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All ADM Blog Posts Tagged 'business' (72)

Auto Sales Training: Building Human to Human Transactions

It’s unfortunate that so many members of the automotive industry when approached with a genuine request to be of assistance, are prone to wondering  “ What do you want from me?” or “What are you selling?”  I blame the all too common and frequent hidden agendas that often occur in B2B and B2C interactions.

We already understand that a single loyal…

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Added by Stephanie Young on July 14, 2014 at 10:04am — No Comments

How Social Media Can Affect Your B2B Opportunities

Just like any business, I have potential clients that I reach out to in an effort to see whether my services are a good fit. Recently, a potential client, who I had been talking to but hadn’t heard from in a little bit, suddenly “liked” one of my posts on my personal Facebook profile. While this does happen occasionally, I…

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Added by sara callahan on May 28, 2014 at 4:51am — 2 Comments

Do You Know How To Compete?


Learn how to analyze your competition, what marketing channels to pursue, and which to avoid.

Visit our website: http://www.ppadv.com
Like us on Facebook: http://www.facebook.com/PotratzAdvertising
Follow us on Twitter: @Potratz

Added by Paul Potratz on May 21, 2014 at 9:19am — No Comments

Facebook Confirms Reduced Page Exposure Is Because Your Content Sucks

It’s been widely reported by social media experts that organic reach for Facebook pages has plummeted in the past 6 months; from as high as 15%, to the current 1-2%.  As a public company, Facebook has a need to appease its shareholders by monetizing its platform as much as possible.…

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Added by sara callahan on April 9, 2014 at 5:30am — 9 Comments

Why Steve Jobs Hated Branding and Marketing

A recent interview with former Apple VP of Worldwide Marketing, Allison Johnson, offered up some interesting insights into the legendary businessman Steve Jobs.

In her interview, she explained how the two words that Jobs hated most…

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Added by Richard Holland on March 27, 2014 at 6:30am — 5 Comments

6 Personal Profile Picture Types to Help You Represent Your Business

Thanks to social media, the leaders of companies are often much more exposed than ever before. Not everybody uses social media regularly, especially business leaders who are too busy, too out of touch, or both. Those who are active on social media while running a company need to be sure their profile…

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Added by J.D. Rucker on January 13, 2014 at 3:20am — No Comments

Are You Reluctant to Hire Women? Turns out they are people...

Dear Car Dealers,

Still not sure if woman are the right fit for your store? Consider maybe they are not the problem? Have you thought that maybe you are the one 

who is frail and breakable? If the thought of having a member of the opposite sex work on your show floor and destroy…

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Added by Micah Birkholz-1:16Digital Media on January 6, 2014 at 9:00pm — No Comments

Car Dealers: Hiring Women

Are you wanting to hire women for your salesforce mr car dealer but not quite sure if you should or not? Please take a look at this bit of advice and perspective from George RR Martin author of the Game of Thrones series… This was originally published here.

Click the here to read an…

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Added by Micah Birkholz-1:16Digital Media on December 20, 2013 at 7:30am — No Comments

Business Technology Means Keeping Up With The Joneses

In the B2B world, we’re seeing a shift in importance and shopping behaviors by business buyers. What’s interesting is that business buyers are starting to behave more like consumers when making business purchase decisions. A…

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Added by Richard Holland on December 5, 2013 at 6:51am — 1 Comment

Why Are We Rewarding Non-Accountability?

In my sessions at conferences, I discuss the importance of measuring and holding employees accountable. Doing this consistently allows you to identify your top performers, check for consistency across areas of responsibility and identify employees and/or processes that may need…

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Added by Richard Holland on October 3, 2013 at 5:49am — 6 Comments

Acquisition and Retention Get Married

A new benchmark report published last month by RSR Research, provides some interesting information about retailers and the shifts in focus and importance from 2012 to 2013.

 

According to the study, 61 percent of retailers…

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Added by Mike Gorun on September 24, 2013 at 6:23am — 3 Comments

How to Create a Customer for Life Through Emotion

As football season approaches, I am reminded of a story that was widely publicized last spring. Joe Flacco, having just signed a $121 million contract with the Baltimore Ravens which made him the…

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Added by Mike Gorun on August 27, 2013 at 7:17am — No Comments

What History Can Tell Us about Loyalty

The British are coming” shouted Paul Revere in his famous midnight ride frantically trying to warn colonists of the impending attacks by England.

 

Did you know that statistically only 4 in 10 people cared about this news? Only 40% of colonists supported the revolution, with some…

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Added by Mike Gorun on July 2, 2013 at 7:08am — No Comments

What to Do When It Hits The Fan

In my last article, I discussed what a Public Relations firm does. One of those tasks, which I hope you never need but is important to understand, is crisis management. Not every company is going to go off the deep end like…

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Added by sara callahan on May 29, 2013 at 3:30am — No Comments

Self Funded In House Financing Can Present Legal Snares

What legally defines a merchant who uses a self-funded, in-house financing program?  Any merchant extending credit of any kind to one or more of their customers is this type of merchant, whether they realize it or not.

 

They may be running an in-house financing program using their own money, or they may simply be allowing a customer they’ve known for years to pay a few days late which constitutes…

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Added by JB Floyd on May 26, 2013 at 9:45am — No Comments

Creating Customer Loyalty through Consistency

Hotel chains across the country have long had problems with customer loyalty due to an  inconsistent customer experience. In researching the problem it was found that the prime reason for the disparity in customer experience was due to the growth of each major brand. Hotel chains were…

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Added by Richard Holland on May 23, 2013 at 4:18am — 5 Comments

So You Have a Review Platform, So What!!

For many of you who have followed my writings or have seen me speak, you have heard me talk about the Zero Moment of Truth. For those who may not know what that is, it is based on a book by Jim Lecinski for Google coining this term as the space between…

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Added by Glenn Pasch on April 3, 2013 at 12:02pm — 2 Comments

Why am I seeing so many dealers with business listings UNCLAIMED?

Why am I seeing so many dealers with business listings UNCLAIMED? Reminds me of the old days, circa 1998 and URL’s for the company name we're not claimed. Didn't that suck when you found out the URL was taken by someone or some company much less deserving of that URL. Same with your…

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Added by Jerry Hart on February 1, 2013 at 3:30pm — 1 Comment

Who Are You? That is the Question You Need to Answer!!!



In the immortal words of Pete Townsend of The Who:

Who are you?

I really want to know

Who are you?

I bring this up because it still seems that businesses are heading into 2013 without any idea of how important constructing and controlling their…

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Added by Glenn Pasch on January 17, 2013 at 3:37pm — No Comments

ActivEngage Named a 2012 Outstanding Small Business

Tuesday, November 27, 2012, Orlando Business Journal, recognized ActivEngage as a 2012 Outstanding Small Business.  

This year Orlando…

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Added by Ketty Colom on November 27, 2012 at 9:30am — No Comments

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