Automotive Digital Marketing ProCom

Professional Community for Car Dealers, Automotive Marketers and Sales Managers

Loading... Be Patient!

All ADM Blog Posts Tagged 'business' (102)


Influencer
A New Way to Measure Engagement

How do your customers engage with your website? How do you get them on the path to conversion? It's much more than just page views and time-on-site.

If you plan on getting the most out of your website, this week's Hard Facts…

Continue

Added by Paul Potratz on April 15, 2016 at 1:30pm — No Comments


Influencer
4 Parallels of the Auto Industry and the NFL

The 2016 NADA conference in Las Vegas proved connections are the single most important factor of this business, and any business for that matter. To lead, you must be able to connect with a team, and from there an audience, and beyond that, the world. The focus should always be on that first…

Continue

Added by David Metter on April 13, 2016 at 9:04am — No Comments

What the heck do I do AFTER a conference, expo, or convention??

One of the biggest mistakes many business professionals make once they get back from a business convention, expo or conference, is not having a…

Continue

Added by Josh Whitlatch on April 6, 2016 at 10:30am — No Comments

THE LAST MINUTE CHECKLIST - 2016 N.A.D.A. SHOW

Ok, so you have known about the 2016 NADA Show for quite some time now, yet you find yourself freaking out a day before you…

Continue

Added by Josh Whitlatch on March 30, 2016 at 11:00am — 1 Comment

Make the most out of Airports, traffic, and Ubers

For the majority of us, time management is something we all struggle with at some point in our hectic work week. From emails to conference calls, yoga to pilates, there is so much to do with so little time. Don't freak out. Instead of orchestrating your day around your time, let's take…

Continue

Added by Josh Whitlatch on March 3, 2016 at 12:22pm — No Comments


Influencer
Is Your Company Disconnected?

In business, just as is the case for any living being, all parts need to be functioning to operate at optimal efficiency. If your right leg wanted to go forward and your left leg wanted to go backwards, you probably wouldn’t make much progress walking. The same principle applies to the health, well-being and…

Continue

Added by sara callahan on February 24, 2016 at 5:59am — No Comments

How to steal the show at your next expo, conference, or trade show

If I had to guess, at some point this year you will be attending some sort of conference, seminar, or event to potentially further your career. With so many other things going on in your life, you might not have time to really sit down and strategize how you can make the most of these networking opportunities. The way you see…

Continue

Added by Josh Whitlatch on February 23, 2016 at 7:19am — No Comments


Influencer
A Social Media Mistake: How to Lose Friends and Irritate People

Social media provides us with a wonderful set of tools to connect and stay connected with people. In its early years, some businesses were a little slow to jump onto the social media bandwagon. However, as they recognized the potential it had to reach large audiences for little to no money, businesses embraced…

Continue

Added by sara callahan on February 17, 2016 at 5:04am — No Comments


Influencer
Your Employees May Be Doing Social Media but Do They REALLY Know How to USE It?

Social media has many advantages in today’s digital world. And, leveraging these social media accounts and platforms through employees enables your dealership to reach local customers through the networks of these employees.

 

Many salespeople use social media to promote themselves and increase awareness…

Continue

Added by Paul Moran on January 29, 2016 at 5:49am — No Comments

Why Giving Discounts to Your Regular Customers Makes Sense

Have you ever wondered about businesses that give discounts to regular, loyal customers—those who already expect to (and do) pay full price? After all, there’s a reason these customers are loyal: they obviously understand the value of superior service—so they should be paying full price,…

Continue

Added by Alexia Henson on January 11, 2016 at 5:00am — No Comments


Influencer
Modern Culture and the Dealership

We all love this industry and what it can, and has done, for our families, friends, country and our local communities. But, I fear that if we do not stop and take a serious look at where we are as far as operations and culture in our stores today, our future generations may be in jeopardy.

 

With the…

Continue

Added by Joe Orr on January 6, 2016 at 5:32am — No Comments


Influencer
Jingle All the Way: 7 Ways to Boost Your Business This Holiday

It's the Holiday Season

The holiday season makes it the perfect time for your dealership to join in the spirit, get customers excited, and make sure you’re the go-to destination for their holiday car shopping.  Not only are consumers looking for big-ticket items like vehicles, but they’re also on the…

Continue

Added by Joey Little on December 14, 2015 at 9:45am — No Comments


Influencer
Tapping Into Social Media to Build Your Business

By now, pretty much everyone has heard about the power of social media and the effect it can have on businesses that are leveraging it to enhance their bottom line. What may or may not be known—even by the businesses that are using social media to their advantage—are the…

Continue

Added by Joey Little on December 8, 2015 at 7:00am — No Comments


Influencer
Is It Ever OK to Lie to a Customer?

Yes.

 

Now let me explain...

 

In our industry – as well as life – we continuously talk about transparency.

Let’s be brutally honest here. Sometimes honesty isn’t the best policy. Is it always that way in real…

Continue

Added by Mike Gorun on December 8, 2015 at 5:00am — 3 Comments


Influencer
Consumers Are Taking Their Complaints to Social Media. Are You Responding?

In the past, consumers were limited in their options when they had any sort of complaint or service issue with a particular business.

Those options, however, have progressed and today’s consumers have moved on from phone calls and e-mails to air their…

Continue

Added by Paul Moran on November 27, 2015 at 5:00am — 1 Comment


Influencer
In this Age of Extreme Political Correctness, Should Businesses Care?

If you’re on any social media platform, there’s no doubt that you’ve seen or heard of a multitude of topics where someone somewhere was offended. Not counting obvious religious, political or other volatile topics - there are many that seem, well, baffling. Take for example, the University of Ottawa’s…

Continue

Added by sara callahan on November 25, 2015 at 5:00am — No Comments


Influencer
Not in My Backyard! How to Protect Your Turf with a Geofence

Most of the time the goal of a dealership's advertising is to reach car shoppers and convince them to visit your store. But what about the customers who are already in your dealership? You're probably thinking there's no need to advertise to them. If they're in your showroom, there's a pretty good chance you can close…

Continue

Added by David Metter on November 23, 2015 at 5:27am — No Comments


Influencer
Communication: Keys to Dealership Success

Communication Drives Dealership Success

When you think of all the things that go into making your dealership a success, communication ranks at the top of the list. In fact, without good communication—both inside the dealership and with your customer base—you’ll likely suffer unnecessary losses in sales, employees, and customers. And while it’s one…

Continue

Added by Joey Little on October 1, 2015 at 1:00pm — 1 Comment


Influencer
May the Phone Be With You - Why Mobile Marketing Is Taking Over

Have you ever walked down the street and all of a sudden had your phone alert you that you’re near a Starbucks or Walgreens, automatically displaying your loyalty card in Apple Passbook or Google Wallet? Or perhaps you have received push notifications from Waze and other apps that deliver real-time…

Continue

Added by David Metter on August 27, 2015 at 9:00am — No Comments


Influencer
Overcoming Resistance To New Technology

As part of doing business in today’s fast-paced world, inevitably we all have to adopt new technology to make things run more efficiently.  Whether it’s a CRM, a call-tracking system, or a new DMS, it’s not usually met with a big welcome from all employees when the time comes to implement it. Most people don’t like…

Continue

Added by Richard Holland on May 14, 2015 at 9:00am — No Comments

Monthly Archives

2016

2015

2014

2013

2012

2011

2010

2009

2008

2007

1999

ADMPC is a Network for Car Dealers, Automotive Marketing, Advertising and Management Pros sharing Digital Strategies and Execution Tactics.

Please Consider Automotive Marketing Professional Community Sponsors

ADM Badge

Loading…

Based On Your Interests...

Onsite/Offsite Combination ADM Consulting & Coaching
Select the maximum amount you want to pay each month
$ USD
Sign up for

Automotive Marketing Tools

Get ADM Toolbar

Click here to take the ADM Member Survey

 

Top 20 Contributing ADM Professional Community Members (Past 30 Days)

Loading… Loading feed

Getting too many emails from ADM? Click mailbox below to control which types of alerts and updates you are sent......


Instagram

Top 5 Automotive Marketing Forum Discussions - 30 Days

Loading… Loading feed

Share the Best Content w/AutoMarketing Community

Google Automotive Network Targeted Placement Ads

© 2016   Created by Ralph Paglia.   Powered by

ADM Badges  |  Report an Issue  |  Terms of Service