Professional Community for Car Dealers, Automotive Marketers and Sales Managers
After more than a few weeks on the road, I needed a haircut. I've been blessed (or cursed) with a full head of hair that grows very fast. I am not all that keen on having my hair cut in spas, salons, etc. But I do admit that going to the franchise Sports Clips is fun in a manly way. You get to watch ESPN and they give you a massage after your cut. And, I really like the hot towel on my face.
Because it's my birthday this month, I received an email from Sports Clips reminding me…Continue
Added by John Fuhrman on November 9, 2011 at 11:03am — No Comments
Winter 1982. I was the F&I manager for a Chrysler, Plymouth, Jaguar, Deloreon dealer. (One of my better career moves.) It was also a time that was very troubling for Chrysler. They had gotten their loan (bailout) from the government and had cut back on their field support. We got the memo that some of each dealership staff would volunteer for the New York Auto Show. Each of us would have to go to the city and spend two hours at the Chrysler booth. (And we still had to pay for our…Continue
Added by John Fuhrman on November 7, 2011 at 5:31am — No Comments
At ActivEngage, we are our own largest customer. We use the very live chat and real-time analytics reporting software that we sell to dealers every day to engage visitors on our website and to provide the managed live chat service for…Continue
Added by Justin Braun on November 3, 2011 at 7:30am — No Comments
Added by Dmitriy Goroshin on November 1, 2011 at 3:39pm — No Comments
Stranding 150 customers in a plane for more than 7 hours on the tarmac will definitely piss them off. Jet Blue’s operations and customer service …Continue
Added by Justin Braun on November 1, 2011 at 6:55am — No Comments
This is my first day back after a five week road trip. I had the priviledge of working with some top dealers to help them staff their sales team with trained recruits. But, that can also be a curse if the dealer simply sends them on to the floor, wishing them luck, adn hoping for the best. My job and that of many of my colleagues at other companies is to help new people build a solid foundation for each of the dealers to build upon. In other words, I am only the beginning.
Added by John Fuhrman on October 31, 2011 at 6:05am — No Comments
When you think about all that goes in to creating a professional in the auto industry, what comes to mind? Usually things like, training, dedication, persistence, confidence and motivation come to mind. All of these are important and valuable components essential for any professional, but they can't be effective without the one element that ties it all together. You have to care. Smarter people than I have…Continue
Added by John Fuhrman on October 21, 2011 at 3:48am — No Comments
You cannot manage what you can’t measure. As more and more consumers flock to your dealership website, you must focus your attention to optimizing the ease of which your prospects obtain information about you. …Continue
Added by Justin Braun on October 20, 2011 at 7:00am — No Comments
Southside Financial Group Launches National Subprime Loan Portfolio Program to Help Franchised and Independent Auto Dealers Achieve Greater Liquidity
Added by sara callahan on October 17, 2011 at 5:05am — No Comments
Unable to attend Digital Dealer 11 in Las Vegas but still want to learn about the hot topics and trends being discussed?
so much at DD11 that my head is beginning…Continue
Added by Justin Braun on October 5, 2011 at 5:50pm — No Comments
Added by Crystal Hartwell on October 5, 2011 at 6:00am — No Comments
Car dealerships adding auto dealer chat to their websites will find a number of companies promising results and offering a variety of enticing features. But which ones are truly important and have a direct impact on the bottom line…Continue
Added by Aaron Hassen on September 30, 2011 at 10:45am — No Comments
We have seen them all plastered across every social outlet, marketing campaign, Digital Dealer, NADA, mailers and word of mouth; many Automotive Sales Trainers with all sorts of tactics, ideas, creativity, amazing closing techniques, to even creating a unique meet & greet.
I have had the chance to be part of trainings provided by Grant Cardone, DealerSynergy,…Continue
Certain technologies lend themselves really well to mobile application use. Consumers download millions of mobile apps related to gaming, weather, social networking, navigation, travel, restaurants and other forms of entertainment.
But when it comes to business, and dealerships in particular, the market for mobile apps is a little more uncertain. Not all business applications lend themselves well to mobile apps use. For instance, in our business we use a contact management software.…Continue
Added by Mike Esposito on September 27, 2011 at 9:13am — No Comments
Do you know the one thing that happens before 100% of the closes salespeople succeed at? If you discover that secret, you'll see an increase in your own closing ratio, or in your ability to drive your sales staff to repeating successful months over and over. The real beauty is, once you discover the secret, you have it. It becomes yours to use any time you need it.
This powerful secret will also work to help you improve yourself, increase your skills and develop your team…Continue
Added by John Fuhrman on September 26, 2011 at 6:32am — No Comments
Last week I was busy leading a class of new salespeople through our 21st Century Sales Program(c) and as with all of my classes, one or two students always emerge as leaders but, not always the ones you'd think. There are the ones who are eager to participate, but they aren't necessarily the leaders. Others seem to know the answers to all the questions, but that may not mean leadership.
The ones that stand out are often in the background. But, if you recognize them, you…Continue
ActivEngage was recently honored to have its CEO and Co-Founder Todd Smith featured as akeynote presenter as the Ignite! Dealer Summit. Todd’s workshop highlighted more than 17 easy to use and powerful online tools and …Continue
That's a tough question. It can put many people on the spot and get others thinking, perhaps to reeavluate life's priorities. Maybe, as we end the week, this is a bit to tough a topic even for those who participate. For those of us who served in the military, the answer is as simple as we do it for our country. Now that we're civilians, perhaps the answer changed. At this point in my life, the list is short - My father and mother, my son and daughter, my two brothers, and my best friend…Continue
Added by John Fuhrman on September 15, 2011 at 6:30pm — No Comments
Isn't life funny? Things happen all around us. Sometimes you pay attention and somethings should be ignored. But, as the old saying goes, life isn't about what happens to us, it's about what we do when something happens. As a member of this planet for over 55 years, I've come to the conclusion that there are just 3 choices to everything in life. While some of you may think I'm over simplifying, take a few minutes to finish this article and see what I mean.
To keep things…Continue
Added by John Fuhrman on September 2, 2011 at 12:37pm — No Comments