Professional Community for Car Dealers, Automotive Marketers and Sales Managers
The holiday season is a great time to combine “giving” and your dealerships social media presence!
While I am sure you and your dealership have your own charities that you give to during the holidays, a sure fire way to expand your social media footprint is to contribute…Continue
Added by Jim Kristoff on December 19, 2011 at 1:53pm — No Comments
Join me for your Free Strategy Tip of the Week. Bring your car dealership’s marketing to the next level thought the use of Video Pre-Roll to find out more: Watch…
Added by Paul Potratz on December 15, 2011 at 8:30am — No Comments
“Blogging is the most underutilized yet powerful marketing force that dealers have at their disposal.”
That’s what automotive…Continue
Added by Adam Ross on December 13, 2011 at 5:07pm — No Comments
Management features help auto dealers comply with texting-related regulations.
ALPHARETTA, GA. December 13, 2011 – Contact At Once! (www.autodealerchat.com), the leading dealer chat provider to the automotive industry, today announced the beta release of a new SMS text-to-chat feature for automotive…Continue
Added by Aaron Hassen on December 13, 2011 at 4:30am — No Comments
The world is full of people whose notion of a satisfactory future is, in fact, a return to the idealized past. Robertson Davies,
An Email From a Random 17 Year Old Girl Who Saw One of My Videos on YouTube and My Response To Her...
This is a REAL Email from Megan and it just blows me away that there are kids like this girl out there just wishing she had a direction and an opportunity... Yet there are Hundreds of Thousands of Sales People, Automotive Sales people that accept mediocrity, some…Continue
Added by Sean V. Bradley on December 4, 2011 at 8:37pm — No Comments
Pandora is now touting itself to local advertisers as one of the strongest radio stations in every local market.
“We’ve now moved into a position of one of the largest radio stations in each of our markets effectively and typically the largest among the (18 to 35-year-old) demographic,” says Pandora CEO Joe Kennedy in a conference call according to…
Added by Terry Lancaster on December 2, 2011 at 9:30am — No Comments
I'm back on the Google Beat covering the latest discoveries for the automotive industry on search marketing strategy. I want to thank Craig Waikem for commenting on my blog post about new Google PPC Adwords formats that collect email addresses.
What Craig shared was a…Continue
With the passing of legendary World Heavy Weight Champion boxer Joe Frazier, it leaves me thinking about what it really means to be a champion. Smokin Joe Frazier, Big George, and The Greatest dominated a major American sport. But, that’s not all they did. They were cultural icons and powerful businessmen. When establishing your accessories program in your dealership, you are going to need a champion…Continue
Added by Ashley Poag on November 21, 2011 at 6:29am — No Comments
Obviously in a new car franchise you have less control as your inventory is dictated a great deal by the OEM but even they somewhat dictate your allocation by marketing. In our Toyota…Continue
How reasonable do you think it is to spend hundreds of thousands of dollars to build a monument to a brand these days? When we were all flush with cash, it made some sense to upgrade dealership facilities to appease the manufacturer. …Continue
Added by Sean McKinnon on November 12, 2011 at 6:30am — No Comments
How can you make sure that the processes you have throughout the dealership are executed every time….. and with every customer?
This has been and still remains one of the toughest things to get accomplished in the dealership.
Every dealership throughout the country has their…Continue
Added by Jim Kristoff on November 10, 2011 at 9:12am — No Comments
UPDATE: VinSolutions has ALSO thrown their hat in the ring! Another Pinnacle award winner!!!
UPDATE: DealerEProcess has ALSO thrown their hat in the ring! Another Pinnacle award winner!!
There is a rather simple formula when it comes to getting the MAXIMUM return on your investment in Social Media.
It’s so simple…..it might overwhelm you!
And while the formula is simple…..the actual implementation is the hardest part!
Last month I had the good fortune to attend 2 major digital automotive events, Digital Dealer 11 and PCG Pitstop. I guess I can consider myself somewhat a veteran of the show circuit seeing that I have attended half a dozen events in the past year alone so I thought I’d drop a few observations on both shows now that the dust has settled.
Digital Dealer 11 – Las Vegas – Oct 5th to 7th, 2011
I always look forward to this conference as I have…Continue
Added by Brent Wees on November 1, 2011 at 8:07am — No Comments
Stranding 150 customers in a plane for more than 7 hours on the tarmac will definitely piss them off. Jet Blue’s operations and customer service …Continue
Added by Justin Braun on November 1, 2011 at 6:55am — No Comments
Added by Crystal Hartwell on October 31, 2011 at 11:53am — No Comments
izmocars’ industry first brings suppliers, re-stylers, installers and dealers together to better coordinate parts updates, pricing, ordering and installation; Supplier dealer orders increase nearly 400% after only two months on network
Las Vegas, NV - izmocars (http://www.izmocars.com) today announced that it will unveil the revolutionary AOA Supplier Digital Network at this week's 2011 SEMA show in Las Vegas. The new…Continue
Added by Crystal Hartwell on October 31, 2011 at 11:49am — No Comments