Professional Community for Automotive Marketers, Car Dealers, OEM and Suppliers
It’s why studies like the AutoTrader Car Buyer of the Future study are so important. It says that just 17 of more than 4,000 people surveyed…Continue
Added by CPI Results on March 6, 2018 at 9:21am — No Comments
If you have a smartphone, chances are you have Apple Wallet (formerly Passbook) or Google Wallet. These applications are mobile wallets that store, among other things, applications like Apple Pay that enable people to purchase things with their phones. Of course, it's very unlikely that anybody is going to purchase…Continue
Savvy dealers are turning to low cost alternatives like Facebook and Twitter and other social media outlets as their alternative. Not only is it free, but it can help you interact with your future and existing customers in real-time. It's no secret that Dealers will do just about anything to…Continue
Added by Dmitriy Goroshin on November 1, 2011 at 3:39pm — No Comments
As the attached graph from the Adobe Mobile Experience Survey shows consumers strongly prefer mobile web browsers to applications.
81% prefer web browser for researching specific product and price information
71% prefer web browser for comparing product and price by different retailers
The complete report is available here:…Continue
Added by Dmitriy Goroshin on May 31, 2011 at 2:30pm — No Comments
It's that time folks! The 11th Digital Dealer Conference & Exposition will be held October 5-7, 2011 at the Mirage in Las Vegas, NV.
Speaking applications are now available to download. Due to the high volume of speaking applications received, we've changed our process.
Please note: All applications to speak MUST be submitted with a promotional video about…Continue