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All ADM Blog Posts Tagged 'Social Media' (308)

Cadillac Social Media Marketing Strategic Insights

Jim Vurpillat on Cadillac's Social Media Marketing Strategy…

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Added by Ralph Paglia on August 5, 2017 at 9:00pm — 1 Comment

What Bad Behaviors Drive People Away From Car Dealership Social Media Channels?

Social Media Behaviors That Turn Off Your Car Dealership's Fans

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Added by Ralph Paglia on September 10, 2016 at 11:00am — No Comments


Influencer
Facebook Video Comments, Twitter Insiders, & more!

This Week in Social Media

News for the Week of June 16

   

Snapchat Content Now More Discoverable

Snapchat is bringing updates to users and making its content more discoverable by …

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Added by Joey Little on June 20, 2016 at 7:30am — No Comments


Influencer
3 common Facebook misconceptions.

The more I focus on Social Media as a service for our clients, the more I focus on the value of Facebook. The biggest reason is that I have witnessed time and time again is the impact it has on sales for my…

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Added by Jeff Glackin on February 1, 2016 at 6:00am — No Comments


Influencer
Do you have a Social Strategist or a Page Jockey?

I recently found myself in a discussion about social media management and it brought out an interesting comparison... Do you have a Social Strategist or a Page Jockey?

Social has become a part of most people’s daily lives. Some dealerships have embraced it and even gotten very…

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Added by Jeff Glackin on November 6, 2015 at 7:30am — 4 Comments


Influencer
Facebook Launches New Lead Ads – Good idea to try if you see high Mobile bounce rates

I have been talking to quite a few dealers who are trying to use Facebook Ads to generate more leads, but they only seeing a small percentage of those prospects fill out a website lead form. 

 

Or in a detailed look at Google Analytics, they see Facebook Ads that run on…

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Added by Brent Albrecht on October 30, 2015 at 10:30am — 4 Comments


Influencer
Don’t pull the plug on Google Plus just yet

Many people, mostly marketers, have been trying to declare Google Plus dead since the day it started on June 28th, 2011. I think it has mostly come from a lack of understanding. Google Plus is not Facebook. To treat it that way is why so many have failed to see any value from it. Each platform requires an…

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Added by Jeff Glackin on August 21, 2015 at 6:00pm — 2 Comments

How To Implement 11 Facebook Best Practices for Car Dealers

Facebook "How To's" for Automotive Marketers Proven To Generate Increased Customer Engagement Results

Rupert Murdoch said if you want to motivate people, you have to engage their minds and their hearts... A truism whether in life or…

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Added by Ralph Paglia on August 12, 2015 at 7:30am — 1 Comment

Does Your Dealership Target The Right People On Social Networks?

Are You Targeting the Right Audience on Social Media?

“Hey, pay attention to us! No…wait, you’re not buying our product. Um…how about YOU?”

Does this confusion remind you…

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Added by Ralph Paglia on August 11, 2015 at 3:30am — No Comments

How To Make Better Use Of Visuals In Your Content Marketing

26 Ways to Use Visuals in Your Social Media Marketing

  • Have you noticed more photos on social…
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Added by Ralph Paglia on August 2, 2015 at 5:30pm — No Comments


Influencer
I’m not Anti-Social… but in this case I am.

I review sites for customers and prospect every day. The number one thing that drives me crazy while doing that is annoying coupons and obnoxious chat windows but that’s not what this post is about. I just saw an opportunity to say it again. This post is about linking to social sites you don’t…

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Added by Jeff Glackin on July 31, 2015 at 2:02am — No Comments


Influencer
To boost, or not to boost, that is the question.

More and more every day I talk to dealerships that are coming to terms with the idea that to be successful on Facebook you have to spend money. Period, no question, it’s true. That’s beautiful. When I ask how they are spending money on Facebook the typical response is they are using the boost feature on the…

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Added by Jeff Glackin on July 26, 2015 at 8:25pm — No Comments

AutoMarketer Problems Using Social Media Analytics

5 Big Problems with #AutoMarketing Professionals using Social Analytics

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Added by Ralph Paglia on July 1, 2015 at 11:30am — 1 Comment


Influencer
Why Social Trumps Search for Paid Inventory Shopper Traffic

It’s no secret I have never been a huge fan of PPC or Google Adwords. Don’t get me wrong, I feel they have their place but what I have typically struggled with is the lack of transparency in this area of digital marketing. Dealerships have blindly set budgets not even knowing the fees being…

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Added by Jeff Glackin on June 28, 2015 at 10:30pm — 3 Comments

Why Social Media Is Actually Good For Your Dealership

Are you one of the few that blasts Social Media as a form of marketing? Maybe you just don’t believe that it works. Maybe you think it’s a huge waste of time. Well the good news is that you’re not alone. The bad news is that the numbers of non-believers are rapidly dwindling.

Let’s say that you’re on…

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Added by Willis Williams on June 23, 2015 at 6:25am — No Comments


Influencer
Why Does Automotive Social Media Still Suck?

When we first built our company in 2013, we had a big fear. It was a sense of urgency that drove us to make aggressive moves, hire talented people when we didn't have the revenue to support them, and drink lots of coffee to stay ahead of the competition. The fear came from the certainty that automotive social…

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Added by J.D. Rucker on June 17, 2015 at 1:58am — No Comments


Influencer
Boost Sales with Social Media Marketing

Want to Boost Your Sales? It's Easy

Knowing the difference between social media and social media advertising will save you thousands and help you sell more cars. On this week’s Think…

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Added by Paul Potratz on June 9, 2015 at 8:30am — 1 Comment

Facebook FINALLY Allows Car Dealers To Post Animated GIF Images

Facebook, after much, much ado, has finally added GIF support. And no, not the halfway-workaround that it launched two years ago. There’s now a real way to post a GIF in your status update,…

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Added by Ralph Paglia on May 29, 2015 at 10:57pm — No Comments


Influencer
Content is King, So Pick the Right Kingdoms

We've all heard the phrase, "content is king." The question that you should ask about your content is whether or not it's worthy of being the king of something important or the king of crap. Unfortunately, much of what is pawned off as content turns out to be ruling over nothing…

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Added by J.D. Rucker on May 11, 2015 at 1:38pm — No Comments

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