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All ADM Blog Posts Tagged 'Social' (439)

Amaral Auto Sales & Service

Neil is engaged in his Certification Program, he cares about his customers and his business.

Great job Neil.

Penny Krisko

Independent Regional Manager

781-209-4061

DealerRater

Added by Penny Krisko on March 31, 2014 at 8:30am — No Comments

Monkey See, Monkey Do: Twitter Apes Facebook

If imitation really is the sincerest form of flattery, there's little doubt that Twitter is smitten with Facebook. Or at the very least, the 140-character service loves aping Mark Zuckerberg's creation.

 

But in the cut-throat social sharing world, where Facebook literally is the 800…

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Added by Cecil Helton on March 27, 2014 at 4:00pm — 4 Comments

Social Marketing Success Kit From Marketo

Our Friends at Marketo Created a "Social Marketing Success Kit"

Discover how to drive new and used car business opportunities along with growing service department revenue through…

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Added by Ralph Paglia on March 25, 2014 at 8:22pm — No Comments

Facebooks quarterback sneak, the hidden update.

Over the last few weeks, Facebook has been buzzing as it rolls out new features and updates. Some are aimed at creating a better experience for users, like the updated look of the timeline, while others, such as the identification of which administrator posted on a page are useful for page owners.

 

I rather enjoy the look of the new timeline. The larger images and grouping of similar items side-by-side do improve the experience from my perspective.

 …

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Added by Erika Kay Simms on March 21, 2014 at 11:28am — 8 Comments

Sales and Social: Not so Different Afterall

 

We spend a lot of time trying to differentiate the Sales Process and Social Media Marketing. Yet, as a "seller by nature" I can't help but wonder, "Are the two really all that different?"…

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Added by Arlene Peña on March 5, 2014 at 7:30am — 7 Comments

The Automotive Industry Deserves Better from Reputation Management Companies

Over the last couple of months, I've been researching reputation management companies in and out of the automotive industry. On one hand, I found a couple of shining stars that stood out from the competition. On the other hand, they were only the best but were still missing the boat when…

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Added by J.D. Rucker on February 5, 2014 at 3:54am — 2 Comments

Ajax Social Wipes

When you think social media genius, what’s the first brand that comes to mind?

A lot of people praise Taco Bell for their snarky Twitter comments, others laud the versatility and lifestyle branding of the energy drink…

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Added by Timothy Martell on January 28, 2014 at 8:00pm — 3 Comments

Reputation Management is More than Just an Email

Online reputation has been a hot topic for a couple of years now. As solutions continue to emerge and the business of reputation management as a service expands, there's a dangerous trend that should be addressed.

Reputation management isn't about sending an email. It's not about filtering…

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Added by J.D. Rucker on December 20, 2013 at 3:00am — No Comments

SEO for Car Dealers: Why You Should be Using It

“I have no idea what you are talking about.” That was the response of the dealer who currently signs my paycheck. This was in a board meeting of approximately twenty people who were discussing a planned expansion of the dealership’s operations. Of course this included a renewed push…

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Added by Brian Riesbeck on December 17, 2013 at 11:20am — 4 Comments

How to Handle Complaints on Social Media

There's a rule when it comes to handling complaints and bad reviews on social media. The same rule applies for compliments and good reviews, but those are easy. Handling the complaints can be challenging and you may not want to do it, but as a rule you must reply to everyone who…

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Added by J.D. Rucker on November 18, 2013 at 4:00am — No Comments

The Dos and Don'ts of Facebook Marketing

There have been and always will be right and wrong ways to go about marketing on Facebook. The only things that change are the ways to go about doing the "right" things. While some would say there are no rules on social media, there are definitely best practices to do and poor practices to avoid.

In this infographic…

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Added by J.D. Rucker on November 16, 2013 at 3:30am — 9 Comments

Good and Bad Examples of Social Media Image Marketing

If you're reading this, you're probably failing at social media image marketing. That's not me being cynical. By examining dozens of business social media presences every week, I get to see what so many are doing and the unfortunate fact is that 9 out of 10 are doing it wrong or not doing it at…

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Added by J.D. Rucker on November 13, 2013 at 1:00pm — 2 Comments

How To Be A Player: 11 Ways To Improve Your Klout Score

How to Be A Player oie Raise Your Klout Score About a year ago, J D Rucker published a list of the most influential people in the automotive industry (according to KLOUT).

KLOUT influence isn't the same thing as real world influence. There wasn't anyone named Ford on the list or any CEO's of the automakers or big dealer groups. This was a list of automotive people who were active on social media and could wield influence across…

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Added by Terry Lancaster on November 12, 2013 at 8:30am — 17 Comments

Trackable vs Verifiable: The Social Media Conundrum

"ROI" and "KPI" are the longest sustained buzzwords in the world of marketing. They've been around forever and while they might fade for a short period of time from the talking points in sales presentations and blog posts, they always bounce back up with a vengeance. We're on the high-buzz portion…

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Added by J.D. Rucker on November 11, 2013 at 10:30am — No Comments

The 30 Minute Social Media Management Schedule

30 Minutes

In an ideal world, you're the social media and content manager for your company. You spend eight hours a day harnessing the power of sites like Facebook, Twitter, and Google+ while developing content for your blog and YouTube channels. It's tough, but you're making it happen.

In the real world, you're probably responsible for a ton of different…

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Added by J.D. Rucker on November 9, 2013 at 2:00pm — No Comments

Podcast:Improving a Dealership's Social Media Presence

Podcast

Presence is 50% of the game when it comes to social media. You have to be in front of people, accessible, and able to bring to them the other half of the social media equation: message.

A message without a presence brings to mind the old saying about a tree falling in an empty forest. If a Facebook post goes out and nobody saw it in their news feed, did it really get posted at all?…

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Added by J.D. Rucker on November 8, 2013 at 1:30pm — No Comments

Make a Social Media Weekend Plan

Family Time

I know the feeling. Despite having worked every weekend for the last two years, I know the desire to let it all go and just focus on the important things in life like faith and family. I'll get there, someday, but you can get there now and still be strong at social media management.

See, the challenge is that social media for business is ever-so important.…

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Added by J.D. Rucker on November 7, 2013 at 1:00pm — No Comments

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