Automotive Digital Marketing ProCom

Professional Community for Car Dealers, Automotive Marketers and Sales Managers

Loading... Be Patient!

All ADM Blog Posts Tagged 'Technology' (38)


Influencer
What Does a Connected Car Driver Expect from Their Dealership?

What Does a Connected Car Driver Expect from Their Dealership?

Vehicles are evolving to meet consistently increasing consumer demands for convenience, interactivity, and connectivity. In 2015, 15% of new vehicles were considered connected and by 2020 …

Continue

Added by Larisa Bedgood on May 31, 2016 at 6:20am — No Comments


Influencer
This Week in Social Media

News for the Week of 2.25 

Facebook Reactions Are Here!



Facebook has been telling us about this enhancement, and now it’s finally here. Rather than simply clicking the little thumbs-up to like a post, users have …

Continue

Added by Joey Little on February 25, 2016 at 2:09pm — No Comments


Influencer
An Undercover Service Department Story

In the world of the automotive industry, we are always being evaluated. Whether it’s through customer or manufacturer surveys, this feedback is incredibly valuable and, in some cases, affects dealership revenue.

Just like everyone, I patronize dealerships for my vehicle service. I was concerned…

Continue

Added by Dan Beres on February 25, 2016 at 7:00am — No Comments


Vendor
The Messy, Dirty Truth about Upfront Pricing

If your dealership is not already working with one of those lead-providing services that require “upfront pricing,” I'm sure you've been approached by them. Why do these services push dealerships in this direction? Because of the mistaken belief that “upfront pricing” is the only way to get consumers to walk in your dealership’s door.

Boy are they wrong.

Upfront Pricing is Bogus Pricing

We all know it’s impossible to give accurate upfront pricing.…

Continue

Added by O Mayfield on February 6, 2016 at 6:00am — No Comments


Influencer
This Week in Social Media

News for the Week of 2.4 

Snapchat Add Me URLs

Snapchat recently rolled out Add Me URLs to make adding people even easier. Users are now able to copy their own unique URLs and instantly share them via apps like Twitter,…

Continue

Added by Joey Little on February 4, 2016 at 11:29am — No Comments


Influencer
Level the Playing Field

Give Dealership Professionals the Tools They Need to Succeed

You’ve worked hard to ensure you have the best professionals in the business working at your dealership, so it makes sense that you’ll continue working hard to give them the edge they need when it comes to connecting with shoppers, creating relationships, and boosting sales.  But things…

Continue

Added by Joey Little on February 1, 2016 at 2:00pm — 1 Comment


Influencer
This Week in Social Media

News for the Week of 1.27 

Periscope Broadcasts Live on Twitter

brand-new functionality that’s initially rolling out for iOS, Twitter is now making it possible for users…

Continue

Added by Joey Little on January 28, 2016 at 2:11pm — 2 Comments


Influencer
Generation Z: The Mobile-Driven Generation

A Growing Generation

As Generation Z grows into a larger-purchase generation, it’s important for your dealership to take notice of the ways this younger generation of shoppers prefers to tackle the marketplace. The way they shop, research, and connect with businesses will affect the way your dealership chooses to communicate with and market to…

Continue

Added by Joey Little on January 15, 2016 at 2:30pm — No Comments


Influencer
Social Media Shake-Up: Part II

Utilizing New Year Trends and Tools

After reading Social Media Shake-Up: Part I, you’ve learned about the social media platforms and trends expected to dominate the 2016 market. Part II will give you insights regarding how competitive…

Continue

Added by Joey Little on January 14, 2016 at 9:30am — No Comments


Influencer
This Week in Social Media

News for the Week of 1.13 

Twitter Conversational Ads 

Twitter recently introduced conversational ads to make it easier for consumers to engage with and spread brand messages.  Giving…

Continue

Added by Joey Little on January 13, 2016 at 2:07pm — No Comments


Influencer
Social Media Shake-Up: Part I

What’s New & What’s Staying the Same in 2016 

Each year there are shifts and updates in social media. One minute, a platform is the hottest new thing around, and the next, it’s been deleted off everyone’s smartphones and a new one’s taken its place.  In 2016, it’s important your…

Continue

Added by Joey Little on January 13, 2016 at 7:45am — No Comments


Influencer
From Millennials to Businesses: What We're Really Looking For

We’re millennials, and we have the world at our fingertips, quite literally. We’re not great at waiting for anything, and if we don’t have to, we won’t. We like to keep our options open, and we’re not afraid to explore new brands, updated styles, and fresh trends; and…

Continue

Added by Joey Little on January 8, 2016 at 12:30pm — No Comments


Influencer
This Week in Social Media

News for the Week of 1.6 

Pinterest Privacy Policy

Pinterest recently updated its privacy policy in order to make the user experience feel more personalized and be more useful. …

Continue

Added by Joey Little on January 6, 2016 at 2:10pm — No Comments


Influencer
CEM vs. CRM

What’s the Difference for Your Dealership?  Ever wonder about the difference between your CEM and CRM?  What are the specifics of each, and how do they benefit your dealership—both individually and when strategically positioned to work together? 

At first glance, it’s easy to think they’re synonymous, and while they have overlapping features, there…

Continue

Added by Joey Little on December 29, 2015 at 3:00pm — 4 Comments


Influencer
Mobile Goes Mainstream: Keeping Up With Consumers Who are on the Go

Virtual Reality 

The car-shopping journey has become primarily virtual. Consumers now do most of their research online and learn about dealerships via the internet, and in turn,…

Continue

Added by Joey Little on December 11, 2015 at 10:00am — No Comments


Influencer
This Week in Social Media

News for the Week of 12.9

Facebook Messenger Arrives at a Website Near You 

Facebook recently introduced new Page plugins for Messages and Events, allowing users to message your…

Continue

Added by Joey Little on December 9, 2015 at 2:00pm — No Comments


Influencer
This Week in Social Media

News for the Week of November 9

Buyable Pins for Android

While iPhone and iPad users have been enjoying buyable pins, the feature is now being offered to Android users. Pinterest lovers can now shop directly from the app and choose from over 60 million…

Continue

Added by Joey Little on November 11, 2015 at 2:26pm — No Comments

How Do Car Dealers Make Marketing Technology Buying Decisions?

What Influences the Marketing Technology Buying Decisions of Car Dealers, General Managers, IT Directors and Business Owners?

Automotive Marketers tend to personally consider themselves as early adopters or in the early majority when it comes to technology adoption, but…

Continue

Added by Ralph Paglia on October 22, 2015 at 9:00am — 3 Comments


Influencer
Subi Ghosh from Dealer Authority with host Joey Little

Subi Ghosh, Dealer Authority’s Executive Vice President of Marketing Joins Host Joey Little for talk on Digital Strategy and Women in Automotive

Listen to podcast here - …

Continue

Added by Joey Little on August 6, 2015 at 12:00pm — 1 Comment


Influencer
FuzeCast Strategy Team Podcast with Data Scientist, Paul Chua

In this episode of the FuzeCast show, MotoFuze VP of Social Strategy, Joey Little, Director of Content and Marketing, Kristin Huntley welcomes team member and Data Scientist, Paul Chua to the podcast for a discussion on data driven social strategy and defining true engagement.  Paul is a strategic member of the…

Continue

Added by Joey Little on July 23, 2015 at 7:59am — No Comments

Monthly Archives

2016

2015

2014

2013

2012

2011

2010

2009

2008

2007

1999

ADMPC is a Network for Car Dealers, Automotive Marketing, Advertising and Management Pros sharing Digital Strategies and Execution Tactics.

Please Consider Automotive Marketing Professional Community Sponsors

ADM Badge

Loading…

Based On Your Interests...

Onsite/Offsite Combination ADM Consulting & Coaching
Select the maximum amount you want to pay each month
$ USD
Sign up for

Automotive Marketing Tools

Get ADM Toolbar

Click here to take the ADM Member Survey

 

Getting too many emails from ADM? Click mailbox below to control which types of alerts and updates you are sent......


Instagram

Top 5 Automotive Marketing Forum Discussions - 30 Days

1. 9 Vehicle Pics??

Posted by Kyle Hayden on September 28, 2015

2. Internet Sales Manager - Nashville, TN

Posted by Kelsey M. on February 23, 2015

4. Capturing customers on video

Posted by Nate Wiener on November 19, 2013

5. Marketing Agency

Posted by Kyle Hayden on March 17, 2016

Share the Best Content w/AutoMarketing Community

Google Automotive Network Targeted Placement Ads

© 2016   Created by Ralph Paglia.   Powered by

ADM Badges  |  Report an Issue  |  Terms of Service