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With so many options available when choosing how to allocate marketing budgets, dealers are increasingly finding themselves conflicted over what to use. Every dealer wants to know whether their marketing is producing results – whether that is in sales or service. And all vendors will attempt to show ROI for their services. Furthermore, how is a dealer to know whether the…Continue
Added by Jamil Zabaneh on September 4, 2014 at 7:30am — No Comments
Welcome to June. In a few weeks the half-time whistle will blow and the first half of 2012 will be over. The half-time show will commence. For most dealers the half-time schedule will be a review of their numbers from January 1st to June 30th.
When the first half numbers are tallied, what will be the score…Continue
Added by Brian Pasch on June 3, 2012 at 6:59pm — No Comments