Professional Community for Car Dealers, Marketing, Advertising and Sales Leaders
When it comes to social media, some dealers are uncertain of its benefits or unwilling to pay for the reach – and in some cases, both. Well, it is worth getting on the bandwagon as social media usage continues to expand with projections of over 3 BILLION users by 2021.
Added by Paul Moran on May 2, 2019 at 8:02am — No Comments
Videos of happy customers generate more online reviews and website visits
Newport Beach, CA – September 10, 2018 – In the six-month period from February through July 2018, Downey Nissan, California’s #1 volume Nissan dealer, experienced a viral lift of 627 percent in their social media marketing program, attributed to videos sent out by Vboost, an automotive…Continue
Added by Paul Moran on September 10, 2018 at 7:00am — No Comments
Dealerships are coming around and increasingly realize the importance of having a good social media presence.
Perhaps it’s due to the reach and effectiveness of social media ads, or the ability to stay top-of-mind with customers – both existing and…
Added by Paul Moran on August 23, 2018 at 7:00am — No Comments
Some skeptics lament the decline in the use of social media platforms.
Perhaps because they’ve become jaded due to all the arguments and political rhetoric constantly popping up in news feeds. Well, don’t for a second believe these pessimists!
Added by Paul Moran on July 6, 2018 at 6:00am — No Comments
Perhaps it’s the latest YouTube star, that sports athlete that may (or may not) have…Continue
Added by Paul Moran on June 25, 2018 at 6:30am — No Comments
In the age of customer experience, successful salespeople have transitioned from an “always be closing” mindset to an “always be helping” mindset. In fact, the title of salesperson isn’t really an accurate reflection of what the job entails any more. A better title would perhaps be Trusted Advisor.
Added by Paul Moran on May 11, 2018 at 7:06am — No Comments