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All ADM Blog Posts Tagged 'auto' (611)

All Car Segments Declined While Full-Size Vans Increased

All Car Segments Declined While Full-Size Vans Increased  

 

Welcome to this week's edition of Black Book Market Insights, with in-depth analysis of used car and truck valuation trends and insights straight from the auction lanes. Click here to download the full report.

 

The team of Black Book editors are seeing more signs that the summer slowdown is taking shape. All car segments saw a decreasing…

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Added by Black Book on May 27, 2015 at 7:41am — No Comments

7 Critical Auto Repair Marketing Strategies

Some time ago I interviewed shop owners about the most critical marketing strategies for their shop.  Here are their answers.  I think you’ll find this info valuable. Let me know if I missed any. (FYI: Part of this was posted as an article on Repairpal.com).

1.  Be Referable

“Show up on time, do what you say you’re going to do. Say please and thank you and finish what you start. Those are what I call the four rules for being referable.” -Dave Riccio,…

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Added by Wendy Kenney on May 21, 2015 at 8:00am — No Comments

LEASE OFFERS HEAT UP AHEAD OF MEMORIAL DAY SALES

Swapalease.com, the nation’s largest car lease marketplace, reports several aggressive lease deals in May according to its Wantalease.com new lease online marketplace. Fifteen popular cars and trucks are being offered this month with monthly payments of $200 or less.



Five cars are offered for less than $149 per month, headlined by the Chevrolet Malibu LT, which can be leased for $149 monthly and $0 down payment. Other cars offered at $149 monthly include the…

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Added by John Sternal on May 20, 2015 at 1:54pm — No Comments

Car Values Continue the Slide Down While Pickups Remain Strong

Car Values Continue the Slide Down While Pickups Remain Strong  

 

Welcome to this week's edition of Black Book Market Insights, with in-depth analysis of used car and truck valuation trends and insights straight from the auction lanes. Click here to download the full report.

 

This week, the Black Book editors received feedback from the lanes with comments such as: “Dealers feel that the…

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Added by Black Book on May 19, 2015 at 11:31am — No Comments

Black Book White Paper Looks At 84-Month Loans

Black Book Lender Solutions announces it has released its latest white paper, “Collateral Insight Is Critical To 84-Month Auto Loans”, where Black Book takes a look at how collateral data impacts the decision to expand a portfolio with longer-term loans.



Several factors are driving longer-term auto loans today: The desire to expand lender portfolios; rising vehicle transaction prices; and…

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Added by Black Book on May 18, 2015 at 12:11pm — No Comments

Top Internet Auto Retailer Cardinale Automotive Group Increases Sales Velocity Thirty-Six Percent Using Flick Fusion Inventory Videos

FOR IMMEDIATE RELEASE

Urbandale, IA--May 18th--Flick Fusion (www.flickfusion.com) announced today that the Cardinale Automotive Group (member of the Cardinale-Group of Companies), one of the nation's top Internet auto retailers with 17 stores in California and Arizona, has increased sales velocity 36 percent since it switched to Flick Fusion for its video inventory marketing needs. In May 2014, the Cardinale Automotive Group's…

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Added by Brian Cox on May 18, 2015 at 8:07am — No Comments

Six Fast & Furious Tips on Mobile Marketing for Auto Dealers

Our marketing universe is quickly becoming untethered as smartphones and tablets gain a broader share of web access to information and entertainment.  The mobile marketing world is still new to many dealers and we’re experiencing a learning curve about how to market, manage, and leverage this new landscape.  Here are 6 Quick Info Insights to help dealers get a quick course in Mobile 101.

1.     Mobile is Exploding

29% of web traffic page views are…

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Added by David Metter on May 5, 2015 at 5:30am — No Comments

Autos On Video Selects Flick Fusion As Hosting And Integration Partner For Real Video Inventory Application

Enhanced Video Content, Marketing & Distribution Features Create Calls to Action and Increase Conversion, Show and Sales Rates for Auto Dealers

Urbandale, IA--May 4th, 2015--Flick Fusion Video Marketing (www.flickfusion.com) announced today that it has been selected by Autos On Video® Inc, a pioneer in video walk around technology, to integrate the Autos On Video real video inventory application…

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Added by Brian Cox on May 4, 2015 at 8:11am — No Comments

Infographic: How Geo-Conquest and Geo-Targeted Mobile Advertising Works for Auto Dealers

Over the past few months, my team and I have been figuring out a way to effectively communicate the benefits of mobile advertising to auto dealers. Our answer finally came in the form of an infographic. Let me know what you think!…

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Added by Elena Ciccotelli on April 9, 2015 at 9:15am — 1 Comment

Five reasons your neighbor might be paying less for car insurance

Though you live in the same zip code, and even if you are insured by the same company, you might be surprised to learn that your neighbor is paying less for car insurance than you. If you want to stay on good terms, you may not want to ask what the people next door are paying for car insurance. But if you do ask and you’re curious to know why you’re paying more, here are five possible reasons:

Age

Statistics show that older drivers are safer drivers. The price…

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Added by kate grant on April 7, 2015 at 12:31am — No Comments

Tim James to Present a "Step-by-Step Guide to Successful Video Marketing" at Digital Dealer 18

FOR IMMEDIATE RELEASE

Urbandale, IA--April 6th, 2015--Flick Fusion (www.flickfusion.com), the industry's leading video marketing provider, announced today that Tim James, Vice President of Sales with Flick Fusion, will present a "Step-by-Step Guide To Successful Video Marketing: How to Implement and Maintain a Scalable Video Marketing…

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Added by Brian Cox on April 6, 2015 at 7:50am — 1 Comment

Rented Lamborghini Gallardo abandoned on side of freeway

We’ve all seen cars abandoned on the side of the road. Most often these abandoned cars are older and have broken down. Every now and again you might see a newer looking sports car temporarily abandoned because of a flat tire. But drivers on a freeway in Dallas were surprised early Monday morning to see a bright yellow Lamborghini Gallardo left abandoned on the side of the road. Police were called to the scene at about 3:30 a.m. to investigate the abandoned sports car. The lambo had crashed…

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Added by katy hill on March 15, 2015 at 8:50pm — No Comments

Flick Fusion Releases Upgraded Mobile Apps, Giving Lot Service Companies the Power to Create Inventory Videos On the Go

Urbandale, IA--February 24th, 2015--Flick Fusion (www.flickfusion.com) today announced it has released an upgraded version of its mobile apps for iPhone and Android devices. Lot service companies that provide auto dealers with inventory videos can now use mobile devices to shoot high-quality HD video, text or email videos to clients, extract images from videos and upload videos to websites, YouTube, Facebook and other third-party…

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Added by Brian Cox on February 24, 2015 at 9:01am — No Comments

Automotive Dealership Internet & Phone Sales Training-J.R. Batchelor

Added by J.R. Batchelor on February 5, 2015 at 10:27pm — No Comments

Flick Fusion Announces Availability of 2015 Makes and Models In Expanded Library of PicMotion New Vehicle Inventory Videos

Urbandale, IA--February 2nd, 2015--Flick Fusion (www.flickfusion.com) today announced the availability of 2015 makes and models in an expanded library of PicMotion new vehicle inventory videos. In partnership with Chrome Data (www.chromedata.com), Flick Fusion's PicMotion videos make it easy for auto dealers to turn new vehicle inventory listings into rich video content optimized for video SEO. Up to five…

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Added by Brian Cox on February 2, 2015 at 8:09am — No Comments

SURVEY: AMERICANS WANT USED CAR AND TRUCK LEASE OPTIONS

Swapalease.com, the nation’s largest car lease marketplace, unveiled results of its latest survey showing that 82% of drivers across the U.S. would consider getting a used car or truck lease that was three years old. Swapalease.com is studying the consumer appetite for used leasing and presented an online survey in front of 2,500 drivers across the country during November, 2014.



One of the benefits of a used lease would include a lower monthly payment, and approximately a third of…

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Added by John Sternal on January 8, 2015 at 1:45pm — No Comments

Will Service Technicians Need Computer Development Skills Soon?

Each year OEMs add more and more advanced technology to their vehicles. As a result, the skill set demanded of today’s technician has transitioned from one that is purely mechanical, into one that is more technology-based. Up until now, technicians have had access to master techs at their respective manufacturers to…

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Added by Richard Holland on January 8, 2015 at 5:00am — No Comments

Flick Fusion Collaborates with ZMOT Auto to Produce Auto Inventory Videos for Spanish Speaking Car Buyers

Urbandale, IA--January 5th, 2014--Flick Fusion (www.flickfusion.com) today announced a collaboration with ZMOT Auto (www.ZMOTauto.com), a leading automotive digital velocity firm, to produce vehicle inventory videos with voiceovers in a conversational style for Spanish-speaking car buyers. Auto dealerships that cater to a Spanish-speaking clientele can now include inventory videos as part of a comprehensive…

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Added by Brian Cox on January 5, 2015 at 8:53am — No Comments

Flick Fusion Introduces VidMagnet™, An Inventory Video Add-On Designed to Drive More Traffic to Auto Dealer Websites

Urbandale, IA--December 22nd, 2014--Flick Fusion (www.flickfusion.com) today introduced VidMagnetTM, a powerful addition to inventory videos that leverages Video SEO (VSEO) and drives more traffic from YouTube and other video websites to auto dealer websites. When a dealership sells a vehicle featured in an inventory video, normally that video is removed from the Internet. With VidMagnet, the video stays on the Internet indefinitely…

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Added by Brian Cox on December 22, 2014 at 9:17am — No Comments

Social Content Examples for December 2014

Let me start off by stressing the word social, these are going to be topics, events and days of interest that you can use to be conversation pieces with people in your online communities. None will be car specific but instead topics that might stimulate two-way conversations and recognition. People are pretty smart, they know ABC Toyota sells Toyota’s, you don’t have to tell them every day.

These topics will fall into the fun section of my 4-3-2-1 Rule of Facebook Posting. Each month,…

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Added by Rob Hagen on December 5, 2014 at 1:01pm — No Comments

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