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All ADM Blog Posts Tagged 'Website' (48)

Flick Fusion Wins AWA Award for Best Automotive Website Merchandising Software, Presented by PCG Companies

Urbandale, IA—Flick Fusion today announced that its flagship video marketing platform, Smart Flicks, has won a 2018 Automotive Website Award (AWA) for the Best Website Merchandising…

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Added by Timmy D. James on April 3, 2018 at 6:00am — No Comments

IzmoCars Shares 7 Content Promotion Tools for Your Auto Dealer Website

Creating good content alone will not drive traffic to your auto dealer website... Dealers need to promote their content!

   …

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Added by Ralph Paglia on March 25, 2018 at 12:30am — No Comments

Detailed SEO Checklist for Dealer Website Audit and SERP Rank Upgrade

How to Conduct an SEO Audit of a Car Dealership Website: Checklist for 2018 Edited and Reposted from Instructions Written by Gregory Mount…

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Added by Ralph Paglia on March 23, 2018 at 3:28am — 1 Comment

11 Hacks Proven to Increase Website Visitor to Dealer Contact Conversion Rates

Getting traffic to your dealership's site is good, but converting that traffic into customer action is even better. …
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Added by Ralph Paglia on December 24, 2017 at 7:30pm — No Comments

Mobile Is NOT Used By Majority of Dealer Website Visitors!

Smartphone Share of American Website Visits in 2016, by Industry (Including Automotive)

Smartphones once again ramped up their influence last year as devices used to visit websites, with…

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Added by Ralph Paglia on April 16, 2017 at 11:00pm — 1 Comment

Top Common Tips to Design a Website

Designing a website is not an uncommon thing now a days but not every one is a good designer. When you learn all the tools of designing, you try to use all in your design which is not a good idea you must follow some points of professionals to create good web page design. I have some of good and simple but important tips to design your…

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Added by Thomas Beaudette on January 15, 2017 at 1:30am — No Comments

How to Improve Your Website Sales Strategy

A business lives and dies by its sales, particularly in the automotive industry.

Due to the fact that each car carries such a large value, having vehicles stuck on the forecourt for weeks and months on end can hugely hamper you business’s cash flow, causing significant issues.

Thanks to the…

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Added by Leona Zoey on May 17, 2016 at 8:30pm — No Comments

Navigating SEO: 4 Problems Still Plaguing Dealer Websites

Your website is the most important part of your digital marketing strategy.

Even with a large budget, you could fail to achieve results if you're lacking the foundation necessary to convert visitors into leads and sales.

In this week's …

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Added by Timothy Martell on January 26, 2016 at 10:00am — No Comments

Why Live Chat and Responsive Websites Will Grow Your Engagement

The automotive industry has seen an influx in sales stemming from online traffic over the last few years, and consumers are not letting this trend die down any time soon. Dealerships that take to heart customers’ demands in the online realm will boost their bottom…

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Added by Joey Little on December 15, 2015 at 2:03pm — 2 Comments

Time For Car Dealers To Reconsider Landing Page Microsites

The tried and true landing page — an automotive marketer’s best friend

In the ‘old’ days of the web, all of a…

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Added by Ralph Paglia on May 27, 2015 at 8:30pm — 3 Comments

The Proof Behind Website Personalization – Why Your Dealership Needs to Personalize or Perish



Megan Duncan,Digital Solutions Consultant
by Megan Duncan, Digital Solutions Consultant



Thinking differently can cause some anxiety. Just ask Katie Couric & Bryant Gumbel circa 1994. Remember the Super Bowl commercial about the advent of the…

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Added by CDK Global on February 20, 2015 at 2:00pm — 1 Comment

4 Simple Ways To Boost Clicks & Conversions on Your Dealership Website



Rob Campbell, Performance Improvement Consultant
by Rob Campbell, Performance Improvement Consultant

4 Simple Ways to Boost Clicks & Conversions on Your Dealership Website

In 1996, I helped design and build the first website for my father’s GM dealership. The “interweb” was in its infancy and most car dealerships didn’t even have dial-up Internet service, let alone…

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Added by CDK Global on November 21, 2014 at 4:30pm — 3 Comments

Ensuring That You Have The Right Person Running Your Internet Department/BDC Center

Whether you have a BDC Manager that handles all of your Internet Sales Managers... or if you strictly have and Internet Director handling all of your Internet Leads, Marketing Strategies, SEO, and such... are we putting the right person in that position for our Dealership? Do you have one that will ensure your leads are being handled correctly and ensure your Lead generation is top notch? Most Dealers have gone to this strategy. Instead of paying outside sources to do the grunt work for years… Continue

Added by David Lytle on November 20, 2014 at 9:13am — No Comments

From the Trenches - The Decline of Email Leads

Question:  What does an Internet Representative do?  

Answer:  They answer email leads and make appointments.

Question:  What if email leads…

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Added by Tom Gorham on July 6, 2014 at 12:30pm — 30 Comments


Influencer
Why Driving Shoppers to VDPs Makes the Most Sense

The more people that are shopping for a car that you can get in front of your inventory, the more cars you're going to sell. Some would say it's a bold statement. Others would say that it's pretty obvious. Depending on which side of the coin you're on, you'll either need to be convinced or you're…

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Added by Tyson Madliger on June 17, 2014 at 1:56am — 2 Comments


Influencer
Does Website Appearance Matter?

 

In this infographic, you’ll learn if your website’s appearance really does matter. 

 

Link to Infographic

 …

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Added by Chris Spohr on February 2, 2014 at 5:47pm — No Comments


Influencer
Limit Their Choices and Get More Traffic

I revisited the Dataium study that was commissioned by Cars.com:

"Despite an average of 55 percent of dealerships’ online advertising budgets being devoted to paid search engine marketing, just 6 percent of dealership website traffic on average is referred by paid search keywords. Furthermore, less than 1 percent of this traffic resulted in email form leads submitted on dealership websites."

Add all of a dealerships internet related expenses:…

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Added by Doug Davis on June 2, 2013 at 5:48pm — 4 Comments

Finding the Right Mix of Conversion and Conversation Content

The rise of content marketing and more importantly the focus that Google and Bing have…

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Added by J.D. Rucker on March 24, 2013 at 5:00pm — 4 Comments

In Search, having the Right Website is more Important than (almost) Ever

Chevy SS Website SEO Content

Back in the days when Yahoo was fighting against Alta Vista, when Bing was still called Microsoft Live, and when Google was trying to get the big Y to buy them, onsite content and meta tags were…

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Added by J.D. Rucker on March 12, 2013 at 7:00am — 2 Comments

Big Surprise: Tablets Surpass Smartphones For Website Traffic in February

Adobe Reports That Tablet Based Website Traffic Surpassed Smartphone Based Traffic in February 2013

   

Written by

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Added by Ralph Paglia on March 11, 2013 at 7:00pm — 19 Comments

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