Professional Community for Car Dealers, Marketing, Advertising and Sales Leaders
In a recent announcement by Yahoo CEO Marissa Mayer, it was revealed that Yahoo will soon stop allowing its users to login using their Facebook or Google credentials. This move is an effort by Yahoo to better control its content and services. On the surface, the move makes sense and…Continue
Added by Mike Gorun on April 8, 2014 at 10:36am — No Comments
Wise words from one of the greatest marketing minds of our time. Today SEM plays a…
Added by Britt Hoffmann on November 19, 2013 at 9:05am — No Comments
"Online Advertising Trends - October through December 2012"
The following report posted below and the…Continue
We have all seen the recent commercials Bing has launched claiming to be a better search engine than Google by offering blind tests to pedestrians around San Francisco, right?
Whether you fancy…Continue
I am hearing a lot of discussion about True Car and ZAG. I continually scratch my head and wonder if desperate dealers are doing the marketing limbo "How Low Can You Go?"
Are we so bad at what we do that we have to line up and pay…Continue
Hello folks, it is Wednesday again and time for me to put on Part II of the series 15 Free Social Monitoring Tools. As I had stated in my first post, these tools were used by me during my "active" duty as an eCommerce Director for several dealer groups and I hope that you will find the tools #6 to #10 as useful as I did. Here we go:
Added by VJ on September 28, 2011 at 9:41am — No Comments
Google. Microsoft and Yahoo have announced an alliance that should prove very meaningful to automotive marketers who incorporate SEO into their Search Engine Marketing strategy. All three of these major players have elected to adopt the same standards to improve…Continue
Added by Ralph Paglia on July 8, 2011 at 4:00pm — No Comments
Yahoo! Local for Auto Dealers
Yahoo! Local has created an algorithm to gather content from local blogs, newspapers and local retailers to create another great opportunity for Auto Dealers. Although this service remains as a Limited Beta there are more cities being added rapidly. This is an attempt by Yahoo! to aggregate deals from sites like Living Social and Groupon with content from authors writing in the community.
For those Automotive Dealers that already optimize…
Added by Paul Potratz on December 13, 2010 at 8:32am — No Comments