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All ADM Blog Posts Tagged 'Social' (447)

Data Breaches: Why Dealers Should Be Concerned

Earlier this month, the New York Times reported that a crime ring in Russia has “amassed the largest known collection of Internet credentials,…

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Added by Scott T. Joseph on August 21, 2014 at 5:00am — No Comments

The One Time that it’s Okay to Automate Social Media

When social media started picking up steam in the automotive industry in 2008, the idea was that since more people were getting social and communicating on these public arenas, it would be a great medium through which to get more customers. Fast forward to today and we’ve found that it can be more…

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Added by Jim Jabaay on August 18, 2014 at 12:41pm — No Comments

Social Media Didn't Invent Customer Engagement

When we hear the word "engagement", most dealers and vendors instantly think about social media. The term has been overused in more social media presentations, articles, and sales pitches than just about any other word. You hear "engagement" more often than you hear "leads" or "sales" when the gurus…

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Added by Jon Lamb on August 10, 2014 at 11:22pm — 2 Comments

A Beginner's Guide to Pinterest for Car Dealers

When it comes to social media marketing, the last site you’re probably thinking of adding to your repertoire is Pinterest. The site is known for its…

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Added by Mark Frost on July 16, 2014 at 7:30am — 6 Comments

How to Drive Your Facebook Page Like a Sports Car

Drive_Facebook_Like_a_Sports_Car

Your Facebook page is a lot like a sports car. It's got a lot of moving parts, requires some dedicated maintenance to stay in working condition, and can be unreliable depending on who made it.

But how do I do all of this? What maintenance do I have to perform? How do I know my page is in good…

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Added by Mark Frost on June 10, 2014 at 5:56am — 5 Comments

Is Your Dealership Embracing Social Signals? Here's Why It Needs To

Each year, the web becomes more and more dominated by social media. But with the rise of Facebook, Twitter, and the social web came a big question: Does social media affect search rankings?

The answer: Absolutely. If you've incorporated social media into your existing SEO strategy, you're likely seeing…

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Added by Mark Frost on May 27, 2014 at 7:24am — 8 Comments

Eloqua Social Sign-On and Media Integration for Car Dealer Websites

Key Tools to Navigate in the Social Stratosphere

 

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Added by Ralph Paglia on May 20, 2014 at 12:30am — 1 Comment

Sales Training: Building Relationships on Social Media

Rejection is part of the sales professional experience, but selling is a personal experience for both the salesperson and the buyer.

Long sales cycles, endless follow ups via email and phone and no-after-no cannot only be brutal on the morale of a salesperson; it is often not much fun for the buyer…

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Added by Stephanie Young on April 29, 2014 at 9:10am — No Comments

Amaral Auto Sales & Service

Neil is engaged in his Certification Program, he cares about his customers and his business.

Great job Neil.

Penny Krisko

Independent Regional Manager

781-209-4061

DealerRater

Added by Penny Krisko on March 31, 2014 at 8:30am — No Comments

Monkey See, Monkey Do: Twitter Apes Facebook

If imitation really is the sincerest form of flattery, there's little doubt that Twitter is smitten with Facebook. Or at the very least, the 140-character service loves aping Mark Zuckerberg's creation.

 

But in the cut-throat social sharing world, where Facebook literally is the 800…

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Added by Cecil Helton on March 27, 2014 at 4:00pm — 4 Comments

Social Marketing Success Kit From Marketo

Our Friends at Marketo Created a "Social Marketing Success Kit"

Discover how to drive new and used car business opportunities along with growing service department revenue through…

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Added by Ralph Paglia on March 25, 2014 at 8:22pm — No Comments

Facebooks quarterback sneak, the hidden update.

Over the last few weeks, Facebook has been buzzing as it rolls out new features and updates. Some are aimed at creating a better experience for users, like the updated look of the timeline, while others, such as the identification of which administrator posted on a page are useful for page owners.

 

I rather enjoy the look of the new timeline. The larger images and grouping of similar items side-by-side do improve the experience from my perspective.

 …

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Added by Erika Kay Simms on March 21, 2014 at 11:28am — 8 Comments

Sales and Social: Not so Different Afterall

 

We spend a lot of time trying to differentiate the Sales Process and Social Media Marketing. Yet, as a "seller by nature" I can't help but wonder, "Are the two really all that different?"…

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Added by Arlene Peña on March 5, 2014 at 7:30am — 7 Comments

The Automotive Industry Deserves Better from Reputation Management Companies

Over the last couple of months, I've been researching reputation management companies in and out of the automotive industry. On one hand, I found a couple of shining stars that stood out from the competition. On the other hand, they were only the best but were still missing the boat when…

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Added by J.D. Rucker on February 5, 2014 at 3:54am — 2 Comments

Ajax Social Wipes

When you think social media genius, what’s the first brand that comes to mind?

A lot of people praise Taco Bell for their snarky Twitter comments, others laud the versatility and lifestyle branding of the energy drink…

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Added by Timothy Martell on January 28, 2014 at 8:00pm — 3 Comments

Reputation Management is More than Just an Email

Online reputation has been a hot topic for a couple of years now. As solutions continue to emerge and the business of reputation management as a service expands, there's a dangerous trend that should be addressed.

Reputation management isn't about sending an email. It's not about filtering…

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Added by J.D. Rucker on December 20, 2013 at 3:00am — No Comments

SEO for Car Dealers: Why You Should be Using It

“I have no idea what you are talking about.” That was the response of the dealer who currently signs my paycheck. This was in a board meeting of approximately twenty people who were discussing a planned expansion of the dealership’s operations. Of course this included a renewed push…

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Added by Brian Riesbeck on December 17, 2013 at 11:20am — 4 Comments

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