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All ADM Blog Posts Tagged 'Vendors' (11)

Flick Fusion's Tim James Selected by Digital Dealer to Present Special Pre-Conference Session to Vendors at Digital Dealer 23

First-of-its-kind session for vendors and sponsors focuses on how to effectively work a booth, get more leads and maximize exhibitor ROI

 

Urbandale, IA--August 28,…

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Added by Timmy D. James on August 28, 2017 at 7:30am — No Comments

3 Things Dealers Should Ask Every Potential Vendor (and the surprising answers to seek)

There are currently hundreds of major digital marketing companies in the automotive industry calling, emailing, and sending smoke signals to influencers and decision-makers at dealerships across the country. I say "hundreds" because I don't want to count them up, but it could actually be thousands. The…

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Added by J.D. Rucker on August 7, 2015 at 6:07am — 1 Comment

Is Your Recommendation Based on Experience or a Referral Agreement?

In our industry there are so many companies vying for the dealership's attention and ultimately their business. It’s sometimes very difficult for the decision makers to cut through the mess and make a decision. It'is typically something they don’t deal with everyday so they look for advice from peers or…

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Added by Jeff Glackin on July 13, 2015 at 4:37am — 2 Comments

Why Does Automotive Social Media Still Suck?

When we first built our company in 2013, we had a big fear. It was a sense of urgency that drove us to make aggressive moves, hire talented people when we didn't have the revenue to support them, and drink lots of coffee to stay ahead of the competition. The fear came from the certainty that automotive social media…

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Added by J.D. Rucker on June 17, 2015 at 1:58am — No Comments

Calling Out the Vendor Who Said Links Don't Work for SEO...

I don't enjoy calling out vendors. It's something that I think is unprofessional in most situations. Sometimes, when a vendor is truly hurting the automotive industry, it must be done and I have to do that today.

We have a client being hounded. This other vendor has been telling them that our…

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Added by J.D. Rucker on June 14, 2015 at 3:59am — 10 Comments


Influencer
How to Keep Your Digital Marketing Organized and Vendors Held Accountable

As we work with more and more dealers, we're starting to see some trends in the way that digital marketing is being handled. In some cases, dealers aren't fully aware of everything they're supposed to be getting from their vendor partners. This can be challenging because most vendors that we've seen over the…

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Added by Erika Kay Simms on March 29, 2015 at 8:59am — 2 Comments


Influencer
Dealers-First Mentality. The Industry Needs It.

I hear from friends in the industry, both on the vendor side and the OEM side, things that are both discouraging as a business owner and alarming as someone who loves the car business.

  • "Dealers need to do what we tell them about their marketing."
  • "If dealers would let us handle…
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Added by Jon Lamb on September 18, 2014 at 11:11pm — No Comments


Influencer
Vendors Need To Connect On The Ground Level

As I think about the sheer lack of training that exists in the car industry today.

I find myself disgusted by the lack of expectations dealers have for their vendors. Why…

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Added by Chris Hill on December 3, 2013 at 6:30pm — 5 Comments

Supplier Sourcebook Directory to be Released by Dealer Marketing Magazine in March 2013

Dealer Marketing Magazine Announces Auto Dealer Sourcebook and Vendor Directory to be released in March 2013.  Suppliers offering products or services to auto dealers can request listing in the Sourcebook and on the website.

 

Seattle, WA -…

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Added by Ralph Paglia on December 16, 2012 at 4:30am — No Comments

Defining Your Competitors: OEM Mandated Search Marketing vs Dealership Focus

Let's face it. Websites are becoming a commodity in the automotive world. Most quality website vendors are putting out solutions that are good enough to work well. Few are coming up with innovations that can differentiate them, and those differences are relatively small in the whole scheme of…

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Added by J.D. Rucker on December 7, 2012 at 11:00pm — 25 Comments


Influencer
Are you an Expert at Automotive Marketing and Strategic Planning?

Would you go on vacation without planning your means of travel, travel route, booking a hotel, identifying points of interest or activities for you and the family, and the starting time as well as the ending date of your trip?  Unless you were free spirited with no cares in the world, and were part of the Brady Bunch Family, this was not you.  As a matter of fact, since you are reading this blog, you are a “Type A” personality that rarely will walk out of your office without a…

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Added by James Schaefer on May 31, 2012 at 10:14am — No Comments

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