Professional Community for Car Dealers, Marketing, Advertising and Sales Leaders
Recently I talked to a dealer whose internal information technology (IT) person had quit suddenly after receiving another job offer.
The dealer scrambled to find someone else. He hired a small, local IT firm that soon went out of business. Once…
Added by Erik Nachbahr, CISSP on April 3, 2019 at 6:30am — No Comments
We are in the first week of October when the summer season is just winding down and the leaves on the trees are ready to change their color and becomes yellow.
The crisp of the autumn season can be felt quite easily, which is also a confirmation that the winter season is on…
Added by Angelica Dowson on October 1, 2018 at 1:30am — No Comments
Mobile business apps are advanced online marketing companions with a definitive competitive edge.
They have evolved into market information powerhouses that grant businesses the ability to make wise and decisive growth-related decisions. However, the…
Added by James P Down on September 15, 2018 at 1:00am — No Comments
However, when they click on one of the licks, another facet takes over – descriptions. A great description can be the deciding factor when it comes to getting a…Continue
Added by Jack White on August 6, 2018 at 5:30am — No Comments
Are the headaches associated with bringing vehicles up to certified pre-owned (CPO) program standards worth it? For dealers, there’s certainly more work, money and time involved with finding, reconditioning and certifying vehicles for CPO programs.
On the surface, it may seem like the higher margins don’t really justify the higher…Continue
Added by Bill Wittenmyer on June 20, 2018 at 7:00am — No Comments
Added by Ralph Paglia on June 7, 2018 at 6:00pm — No Comments
When you see someone using their smartphone, what is your first impression? Do you assume that person is engaged in personal business or professional business? Logically there’s no way to know because people use their smartphones for both…Continue
Added by CPI Results on February 18, 2018 at 5:48am — No Comments
As technology continues to make your life easier, embracing technology to “manage” your car can only add to the simplicity. Here are 5 easy…Continue
Added by Dixie Somers on January 19, 2018 at 3:30pm — No Comments
ALBANY, N.Y. – Jan 8, 2018 – Auto/Mate Dealership Systems (http://www.automate.com) will present a free Automotive News PowerTRAINING webinar titled “Turnover Costs Dealerships Billions: How to Retain Your Best Employees.” The webinar is scheduled for…Continue
One of the most important skills a doctor can posses, is that of a bedside manner. In the same sense, it is important that salespeople possess the same type of skill, to be able to put their customer at ease.
Relaxing your customer is important to…Continue
Added by Mister Lagopus on November 20, 2017 at 5:00am — No Comments
Car repairs can be extremely costly, even if they are relatively minor.
When it comes to the vehicle’s upholstery, a “quick fix” is rarely quick. Instead of spending a fortune having someone redo your car’s interior, you may be able to tackle…
Added by Ben Jansen on October 27, 2017 at 8:00am — No Comments
Dealing with car problems can be difficult.
This is especially true if you are not entirely sure about how to go about fixing them. If you are like millions of other people in the world, you likely need to seek the assistance of a…
Added by Kathy Wheat on October 11, 2017 at 11:00am — No Comments
And your time too.
Your marketing strategy is failing you, and I bet you’re at a loss to figure out why.…Continue
Added by Russell B. Hill on September 8, 2017 at 10:30am — No Comments
Whether your car is a commuter vehicle or your prized possession, it is important that you take good care of it.
The littlest things can cause problems if left unattended over time. You know to check your oil, wash it regularly, check your tire pressure, and not run the gas too…
Added by Eileen O'Shanassy on September 6, 2017 at 3:30pm — No Comments
Every program developer wants his program reviewed on popular sites, as it is most likely among the very best way (with voucher campaigns) to put on a great deal of vulnerability and receive downloads.
Just just how can one get such a critique? Well, if you are not among those big…Continue
Added by ChrisGonzales on July 31, 2017 at 6:00am — No Comments
Amazon was recently awarded a patent that has caused quite a stir amongst consumers and retailers. The patent, originally applied for way back in 2012, details a method for “redirecting, or otherwise controlling customers' attempts to comparison shop on their smartphones when using a store’s Wi-Fi…Continue
Added by Mike Gorun on June 27, 2017 at 6:46am — No Comments
Over the past ten years, Social Media has become a major part of many car dealership marketing budgets.
During the next five years, social media marketing budgets are projected to increase by 90%...…Continue
Added by Ralph Paglia on March 5, 2017 at 9:30am — No Comments
Your mechanic is going to be one of the most important people in your adult life. He or she is your car’s doctor, the one to give it its regular tune ups and maintenance, so finding a good one is one of the most important decisions you’re going to have to make.
When your vehicle is acting…Continue
Added by Ann Hoge on December 11, 2016 at 3:30am — No Comments
I grew up in a small New Jersey town just an hour’s drive from NYC. But if given a choice, would I want to be here? No, I won’t. And if you are like me, you won’t either. I would rather live in my favorite storybook, sharing space with the characters that I love so much. Well, I know that’s unrealistic, but that…Continue
Added by Linda Wilson on September 12, 2016 at 11:36pm — No Comments