Professional Community for Car Dealers, Automotive Marketers and Sales Managers
Has your blog reached its greatest potential?
Your blog can boost traffic to your website, create demand for your products and services, and position your business as a credible resource for information. If you’re not utilizing your blog properly, you’re missing out on awesome opportunities!
Watch this week’s Hard Facts to learn about some things you should know before hitting the publish button on your blog that will drastically effect its reach and performance.…Continue
Added by Paul Potratz on March 24, 2017 at 12:25pm — No Comments
Good ideas always start with a bad one. Come to a meeting with an overflow of ideas and you're bound to find a good one out of the batch!
Watch this week's #ThinkTankTuesday to learn how you can improve your brainstorming meetings, marketing strategy ideas, and teamwork. Plus, Dan brought his dog.…Continue
Added by Paul Potratz on March 21, 2017 at 2:00pm — No Comments
There are many reasons why a car insurance company might consider you to be a high-risk driver. You might have to have an SR-22 certificate due to being convicted of driving without insurance or a DWI, for example. Even if this is not the case, you might be considered a…Continue
Added by Lizzie Weakley on March 20, 2017 at 3:48pm — No Comments
We talk a lot about how you can merchandise or present your product to get your customers to purchase. But what we really need to focus on is making sure that our digital customers receive a traditional experience.
What do we mean? Watch this week’s Hard Facts as Samantha explains why the digital buying experience needs to be so much more than what it currently is.…Continue
Added by Paul Potratz on March 16, 2017 at 12:53pm — No Comments
When it comes to buying a new car everyone has a different experience. For some drivers, it's a short, easy process. For other drivers, it's a long process that starts with finding the finances to afford the car. That comes with creating a budget and saving up for a long time. Luckily, financing the car you want is doable, but it may take a lot of work. Here are just a few tips that can help you out.
Added by Anica Oaks on March 15, 2017 at 12:47pm — No Comments
After a car accident, it seems like everything in life gets turned upside down. You have to worry about getting your car fixed and the financial repercussions of the accident. Don't try to get everything done at one time as this can seem overwhelming.…Continue
Added by Hannah Whittenly on March 14, 2017 at 8:19am — No Comments
Almost 8 million new cars are being purchased by women alone. And, Certified Trusted Dealers are expanding their business to this powerful buying segment. In fact, these Certified Trusted Dealers have a…Continue
Added by Anne Fleming on March 9, 2017 at 2:00pm — No Comments
Business owners and marketers alike have long been set in the idea that in order to make money you must spend money. While this is inherently true, the amount spent and on what mediums, can drastically vary. Since 2009, before the height of social media and paid digital advertising, I have been focused on finding alternative strategies for my clients and my own companies, instead of opting for the expensive clutter-filled traditional mediums like print and radio.
Added by Paul Potratz on March 7, 2017 at 10:17am — No Comments
While you're driving, you want to keep both eyes on the road and your hands on the steering wheel. If there is an emergency, it's best to pull to the side of the road to get it handled. There are several distractions that you might do on a regular basis while you're driving that can put you at risk as well as other drivers on the road.
Added by Hannah Whittenly on March 7, 2017 at 9:10am — No Comments
Being able to work on your car is not only a satisfying pastime, but it could also save you quite a bit of money over the years. For those who don't have much DIY experience, it is important that you remain cautious when you begin tackling larger projects. A few minor mistakes could end up costing you…Continue
Added by Rachelle Wilber on March 3, 2017 at 8:51am — No Comments
Added by Jim Dykstra on March 2, 2017 at 10:15am — No Comments
The internet has revolutionized the way we shop and there may be no greater benefit to consumers than online tools available for car shopping. There was a time when you had to choose between spend countless hours traveling from dealership to dealership to…Continue
Added by Lizzie Weakley on March 2, 2017 at 10:00am — No Comments
If you take care of your vehicle, it could last for up to 200,000 miles or more. That may allow you to drive it well after it has been paid for, which could save you thousands of dollars a year in transportation costs. Here are some ways that you can maximize the useful life of your car.…Continue
Added by Anica Oaks on March 2, 2017 at 9:44am — No Comments
Your Turn To Drive discusses How has technology changed car buying online? Jim Dykstra, founder of www.vinadvisor.net, has teamed up with Joe Webb of DealerKnows Consulting and Shawn Ryder of D2C Mediato discuss the…Continue
Added by Jim Dykstra on March 2, 2017 at 7:37am — No Comments
Quick question -- do you think that advertising has changed in the last 5 years?
On this week's Think Tank Tuesday, I talk about the path of a customer and how that can affect your marketing strategy. Watch it now and join the conversation.
Also, take a moment and register for Part 1 of our 3-part mini series by clicking here. You'll learn what needs to be…Continue
Added by Paul Potratz on March 1, 2017 at 6:30am — No Comments
The fast growing automotive digital marketing firm Auto Ad Builder has been serving auto dealers with the marketing services that truly sell more cars.
SOMERVILLE, N.J. - March 1, 2017 - PRLog -- The retail automotive industry has been growing tired of marketing services providers that offer very little to no value. This includes offering cookie cutter services and rarely every…Continue
Added by Stan Sher on March 1, 2017 at 2:37am — No Comments
It’s natural to want a car upgrade after a few years. Even if you can afford a newer car, the down payment and increased monthly payments might make you think twice about upgrade to a newer set of wheels.
A better option might be to simply invest a bit of time…Continue
Added by Freya Gilbert on February 28, 2017 at 8:30am — No Comments
Insurance is a fact of life, and having the many different types of coverage you need -- from health insurance to car insurance to home or renters insurance -- can take a significant bite out of your budget. However, there are ways you can lower your insurance costs and make sure you don't pay more than you have to. Here are four secrets to getting…Continue
Added by Brooke Chaplan on February 27, 2017 at 2:26pm — No Comments
Your Turn To Drive discusses Top 6 Things Car Dealers Do To Make Car Buying Difficult. Jim Dykstra of www.vinadvisor.net, James Raia of The Weekly Driver and Jaclyn Trop discuss what to watch for when buying a car.
The single biggest reason 99% of consumers expect car buying (and…Continue
Added by Jim Dykstra on February 25, 2017 at 9:52am — No Comments
Influencer marketing. It’s an affordable way to get your brand name out there and increase your sales. But where do you start?
In order to add influencer marketing to your strategy or campaign, you have to iron out the details. In this week’s Hard Facts episode, Samantha reveals what you need to do before you take on key leaders that will promote your brand message.
Watch the video to learn more!…Continue
Added by Paul Potratz on February 24, 2017 at 11:48am — No Comments