ADM serves Car Dealers, Automotive Marketing Pros and Internet Sales Managers
It's All About Conversion.
The Importance of Identifying the Anonymous Web Visitor at the ZMOT.
Website conversion is the key to all advertising, even that which doesn't take place online. Currently, retailers who previously focused their advertising efforts on TV, radio, print, and direct mail, must now also focus on…Continue
Added by David Farmer on August 9, 2013 at 12:48pm — No Comments
Women like to buy cars from women. They trust them more. They speak the same language.
When Canadian auto journalist Jeremy Cato spoke to a group of dealers at this year’s Toronto auto show,…Continue
This video explains how to actually use Facebook, Pinterest, and Adwords to drive and convert customers to your eCommerce Store. This is the simple checklist of eCommerce Guerrilla Marketing Strategies that work.…Continue
Added by Manny Luna on March 30, 2013 at 1:00pm — No Comments
Be Different, Be Special and Sell Yourself.
“This would be a great business if it weren’t for the competition!”
You might be on the fence about starting your own business. or maybe you already have, and aren’t seeing the growth that you want to see. Well, no matter where…Continue
Added by Manny Luna on February 12, 2013 at 12:30pm — No Comments
Your dealership is a physical store. You sell actual cars and trucks, and other products and services such as parts and customization items, accessories, and routine maintenance plans. You even provide extended warranty options for new and previous buyer. What if someone told you that you could provide just about all of these same services online? What if you were also told that you could reach people across the country, and no longer be limited to your local market?
Added by Dmitriy Goroshin on October 18, 2012 at 4:41pm — No Comments
Insight from Edmunds.com Chief Economist Dr. Lacey Plache:
“The fact that GM is now facing an oversupply of Volts suggests that…Continue
Added by Ralph Paglia on March 2, 2012 at 6:52pm — No Comments
We're surrounded by advertisements that desperately compete for our attention. Everywhere we look, we find ourselves inevitably drawn to images of scantily clad attractive men and women that are supposed to somehow inspire us to purchase products they endorse. Sure, this attention-getting strategy is popular. But, is it effective?
Sex appeal can increase the effectiveness of an ad or…
Added by Manny Luna on October 2, 2010 at 1:21pm — No Comments
Added by Meg on December 30, 2008 at 6:30pm — No Comments
Added by Philip Zelinger on December 5, 2008 at 7:30am — No Comments
Added by Ralph Paglia on February 15, 2008 at 2:18pm — No Comments
Whether your store sells new or used cars — or both — the time to determine how to respond to price requests is before your phone rings or emails land in your inbox. Defining this strategy and consistently executing…Continue
Added by Ralph Paglia on January 24, 2008 at 3:30pm — No Comments