Professional Community for Automotive Marketers, Car Dealers, OEM and Suppliers
There are countless marketing strategies that automotive industry businesses can use but the truth is that some of the older ones are still among the most effective.
This does include creating newsletters and driving promotion through them. Unfortunately, this does not mean that…
Added by Derek Crowden on August 16, 2017 at 12:30am — No Comments
Karen Bradley Presents the '7 Habits of Highly Effective People FREE Webinar - April 18 - 1PM EST …Continue
Added by Sean V. Bradley on April 12, 2017 at 8:40am — No Comments
Message - Check. Email list - Check. Sent - Check. Successful email campaign - not checked.
That's the scenario that happens at way too many dealerships across the country. The problem isn't that they don't work. The problem is that they do work. I'll explain.
Email marketing, despite what so…Continue
In most conversations, people in the automotive industry have a tendency to turn the conversation with the techniques we've been taught - building rapport, qualifying, leading the conversation,…Continue
I was CC'd on this email…
Added by Adam Ross on December 13, 2011 at 5:07pm — No Comments
In previous blogs I've written for DealerKnows about…Continue