Professional Community for Car Dealers, Automotive Marketers and Sales Managers
Chicago, IL—October 9, 2017— Affinitiv, a leading provider of marketing and technology services to automotive manufacturers and dealerships, today announced it has been selected by Maserati North America as the exclusive aftersales marketing provider for its LUX owner retention program.…Continue
Added by Scot Eisenfelder on October 9, 2017 at 7:00am — No Comments
Most dealerships have one or two guys/girls that get Tech, and they rely on them to get their CRM’s Email configurations setup for the rest of the Dealership.
Leveraging the VinSolutions Templates and merge fields our possibilities are endless, this tool has allowed our Dealerships to…Continue
Fort Lauderdale, FL – July 31st, 2012 – AutoUSA Internet Sales Solutions (www.autousadealers.com) today introduced Payment Pro℠ powered by DriveItNow®, a payment-based conversion tool for auto dealer websites. Payment Pro is a service that provides online shoppers with instant, real car loan payments based on individual credit and inventory eligibility, generating…Continue
Today, more than ever, online reviews can make or break your month selling vehicles. We can search for online reputation management companies and we will get hundreds if not thousands of opinions on how to manipulate the system of posting positive reviews. Many of these companies state that they have a secret to help your dealership look like they are flawless. This is done utilizing a lot of smoke and mirrors.
Studies by consumer behavior and search experts say that 7 out of 10…Continue
Added by James Schaefer on June 25, 2012 at 9:04am — No Comments
Pictures sell things. We see it everyday, when we turn the page of magazine, when we purchase a burger at a restaurant and MOST importantly when a customer purchases a new or used vehicle or even a home. A vehicle is a BIG purchase for a working family. American's are still in love with the automobile. Just like burger picture, a picture of car should be there to ENTICE a customer into looking further into their purchase. You don't know why it looks so good in the picture but it always does.…Continue
Added by Peter Duffy on January 16, 2012 at 11:00am — No Comments
Someone with the lowest social standing, such that…
DrivingSales (http://www.drivingsales.com) presented Dominion Dealer Solutions’ CarBinder with the DrivingSales Innovation Cup Award for the most innovative dealership solution of 2011 at this week’s DrivingSales Executive Summit in Las Vegas.
The Second Annual DrivingSales…Continue
There's at least one angry car dealer that is fed up with OEM-mandated website companies. Approved website vendors help maintain the manufacturer's brand integrity and uniformity, but where does that leave you?
While the officially-mandated approach can be quite…Continue
Added by Glenn Pasch on June 25, 2011 at 3:00am — No Comments
In this very competitive marketplace a successful business needs not only a great company vision but great managers to see it through.
Examine any successful dealership’s business module and you will find a great manager there turning each goal into reality. A great manager understands how to take hold of a company’s vision and translate it into processes and procedures that will accelerate their staff to the top.
How these managers…
Added by Glenn Pasch on May 5, 2011 at 6:12pm — No Comments
Added by Ralph Paglia on May 4, 2011 at 9:16pm — No Comments
Added by Glenn Pasch on March 1, 2011 at 4:14pm — No Comments
Written by senior search strategist at LevelSet Solutions, 2011 SEO Insights and Tips is a quick read providing meaningful information
Unless a business model simply relies on traffic, an SEO partner needs to approach search marketing from a multifaceted perspective. The goal is not aggregate traffic; it is about increasing qualified…Continue
Added by Patti Swanson on February 23, 2011 at 10:26am — No Comments
Added by Glenn Pasch on January 27, 2011 at 9:26pm — No Comments
Apple announced this week that their App Store reached a landmark 10 Billion downloads. From a digital marketing point of view is this good news? Does it validate the app space or diminish it as an opportunity?
If you do the math, total iPhone sales in the last 2 years (average hardware life cycle) are 60 million units and total iPad sales in 2010 were about 10 million units. That is 70 million units total, or an average of 143 apps per active device (assuming older iPhone…Continue
Added by Stan Bradbury on January 25, 2011 at 1:47pm — No Comments
LevelSet Solutions has expanded its services to include Internet marketing and launched its new website, www.levelsetsolutions.com. The company, now in its second year,…Continue
Added by Patti Swanson on December 29, 2010 at 7:45am — No Comments
Here is one of the most overlooked employees in most businesses today.
There are many…
Yesterday, a colleague sent me a blog post that made me laugh right out loud because of the absurdity of what was being proposed and recommended. Unfortunately, I know the writer who is fresh out of college with lots of potential, but was given the privilege to write for her company’s blog with obviously no editing or guidelines. Her inexperience of workplace standards, legality and employee rights…Continue
Added by Patti Swanson on August 31, 2010 at 10:29am — No Comments
Added by Ralph Paglia on July 9, 2010 at 10:30am — No Comments
We have all heard coaches tell golfers to "follow through" with their swing, or pitchers to "follow through" when pitching. But how many
managers say to themselves to watch their "follow through?"…
Added by Glenn Pasch on June 18, 2010 at 5:05pm — No Comments