Professional Community for Car Dealers, Marketing, Advertising and Sales Leaders
Added by Ralph Paglia on September 10, 2016 at 11:00am — No Comments
If you’re like me, you continually attend a great number of events, seminars and meetings.
It seems that no matter what the key focus of an event is, somehow the topic of video weaves its way into the presentation or conversation. Whether it is social or business, video has become the most…
Snapchat recently rolled out Add Me URLs to make adding people even easier. Users are now able to copy their own unique URLs and instantly share them via apps like Twitter, as well as add them in places like signatures. When the URL is…Continue
Added by Joey Little on February 4, 2016 at 11:29am — No Comments
Twitter recently introduced conversational ads to make it easier for consumers to engage with and spread brand messages. Giving advertisers an even more powerful way to spread their influence across social media,…Continue
Added by Joey Little on January 13, 2016 at 2:07pm — No Comments
Internet users, marketers, and the consumer industry are overwhelmed when it comes to the number of social media platforms available to them today. There is a seemingly endless number of outlets and websites consumers visit to interact and get their information, and it’s important for dealerships to know who they’re…
Added by Joey Little on January 7, 2016 at 1:23pm — No Comments
Storytelling is BIG and YouTube doesn't plan on missing out. Google Spotlight Stories are now available for select Android users on the YouTube app, bringing an in-the-moment, virtual reality feature to users. Now,…
Added by Joey Little on December 30, 2015 at 2:29pm — No Comments
Google will look different for users due to its latest updates to Google+. Latest improvements focus on Communities and Collections, placing those features front and center for Google social media…Continue
Added by Joey Little on November 25, 2015 at 12:07pm — No Comments
The mobile industry is not just booming; it’s taking over completely.
Added by Joey Little on November 10, 2015 at 12:35pm — No Comments
The most amazing part about the internet and social media is that it has opened up communication between people and businesses that was never possible before. We now have the ability to talk to our customers and for them to talk to us in an interactive fashion, allowing for clear lines of engagement that can be both public and private.
For car dealers, this has…Continue
Added by Erika Kay Simms on October 21, 2014 at 4:34pm — No Comments
It has long been considered a best practice in search engine optimization and search engine marketing to use deep linking to take searchers to the exact content they are searching for, rather than simply directing them to your home page.
If the searcher is not taken directly to the content they are seeking, they are forced to do a second search for the…Continue
Added by Brian Cox on August 25, 2014 at 4:00am — No Comments
They say a picture is worth a thousand words. If that’s the case, what is a video worth? 46% of people say they’d be more likely to seek out information about a product or service after seeing it in an online video. As an Auto dealer, are you leveraging the use of video to help sell more vehicles each month and engage your customers? Video marketing and YouTube in particular, can…Continue
Added by Jason Turner on May 8, 2014 at 8:48am — No Comments
If you’ve spent any time on YouTube before November, you’ve probably heard several different answers to that question, all of them less than savory. The YouTube comment section has long been known as a terrible place, and for good reason. If you go to pretty…Continue
What legally defines a merchant who uses a self-funded, in-house financing program? Any merchant extending credit of any kind to one or more of their customers is this type of merchant, whether they realize it or not.
They may be running an in-house financing program using their own money, or they may simply be allowing a customer they’ve known for years to pay a few days late which constitutes…Continue
Exciting news from my colleagues at Creativa…YouTube is moving to One Channel!
So what does it mean to your videos and business? Well as a YouTube Channel Owner the first thing you will notice is that your channel design will change. I bet you’re thinking – but that’s not fair… I just got it all nice looking… there has to be an option to stick with the old…Continue
Comparing Your Own Analytics With National Statistics
Everyday, I read reports and…Continue
Added by Tom Gorham on February 22, 2013 at 11:30am — No Comments
The good folks at Brafton have created an Infographic that really steals the thunder from a post I have been working on. So I am sharing it on ADM along with some examples of how their YouTube channel optimization tips can be applied in the real world of automotive video…Continue
In this post I will show you what you need to know to exploit RSS (Really Simple Syndication) for syndicating your online video content, specifically for videos hosted on your YouTube channel. Why YouTube? Well, if you…Continue
Since December 2011, YouTube has been making some radical changes to their site. One of these changes is a game-changer that savvy automotive video…Continue
Added by Joe Schwartz on January 24, 2013 at 8:00am — No Comments
Added by Joe Schwartz on January 7, 2013 at 3:52pm — No Comments