dealerships where they first purchased their vehicles to then have them serviced.
This highlights the potential to grow value among this critical market segment.
Changing family dynamics have put women…Continue
Added by Anne Fleming on June 7, 2017 at 10:00am — No Comments
Buying your first car can be exciting and you need to keep a few things in mind before you buy your new set of wheels. It’s important that you look into the car’s fuel efficiency, hidden costs, insurance and resale value. Look for a car with a high resale value that you can easily sell at any online car auction or used car dealership. Here are the top three economy subcompact cars with the highest resale values in…Continue
Added by SalvageBid, LLC. on June 7, 2017 at 1:24am — No Comments
The dream scenario of buying your teenage driver a brand-new car brings a smile to parents' faces, but this purchase isn't always the best choice. In fact, most teens should drive a used vehicle as they learn the rules of the road. Learn how…Continue
Added by Lizzie Weakley on June 6, 2017 at 3:19pm — No Comments
According to some of today’s automotive experts, there are five green cars with highly efficient safety tools and features worth considering. By investing in one of these vehicles, you'll help to reduce pollution and protect your passengers through each road trip. Take a look to see what some of the greenest cars on the market offer.
Added by Eileen O'Shanassy on May 25, 2017 at 7:44am — No Comments
Tday we will preview a CBT News interview where dealers get the inside scoop on interesting data collected from the 2017 U.S. Women’s Car Dealer Trends & Report about the buying experiences, preferences and habits of women.
Added by Anne Fleming on May 17, 2017 at 8:43am — No Comments
Deciding what car to buy is often tough. Many vehicles are expensive, and they do not give a lot for the money. Some vehicles are really fast. Some are really efficient. This article discusses some of the cars that savvy buyers should be looking for during the 2017…Continue
Added by Anica Oaks on May 4, 2017 at 10:07am — No Comments
According to Autodata,17.6 million new vehicles were sold last year, setting a record for cars and trucks. One distinct group of consumers contributed an estimate 8.0 million units to that total: women buyers.
Dealers seeking to sell more to this critical market segment can start taking new actions and, in the process, collect data to improve the purchasing, service drive and shopping experiences for this powerful buyer.
By the Numbers
Added by Anne Fleming on May 3, 2017 at 10:09am — No Comments
At Eagle rent a car in Cairo, not only does one get an excellent deal-you get a good vehicle too. Thrifty offers an oversized choice of high-quality vehicles at nice rates, from sports cars to SUVs, sedans to minivans.Continue
Added by Kathy Wheat on April 25, 2017 at 11:30am — No Comments
At the recent Adobe Summit, executive vice president and general manager, Brad Rencher, advised businesses that if they wish to survive in the future, they have to become “experience…Continue
Added by Mike Gorun on April 25, 2017 at 6:49am — No Comments
Most vehicle owners maintain their cars under the hood but forget its exterior and interior parts. These five reasons to detail your car detail how the effort is for far more than looks.
Improve resale value
A pristine interior can help a used vehicle leap…Continue
Added by Lizzie Weakley on April 17, 2017 at 4:44pm — No Comments
Drive by your local dealership, and you'll realize that there is a huge surge in family cars that place a large focus on safety and efficiency. When it comes time to get the next family vehicle, you have plenty of exciting options. Large families had to endure tortuous trips in a mini-van in the past, but it's now the family sedan that reigns supreme. With…Continue
Added by Anica Oaks on April 17, 2017 at 3:00pm — No Comments
With the impact of Utah’s standard 70mph speed limit and marijuana legalization on Colorado auto accidents, many families want to know what they can do to better protect themselves on the roads. You start to consider car safety when you start a family or send your children to college. You want your loved ones to be safe, even in the unfortunate event of an auto accident. These five cars are the safest for…Continue
Added by Rachael Murphey on April 13, 2017 at 10:44am — No Comments
Chalk this up as a win! YouTube TV has finally been released. It's something you may have heard about for a while, and now you can see it in action in California, New York, and Philly. But why is it so important for your dealership? Your YouTube ads will play on TV!
Added by Paul Potratz on April 7, 2017 at 2:00pm — No Comments
It is critical that dealers’ websites cater to this substantial segment of the market.
The good news? The #1 digital resource women report using first…Continue
Added by Anne Fleming on April 5, 2017 at 1:00pm — No Comments
As a business or a marketer, you can’t afford to be late to the game. Pay attention to where the market is moving and where the attention is at, and move with it!
Watch this week's Think Tank Tuesday to find out why Dan Allen thinks marketers ruin everything in relation to product…Continue
Added by Paul Potratz on April 4, 2017 at 1:00pm — No Comments
So many times business owners focus on the conversion or lead factor of their analytics. While this provides some insight into how successful your marketing campaign in, there's one crucial piece that you should be looking at.
Watch this week's Think Tank Tuesday to figure out what you've been missing in your analytics.…Continue
Added by Paul Potratz on March 28, 2017 at 11:13am — No Comments
Added by Ujj Nath on March 27, 2017 at 6:39am — No Comments