Automotive Marketing Professional Community for Car Dealers, OEM and Suppliers
Stop pouring money into your Google AdWords campaign. It's time to start optimizing! Google has some new changes that you should start utilizing for your marketing strategy.
On this week's Hard Facts, Samantha will reveal how you can create and test landing pages based on campaigns, ad group, and keywords...on your own.
We’d love to…
Added by Paul Potratz on June 9, 2017 at 1:00pm — No Comments
Which personality type are you? Better yet, which personality type are your customers? It definitely gives you something to think about when it comes to the content strategy of your campaign.
Take a look at this week’s Think Tank Tuesday to fit this new strategy into your social media or website content.
We’d love to hear what you have to…Continue
Added by Paul Potratz on June 6, 2017 at 12:34pm — No Comments
You have been making a lot of effort in researching the car you want to buy.
Different brands, models, performance, there are so many factors to consider before buying a new car. But do you know, what all things you need to know before availing a loan for your new car?
Added by Jessy johnson on May 20, 2017 at 10:00pm — No Comments
Driving in a vast city with sprawling movement can be an overwhelming background for a great many people and requires change in your driving style to manage those conditions. Here are a couple of tips to see how to drive securely in the UAE:
Attempt and take after the three second govern for keeping up remove from different autos out and about. This will guarantee you have space for speed change and crisis breaks. Individuals will frequently…Continue
Added by Rahul Paul on May 19, 2017 at 5:00am — No Comments
Chalk this up as a win! YouTube TV has finally been released. It's something you may have heard about for a while, and now you can see it in action in California, New York, and Philly. But why is it so important for your dealership? Your YouTube ads will play on TV!
Added by Paul Potratz on April 7, 2017 at 2:00pm — No Comments
As a business or a marketer, you can’t afford to be late to the game. Pay attention to where the market is moving and where the attention is at, and move with it!
Watch this week's Think Tank Tuesday to find out why Dan Allen thinks marketers ruin everything in relation to product…Continue
Added by Paul Potratz on April 4, 2017 at 1:00pm — No Comments
So many times business owners focus on the conversion or lead factor of their analytics. While this provides some insight into how successful your marketing campaign in, there's one crucial piece that you should be looking at.
Watch this week's Think Tank Tuesday to figure out what you've been missing in your analytics.…Continue
Added by Paul Potratz on March 28, 2017 at 11:13am — No Comments
Has your blog reached its greatest potential?
Your blog can boost traffic to your website, create demand for your products and services, and position your business as a credible resource for information. If you’re not utilizing your blog properly, you’re missing out on awesome opportunities!
Watch this week’s Hard Facts to learn about some things you should know before hitting the publish button on your blog that will drastically effect its reach and performance.…Continue
Added by Paul Potratz on March 24, 2017 at 12:25pm — No Comments
Good ideas always start with a bad one. Come to a meeting with an overflow of ideas and you're bound to find a good one out of the batch!
Watch this week's #ThinkTankTuesday to learn how you can improve your brainstorming meetings, marketing strategy ideas, and teamwork. Plus, Dan brought his dog.…Continue
Added by Paul Potratz on March 21, 2017 at 2:00pm — No Comments
We talk a lot about how you can merchandise or present your product to get your customers to purchase. But what we really need to focus on is making sure that our digital customers receive a traditional experience.
What do we mean? Watch this week’s Hard Facts as Samantha explains why the digital buying experience needs to be so much more than what it currently is.…Continue
Added by Paul Potratz on March 16, 2017 at 12:53pm — No Comments
Business owners and marketers alike have long been set in the idea that in order to make money you must spend money. While this is inherently true, the amount spent and on what mediums, can drastically vary. Since 2009, before the height of social media and paid digital advertising, I have been focused on finding alternative strategies for my clients and my own companies, instead of opting for the expensive clutter-filled traditional mediums like print and radio.
Added by Paul Potratz on March 7, 2017 at 10:17am — No Comments
Quick question -- do you think that advertising has changed in the last 5 years?
On this week's Think Tank Tuesday, I talk about the path of a customer and how that can affect your marketing strategy. Watch it now and join the conversation.
Also, take a moment and register for Part 1 of our 3-part mini series by clicking here. You'll learn what needs to be…Continue
Added by Paul Potratz on March 1, 2017 at 6:30am — No Comments
Influencer marketing. It’s an affordable way to get your brand name out there and increase your sales. But where do you start?
In order to add influencer marketing to your strategy or campaign, you have to iron out the details. In this week’s Hard Facts episode, Samantha reveals what you need to do before you take on key leaders that will promote your brand message.
Watch the video to learn more!…Continue
Added by Paul Potratz on February 24, 2017 at 11:48am — No Comments
Filling a car or any other vehicles fuel tank with unleaded fuel is called misfueling and this is known as a costly mistake. Either you put petrol in a diesel car or diesel in a petrol car, a vehicle might have to bear damages. There are many reasons with which it can be explained why putting diesel in petrol car is bad and putting petrol in a diesel…Continue
Added by Sandeep on February 4, 2017 at 4:00am — No Comments
Buying your first car is an exciting time. Owning a car means truly having freedom to travel. You can go where you want when you want to. However, owning a car is also a significant responsibility. It’s a big investment. You don’t want to make any serious mistakes. With that in mind, here are a few things…Continue
Added by Lizzie Weakley on January 9, 2017 at 4:00pm — No Comments
If you are planning on buying a new car, you might be pretty excited about purchasing a new vehicle that you can be proud of. However, one thing that you might be worried about is how you are going to pay for it. After all, you probably do not have the cash on hand to pay for the car straight out, and you might be worried about your…Continue
Added by Lizzie Weakley on December 9, 2016 at 4:00pm — No Comments
Private number plates are more popular than ever with no sign of this changing anytime soon. From football stars to the average joe, many start the journey to finding their personalised plate. The problem is unless you have millions to burn it can be hard to…Continue
Added by Alexander J on December 6, 2016 at 3:00am — No Comments
Buying a new car can be an exciting time, and you may be dreaming about cruising down the road in your new vehicle in the near future. However, before your dream can become a reality, you must first find the right vehicle to purchase and negotiate a great deal. To ensure…Continue
Added by Lizzie Weakley on November 11, 2016 at 2:40pm — No Comments
The first car of new drivers is mostly a second-hand one. People often prefer honing their driving skills on a used vehicle before buying a new car.
A common question when you plan on buying a used car is whether banks offer Loan for second hand vehicles. Many borrowers believe that only a car loan can be used to purchase a car. However, this is far…
Added by Arwind Sharma on September 16, 2016 at 12:00am — No Comments
No matter how awesome you believe your vehicle is, there will come a time when it will need a repair. Learning how to work on cars has many benefits to it. The following are five of the most common of those benefits.
1. It Saves…Continue
Added by Lizzie Weakley on September 15, 2016 at 10:00am — No Comments