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All ADM Blog Posts Tagged 'advertising' (783)

In Marketing, Make Sure You Partner with the Best

For decades, advertising enjoyed a fairly predictable business.

Print, radio, and TV coalesced into a three-pronged approach that was mastered after decades of relative stability. Simply put, if a vendor demonstrated expertise, then clients willingly trusted them, generation…

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Added by Steve White on May 31, 2018 at 6:30am — No Comments

Are there too Many Chefs in Your Content Kitchen?

One of the best ways to get your name out to your audience is through a consistent regimen of relevant educational content of interest to your audience. This helps position key people in your dealership or organization as industry thought leaders and gains indirect brand exposure.

 

Doing this…

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Added by sara callahan on May 17, 2018 at 6:30am — No Comments

Marketing Mistakes: A Little Pizza While You Die?

I’m pretty sure most of you have received some sort of marketing that was either irrelevant, offensive or perhaps just made you…

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Added by sara callahan on May 10, 2018 at 6:30am — No Comments

4 Steps to Advertising that Converts

Nowadays, the competition for consumer attention is fierce. Many dealers focus on attempting to do a better job than their competition when it comes to ads. But, the truth is, you aren’t only competing with other dealerships, but with every retail business which does digital marketing.

 

Think about…

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Added by Steve White on April 23, 2018 at 6:55am — No Comments

Is Facebook Marketing Still a Valuable Strategy? Absolutely.

Recently Facebook announced that it will stop using data from third-party data aggregators to supplement its own data that it uses for ad targeting. What does this mean for car dealers?

 

Until this announcement, Facebook collected data from three sources which it used to accurately target…

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Added by Scot Eisenfelder on April 18, 2018 at 6:42am — No Comments

There’s a War Going On: Is Your Digital Marketing in Danger?

In the digital marketing world, only a couple of things are important – deliverability and tracking. Deliverability is simple: if the customer cannot see your display ad, it’s…

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Added by Steve White on February 27, 2018 at 6:39am — No Comments

The ‘Bait and Switch’ Kills the Sale

Imagine searching online for weeks, trying to find your ideal guitar, travel trailer, video game console, or whatever else you’re passionate about. 

Finally, after weeks, you find it. It’s right there, available at the click of your mouse. You add it to your cart,…

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Added by CPI Results on February 24, 2018 at 12:00pm — No Comments

How Subtlety in Content Leads to Marketing Success

These days, consumers are no longer willing to engage with in-your-face marketing…

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Added by sara callahan on February 9, 2018 at 6:30am — 2 Comments

Don’t Put Your Newspaper Ad on TV

“Over the next three years, the biggest trend in our products will be the growth of video.”  -Mark Zuckerberg

 …

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Added by Timmy D. James on February 2, 2018 at 6:30am — No Comments

Are Dealers Really Ready for Multi-Touch Attribution?

By Steve White 

First, let me be…

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Added by Steve White on November 27, 2017 at 6:30am — No Comments


Influencer
Auto Repair Shop Marketing for 2018 and Beyond

Looking for new ways to get some advertising out about your auto shop?

There are a ton of marketing ideas out there, but it can sometimes be tricky to find the ones that work well. In addition, some things that might work for another sort of business might not have the same effect on your auto…

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Added by Michael Reid on November 19, 2017 at 5:00am — No Comments

How to Convince Online Shoppers to Buy Your Vehicle Vs. the Competition

How do you convince a customer se…

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Added by Devin Daly on October 17, 2017 at 6:30am — No Comments

Optimize Your YouTube Channel

Watching TV on YouTube is something that's been trending for a while, but now people are starting to watch YouTube on their TV's.

So, how does this affect you? Watch this episode of Hard Facts to find out!

We’d love to hear what you…

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Added by Paul Potratz on June 2, 2017 at 12:51pm — No Comments

Is your marketing working?

This week on Think Tank Tuesday, Samantha and I reveal some marketing strategies you could consider in order to skyrocket your business.

We’d love to hear what you have to say. Comment below and follow us on Facebook.

Website:…

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Added by Paul Potratz on May 30, 2017 at 1:38pm — No Comments

Make Sales Without a Sales Team

Does your business depend on making sales? Watch this video if you struggle with:

  • Finding the right sales team
  • Generating more leads from your website
  • …or you just want to make money!…

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Added by Paul Potratz on May 23, 2017 at 1:32pm — No Comments

Set Up Your Next Event

Planning an event soon?

If so, creating a Facebook event can help you get the awareness and RSVP's you're looking for.

Whether your event is for work or play, Facebook will be a key factor to make sure your guests show up.…

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Added by Paul Potratz on May 19, 2017 at 11:00am — No Comments

Stop letting people steal your ideas

Ideas are only the iceberg for what's really important in your marketing campaign. On this week's #ThinkTankTuesday, Dan talks about a time that he had a great idea and it didn't end up like he had planned. Watch the video to learn how to protect your brand new ideas! 

We’d love to hear…

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Added by Paul Potratz on May 16, 2017 at 1:43pm — No Comments

[NEW VIDEO] Marketing Tools You're Forgetting

What do you do for a living? 

Whether it’s marketing or building a business, your business needs clients to…

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Added by Paul Potratz on May 9, 2017 at 1:30pm — No Comments

Start Protecting Your Content

Someone reposted your Facebook video? Now you can take some of their ad dollars.

Facebook Rights Manager has been live for quite a while, but many are unfamiliar with it and how it's constantly trying to evolve to support online content and the rights they have. This week on Hard Facts, learn how to…

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Added by Paul Potratz on May 5, 2017 at 8:30am — No Comments

Exciting news to share!

Proud to announce that Think Tank Tuesday is now on iTunes and iHeartRadio. Subscribe to Think Tank Tuesday and download your favorite episode!

iTunes: 

https://goo.gl/mh9aLM

iHeartRadio:

https://goo.gl/45dlRO



We’d love to hear what you have to say. Comment…

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Added by Paul Potratz on May 2, 2017 at 10:31am — No Comments

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