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All ADM Blog Posts Tagged 'ad' (385)

Have You Paid For Cheap Advertising?

Are you making the right decisions with your dealership’s advertising budget? If you’re focusing on what’s cheap and not what’s smart, you could be neglecting key components of your marketing strategy.…



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Added by Paul Potratz on July 8, 2014 at 9:08am — No Comments

Wrong Way And Right Way To Do Video Testimonial

Video testimonials are an excellent way of displaying your brand's authority, and can directly influence a purchasing decision for a potential shopper. Viewers of your testimonials want answers to specific questions about previous shopper experiences. If your dealership currently does video testimonials or if you are considering them, then you may be interested to know that there is as a wrong way and a right…

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Added by Paul Potratz on July 1, 2014 at 6:54am — No Comments

Learn How A Honda Store Achieves 137% Fixed Coverage

Find Out About The Strategies That Led To It's Success



In Part 1 of a two-part series: Learn about the processes implemented to increase profits in service, parts, and sales.



Find out how your dealership can increase its profits using the same strategies that made this dealership the most profitable in its market.…



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Added by Paul Potratz on June 10, 2014 at 9:25am — No Comments

Are You In Uncharted Territory?

In order to be a highly successful business, you need to have a solid organizational hierarchy. Learn what you need to create an organizational chart and how it will effect your organization's growth.

Added by Paul Potratz on May 13, 2014 at 1:30pm — No Comments

Have You Gone Too Far?

Do you ever find yourself asking: How long should a video walk around be? When do you have too much content in an email blast? What makes a great landing page? On this week's Think Tank Tuesday, I'll cover these questions and more!



 Tune in now and…

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Added by Paul Potratz on May 7, 2014 at 12:51pm — No Comments

Are You Engaging Your Shoppers?

On this week's Think Tank Tuesday:

  • Find out what tool your website is missing…
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Added by Paul Potratz on April 29, 2014 at 12:47pm — No Comments

Why Work Harder For Less?

Why Work Harder For Less?

On this week's Think Tank Tuesday:
  ✓ Learn how to identify your clients
  ✓ Find out what you need to be spending time on
  ✓ Determine key mistakes in your sales process

Added by Paul Potratz on April 22, 2014 at 12:30pm — No Comments

Driving Loyalty Is Inviting Vendor Partners To Join Their B2B Social Marketing Initiative. Do you Qualify?

WAAOL - All Automotive Advertising News All The Time

Social marketing plans often include B2C and B2B elements to take advantage of the…

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Added by Philip Zelinger on April 15, 2014 at 2:39pm — No Comments

Data Base Marketing Can Promote Social Media Beyond Facebook's Paid Ads And Newly Limited Organic Search

WAAOL - All Automotive Advertising All The Time

Automotive advertising agencies have learned to manipulate the changing…

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Added by Philip Zelinger on April 14, 2014 at 10:42am — No Comments

The Power of Podcasts for Social Marketing

Automotive Advertising agencies recognize the value of consumer generated content to extend the reach and…

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Added by Philip Zelinger on April 11, 2014 at 10:15am — No Comments

Are You Missing Leads?

Do you lose more leads the farther you progress down the sales funnel? You might have this problem.
 
On this episode of Think Tank Tuesday:…
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Added by Paul Potratz on April 8, 2014 at 8:49am — No Comments

Social Media Matters Because Your Customers Do!

Most discussions about Social Media between automotive advertising agencies and their auto dealer clients center around R.O.I.; or their perceived lack thereof.

I accept responsibility for providing proof of my performance. However, I…

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Added by Philip Zelinger on April 6, 2014 at 9:30am — 5 Comments

Is Your Team in Tune with Each Other?

You can't have a successful business unless everyone is on board with the process. Learn how to spot the gaps in your company's strategy on this week's Think Tank Tuesday.

Added by Paul Potratz on April 1, 2014 at 7:39am — No Comments

Driving Loyalty Adds Social Marketing Initiative To Their Data Base Marketing Platform

Philip Zelinger, the host of the blog talk radio show - Lunch With Phil Discussing Automotive Advertising - is scheduled to review a new Social Marketing Initiative being introduced by Driving Loyalty in the second quarter of 2014.  The show will air on Monday, March 31st, 2014…

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Added by Philip Zelinger on March 30, 2014 at 5:47pm — No Comments

How Does Your Website Stack Up?

Does your website make shoppers feel good about their purchase? What is the advantage of buying from your brand instead of one with a better price? Learn how your website can help shoppers justify a purchase on this week’s Think Tank Tuesday.

Added by Paul Potratz on March 25, 2014 at 9:31am — No Comments

Auto Dealers Shift From Brick & Mortar To Online Showrooms Powered By Social Marketing

Automotive advertising agencies have adjusted to accommodate consumer preferences that have shifted from shopping at their local auto row in favor of a growing number of online options. 

The shift from conventional radio, T.V. and print media to digital advertising including websites, banner ads, S.E.O./S.E.M strategies and even email vs. direct mail has matured into even more consumer centric social…

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Added by Philip Zelinger on March 16, 2014 at 2:17pm — 3 Comments

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