Why Phone Rings Still Equal Cash Register Rings
Professional Community for Car Dealers, Automotive Marketers and Sales Managers
Do you realize that countless sales leads slip away unnoticed? Does your website lack customer engagement? There is an app for that and it’s called ‘live chat.’
Auto dealerships rank among the top companies most in need of online customer engagement. Car Dealership websites that excel at…Continue
Added by Justin Braun on May 5, 2011 at 4:00pm — No Comments
Added by Dmitriy Goroshin on May 4, 2011 at 4:00pm — No Comments
Automotive advertising agencies are turning to AdAgencyOnline.Net to find cutting edge mobile marketing and sales process solutions. Philip Zelinger, the President of Ad Agency Online, L.L.C. and the host of the automotive advertising social networking / resource portal http://AdAgencyOnline.Net, reviewed several mobile vendors during his session at The 10th Digital Dealer Conference & Exposition held in Orlando, FL April 19th. - 21st.,…Continue
Added by Philip Zelinger on May 2, 2011 at 10:47am — No Comments
The rose, the symbol of love, beauty and romance can teach us a thing or five about social media. I bet you never looked at a rose and thought, wow rose that's deep. But in this post I am going to share with you five insights…Continue
Added by Paul Potratz on April 28, 2011 at 12:30pm — No Comments
The Kansas City Business Journal announces VinSolutions as a winner in their fifth annual Champions of Business™ Awards Program.
Overland Park, KS – April 28, 2011 – VinSolutions, an industry-leading developer of Internet-based Customer Relations Management (CRM) and Internet Lead Management (ILM) software, has been recognized by the Kansas City Business Journal as a Champion of Business™. The program honors Kansas City-area companies that have exhibited sustained excellence. The…
Added by Joseph Little on April 28, 2011 at 8:11am — No Comments
Today, Facebook is launching a deals program similar to those on sites like Groupon and Living Social, testing offers in five major cities across the U.S. These deals will include major discounts and exclusive offers for tickets, passes, and more. People can then share it by “liking” to potentially get greater discounts if friends buy into an offer. Although this program is still in a test stage, once released in all areas it will have great potential for…Continue
Added by Paul Potratz on April 26, 2011 at 10:33am — No Comments
I made a promise to myself that following my next conference I would make time to properly capture my thoughts and musings and get them into my blog. That being said I had the priviliedge of attending another Digital Dealer conference and came away like I always do, filled with new insights, facts, figures and of course the opportunity to connect with some really awesome people.
Four of us headed down together, Barry Hillier, Ralph Reefke and myself, all from Dashboard/Glovebox…
The phone and the group are inundated with…Continue
Many dealers are hesitant to let their salespeople use Facebook because they expect employees to waste too much time chatting with their friends, playing Farmville, etc. This concern is understandable when you want your salespeople to be on the floor selling, following up to leads over email and phone, and making the most of their time. But you can’t ignore the fact that the majority of your potential leads are using Facebook and it is a legitimate tool for…Continue
Added by Paul Potratz on April 18, 2011 at 8:38am — No Comments
“Communication with you customers has never been easier…and yet your customers have never been further away.”
For some time now I have been thinking and battling it out with several blog opponents on conversion and why it is so important. It really comes down to breaking through the Digital Divide between you and the customer.
To do that you need to PERSONALLY INTERACT WITH THEM and to do that you need contact information… PERIOD.
As people are getting prepared to depart for Orlando and the Digital Dealer Workshopsfollowed by the 10th Digital Dealer Conference & Exposition, I thought some advice from someone who’s been to 6 of the 9 previous conferences would be helpful for those first-timers.…Continue
The OEMs and the vendor/consultant marketplace are more and more teaching dealers all about modern marketing, and I get why: Generating good traffic these days requires lots more than a newspaper, radio, or TV ad. We’re all being shopped on the Internet by customers, and we need to be there, and be there strong,…Continue
The Digital Dealer Workshops start in 5 days! The workshops run Monday, April 18th thru the morning of the 19th which leads right into the Digital Dealer Conference! A day and a half of hands-on training by 7 top instructors! Be sure to register for this OFFICIAL add-on to the 10th Digital Dealer Conference & Exposition which will be April 19-21st at…Continue
Added by Arnold Tijerina on April 13, 2011 at 8:34am — No Comments
Simply having a business page on Facebook is no longer enough to run a successful automotive marketing campaign on Facebook. With a number of companies and brands joining the bandwagon, Facebook has become a saturated market and unless you understand how the market behaves, you might be get lost amid all the noise.
Similarly, filling up your fans’ walls with advertorial posts will be useless unless you’re receiving a…
Added by Paul Potratz on April 11, 2011 at 1:01pm — No Comments
Fort Lauderdale, Florida (April 11, 2011) – AutoUSA announced today that it has entered into a long term sponsorship agreement with CarZen, makers of the first car research and shopping application for the iPad. The agreement ensures that AutoUSA’s Dealers will receive preferential placement in the dealership locator listings on the popular CarZen app.
“The CarZen app…Continue
Added by Holly Forsberg on April 11, 2011 at 10:16am — No Comments
Philip Zelinger, the President of Ad Agency Online, L.L.C. and the host of the automotive advertising resource / networking portal http://AdAgencyOnline.Net, has scheduled a follow up interview on his blog talk radio show with three principals from eVBDS, (Electric Vehicle Business Development Strategies), -- George Stellweg, Forest Williams and Carlos De La Guardia. The trio…Continue
Added by Philip Zelinger on April 8, 2011 at 3:30pm — No Comments
The Digital Dealer Conference & Exposition is rapidly approaching! Only 11 days until kickoff and only 10 days until the start of the Digital Dealer Workshops. The conference in Orlando will see record attendance for the Digital Dealer Conference. With 80 sessions and 100 exhibitors, people are really amped and getting excited.
We have all sorts…Continue
Added by Arnold Tijerina on April 8, 2011 at 5:48am — No Comments