Professional Community for Car Dealers, Marketing, Advertising and Sales Leaders
Insignia has many years of experience in the automotive industry. And, we’ve discovered a few strategies and techniques very successful dealerships use to create…Continue
Added by Ashley Poag on January 27, 2012 at 1:46pm — No Comments
Have you been setting Sales goals for 2012? How about this one?
Research suggests that when setting goals being as specific as possible makes you more likely to achieve it. So, what your goal for…Continue
Added by Ashley Poag on January 13, 2012 at 11:30am — No Comments
Leveraging Insignia's accessories sales solution Toyota of Braintree, leads their region in accessory sales. Watch the videos below to learn how your dealership can generate realistic revenue immediately!
Added by Ashley Poag on December 15, 2011 at 12:12pm — No Comments
Dry Ridge Toyota featured on the September cover of Dealer Magazine
Added by Crystal Hartwell on October 10, 2011 at 9:30am — No Comments
TOYOTA INTRODUCES SEVENTH-GENERATION CAMRY FOR 2012
Added by Ralph Paglia on August 29, 2011 at 8:00pm — No Comments
It’s no secret that auto manufacturers are creating better vehicles than ever before – safer,…Continue
izmocars (http://www.izmocars.com) today released its June 2011 AOA Accessories Trend Report(1), which studied accessories sales data of dealerships whose inventory was the most severely impacted by…Continue
Added by Crystal Hartwell on July 12, 2011 at 11:11am — No Comments
May Sales Drop – A Blip or a Trend?
Just when we were beginning to feel good about the auto industry following eight months of sales growing by percentages in the double digits, sales plunged in May, down 4% from May of last year.
The question is whether the drop will be a trend the rest of the year or a “minor” disruption for a couple of months. The major challenge is lack of inventory resulting from the earthquake in Japan earlier this year. The lack of inventory has led to…Continue
Added by Ralph Paglia on May 13, 2011 at 9:30am — No Comments
A great column in this week's Fortune magazine, Toyota, I Love You. Goodbye. by Stanley Bing recounts how Toyota has become that annoyingly obsessive and clingy girlfriend in its relationships with its customers.
I've long maintained customers really don't want a relationship with the dealer and Bing's column highlights the danger of an automaker or dealer when they assume…Continue
Added by Cliff Banks on May 13, 2011 at 8:27am — No Comments
I would like to offer my ADM friends a sneak peak at a Press Release planned to coincide with the NADA launch of IntellaCar.
After all, what are friends for! See you at NADA!
INTELLACAR LAUNCHES MOBILE SALES PRESENTATION PLATFORM – STARTING WITH TOYOTA DEALERS
THOUSAND OAKS, CA, JANUARY 31, 2011 – IntellaCar, LLC…Continue
Added by sara callahan on January 11, 2011 at 6:00am — No Comments
Added by Ralph Paglia on July 21, 2010 at 3:49am — No Comments
Added by Richard Hamel on June 4, 2010 at 7:55am — No Comments
Added by Richard Hamel on May 7, 2010 at 9:17am — No Comments
Added by Richard Hamel on May 4, 2010 at 7:20am — No Comments
Added by Richard Hamel on April 29, 2010 at 9:37am — No Comments
Wellington Pereira, Acton Toyota of Littleton's Scion Manager returned from the New York Auto Show this weekend with reports on the new Scion tC and the upcoming 2011 Scion iQ.
Making its debut in New York is the 2011 Scion iQ, which is the world’s smallest four-seater.
Wellington points out the iQ’s hip nature and young target audience, noting, “we were told that the iQ represents a ‘new dimension,’ and is a vehicle for a ‘progressive buyer.’"
Added by Richard Hamel on April 5, 2010 at 7:35am — No Comments