Professional Community for Car Dealers, Marketing, Advertising and Sales Leaders
The automotive industry is extremely competitive – not just locally, but also at the manufacturer level. Manufacturers spend truckloads of money on conquest marketing and brand loyalty – which you would think should be great for dealers – and, to some degree, it is.
But think for a just a second here, does your OEM really care whether your customer stays loyal…Continue
Added by Bill Wittenmyer on May 17, 2017 at 6:30am — No Comments